This presentation is for the Steamboat Chamber Tutorials Social Media 101. YouTube allows businesses to access millions of viewers and gives small businesses a chance to educate, entertain and have fun with their customers. YouTube also becomes a platform for online customers to establish a relationship with the business through video.

1. Social Media 101: YouTube Definition: YouTube is a video sharing website where users can upload, share, & view videos.

6. Show Me The $$$

8. Show Me The $$$ Nike Soccer started creating video in 2005 and the channel now has over 45,386,352 views.

9. Show Me The $$$ Charles Smith, a pottery artist, makes demonstration videos of creating pottery that have created over 92,000 views with 10% resulting in business.

11. Get Started! Create your account Create a username : this is the name of your youtube channel, or how you will appear -When thinking of a username, we recommend sticking with the brand over just keywords. Ex. Nikesoccer, resortqueststeamboat, steamboatchamber -If you have an interesting business name that doesn’t obviously state what you are then add a word that will work. Ex. ChaosInk= youtube name: ChaosInkprinting

12. Get Started! Create your account 1.Create a username: this is the name of your youtube channel, or how you can share video 2. You have an option to link your new YouTube account to the email address you prefer, such as your Gmail account.

13. Customize your Channel, Account, Settings and business information Include your website or email Fill out your profile so people immediately know what kind of business you are.

16. Video Searches: 1. Title is important! 2. Channel name is important! 3. Channel’s Playlists are also displayed.