This is an overview slide deck of HighQ Publisher. HighQ Publisher is an advanced publishing and marketing platform designed to make it as easy and efficient as possible to provide tailored content to your clients and transform your know-how and publications into a dynamic platform to promote your business and build deeper relationships with your clients.
2. Introduction
Ben Wightwick
Lead Consultant, HighQ
‣ Background in legal, technology and social
‣ HighQ is a leading provider of secure
enterprise collaboration and publishing
platforms to the legal, banking and
government sectors.
Photo by Ben Wightwick
3. HighQ
Global client base
‣ Offices in UK, Europe, US, Australia, India
‣ 90+ Clients worldwide
‣ Legal, financial, government sectors
‣ 18 of the top 20 UK law firms
4. Secure cloud-based solutions
‣ HighQ Collaborate
Unique combination of secure document exchange and
enterprise social collaboration tools
‣ HighQ Publisher
Integrated marketing and publishing platform for
professional services organisations
‣ HighQ Dataroom
High performance ad-hoc data room service for legal,
financial, life sciences and other sectors
HighQ
highqsolutions.com
6. HighQ Publisher..
highqsolutions.com
.. allows the transformation of your current
awareness, know-how and expertise into
dynamic digital content within an integrated
platform. Enabling greater engagement with
both internal staff and your clients.
7. Key benefits
highqsolutions.com
‣ Be up and running within months
‣ Focus on the content not the technology
‣ Integrated content
‣ Enhance your competitive advantage
‣ Be quick to market with new products
‣ Solutions that complement your .com
8. Digital content building blocks
highqsolutions.com
‣ Fully branded solution
‣ Manage your digital content in one flexible
publishing platform
‣ Personalise your clients experience
‣ Create new products instantly
‣ Create custom microsites
‣ Promote your content
9. Trends
Photo by Kevin Dooley
‣ Integrated digital campaigns
‣ Content in context
‣ Client focus
‣ Client control - Pull vs Push
‣ Buy vs Build
‣ Activity, reach, engagement
‣ User experience
11. Context
Photo by Ben Wightwick
‣ Provide smooth client experience
through integrated content
‣ Publish content once, re-use many
‣ Easily create premium content
‣ Be quick to market with new products
12. Focusing on the client
Photo by Ben Wightwick
‣ Fosters engagement
‣ Builds trust
‣ Longer and stronger relationships
‣ Increase your competitive advantage
13. Client control
Photo by Steve Jurvetson
‣ Spamming clients is not cool
‣ Self service model
‣ Alert and site preferences
14. Build vs buy
Photo by The Planet
‣ Reduce costs & time to market
‣ Increase flexibility and scalability
‣ Glue for consumer web services
‣ Enables mobility and connectivity
20. Publications
highqsolutions.com
‣ Upload existing document or create
them inline as web pages
‣ Search across all content
‣ Filter by fully managed taxonomy
‣ Create ‘Hot topics’ for trending news
‣ Add favourites for quick access
23. Microsites
highqsolutions.com
‣ Self contained sites
‣ Own branding and url
‣ Create templates for re-use of designs
‣ Full access to edit content pages and
CSS
‣ Public or restricted access
26. Email Marketing
highqsolutions.com
‣ Create sophisticated email campaigns
‣ Create many customised templates
‣ Send newsletters with integrated content
‣ Intergrated with leading legal CRM solution
‣ Manage unsubscribers, bounce backs and
opt-outs
27. Administration and content creation
highqsolutions.com
‣ Multi-layered permissioning model
‣ Manage your metdata and taxonomy
‣ Create bespoke dashboards for clients
‣ Publish content to multiple products
and systems
‣ Editor and approval workflow
‣ Full system audits
29. Responsive web design
highqsolutions.com
‣ Platform that adapts to device
‣ Provides an optimal experience
on desktop, tablet and mobile
‣ Can reduce need for native apps
‣ Builds on “mobile first” strategy
30. Social
Image by Kevin Dooleyhighqsolutions.com
‣ Leverage social networking
‣ Extend the reach of your content
‣ Bring in content from social into the platform
‣ The best of consumer and enterprise
31. HighQ Publisher allows you to..
Focus on your clients by focusing more
on the content and less on the
technology.
Photo by Ben Wightwick