WorkCast Webinar and Webcast Platform

Get Ready for Superior Webinars
GET READY FOR SUPERIOR WEBINARS

AGENDA
• The value of WorkCast: the best Webinar,
Webcast & Online Event Platform
• How can we help you succeed in online events?
• How to get started

Webinar Webcast
Video
Webcast
Webex
Audio
Webinar
Video
Webinar
Virtual Event
Virtual Job
Fair
Online
Conference
Hybrid
Conference
eBroadcast eSeminar
Podcast Online CPD eCPD
Webinar
Channel
The WorkCast
Online Events &
Webinar Platform
}
TERMINOLOGY

BARRIERSTOSUCCESS
Branding
- Maintaining
design
consistency
Content
- Using video,
animation
Logistics
- Receiving
effective event
support
Analytics
- Inability to
measure
success
Broadcast
- Reliability of
platform

WORKCAST:KEYBENEFITS
Total
customization and
branding:
Webinars that
look as good as
your website
Use all the
features of
PowerPoint to
deliver webinars
without
compromize
Run stress-free
webinars. Pre-
recorded, fully
hosted with
expert support
Advanced
analytics to
gauge ROI
Reliable
webinars from
any device. No
plugins, no
downloads, no
apps

HOWTOGETSTARTED
1. SELECT PACKAGE 2. SELECT SUPPORT YOUR TAILORED
EVENT SOLUTION+ =

PACKAGES
One platform – three packages:
PRESENT+
Starting From $145/month
An easy to use Self-Service Webinar
Solution
1000 attendees
PRODUCER+
A Powerful Revenue Generation Tool for
Sponsored Webinars
3000 attendees
ENTERPRISE+
CALL
A Complete Webcasting Solution For
Online Events
Unlimited attendees

WHATAREYOUR OBJECTIVES?
• Firstly, why are you running webinars?
• To run successful webinars on a budget
• To find a better webinar solution for my content
• To increase webinar success rates
• To generate revenue through webinars (sponsorship, PPV, CPD etc.)
• To run high quality, bigger budget, events for my community

EVENTTYPES
• Marketing & lead generation webinars
• Sponsored webinars
• Hybrid Events
• Virtual student recruitment fairs
• CPD / CE webinars
• Employee communications virtual event

MARKETING&LEADGENERATIONWEBINARS
• Initially trialed a PPU single monitored event
• Progressed to a Bronze Monitored License
• Over achieved by 135% expected registrations
• Improved Lead qualification
• Promoted thought leadership and brand
• Integrated with Marketing

MARKETING&LEADGENERATIONWEBINARS

SPONSOREDWEBINARS
• 3 Years a customer, over 300 events run on
WorkCast
• Elsevier sell sponsored webinars and access to
their webinar channel
• Over 200,000 registrations, 160,000 attendees
• Enterprise License

SPONSOREDWEBINARS

HYBRIDEVENTS
• 4 Years a customer
• Live annual Conference with video and slides
streamed to online version of the event
• 500 attendees in the venue, 1800 viewers online
during day
• Deloitte sponsor the online event
• provided sponsor access to WorkCast platform to
reporting
• WorkCast monitored and provided attendee
support for the online event

HYBRIDEVENTS

VIRTUALOPENHOUSES
• Over 20 Universities and Colleges run online
events
• University student and post graduate open days
• WorkCast monitored and provided attendee
support for the online event
• License and support configured to deliver event
that is reusable

VIRTUALOPENHOUSES

CE/CPDWEBINARS
• Automate CE / CPD with webinars
• Saves time and resources for the organizer
• Improves experience and saves time for the user
• More transparent and track-able for audit

CE/CPDWEBINARS

• 2 Day Virtual Event
• 32 Individual sessions
• Sponsored environment
• CE/CPD for attendees
• 3000 certificates issued in 48 Hours
VIRTUALEVENT

VIRTUALEVENT

• Organizations have requirement to
deliver regular learning content to
subscribers
• Need an easy way to produce and
publish content to a secure portal in
organized way
• Require ability to track viewers progress
through content to gauge ROI
• Wanted to be able to mix live content with
on demand content
ONDEMANDLEARNINGCHANNELS

ONDEMANDLEARNINGCHANNELS

EMPLOYEECOMMUNICATIONVIRTUALEVENT
• Event to overcome locational and hierarchical
barriers to improve the ‘One Team’ ethos and the
visibility of the leadership team
• Staff spread across many countries
• 4 Day event
• Over 200 delegates from 25 countries
• 651 hours of learning
• Highly rated experience

EMPLOYEECOMMUNICATIONVIRTUALEVENT

CASESTUDIES

CASESTUDIES/REEDELSEVIER
THE CHALLENGE & REQUIREMENTS
• Desire to create Digital Product and Revenue Stream around
Webinars
• Looking for Single platform for multiple event experiences
THE WORKCAST PLATFORM SOLUTION
• Replaced existing supplier
• Platform serves over:
• 50 Webinars over 20 Titles
• 10 Online Conferences
BENEFITS & OUTCOMES
• Revenue of over $1Mn
• Single platform for Commercial and Internal online events

CASESTUDIES/REEDELSEVIER

CASESTUDIES/UBMLIFESCIENCES –SPONSORED CEWEBINAR
• UBM Advanstar wanted to deliver CE webinar in conjunction with
sponsor
• Needed platform that could deliver branding and CE accreditation
end to end in one workflow
• Full branded workflow for UBM and sponsors
• Platform delivers live and on demand webinars with automated CE
certificates
BENEFITS & OUTCOMES
• Single platform for all CE webinars
• 70% cost savings through license costs and effort required

CASESTUDIES/UBMLIFESCIENCES –SPONSORED CEWEBINAR

CASESTUDIES/HALOGEN
• Multinational software company
• Deliver webinars to EMEA and AP regions
• Required simulive events with high quality embedded slides, videos and
demonstrations
• Current toolset couldn’t deliver on requirements
• WorkCast Platform enabled Halogen to pre-record and upload presentations to
deliver
• Simulive events
• Highly animated and branded slides
• Embedded videos & demonstrations
• Allowed full branding of event workflow
BENEFITS & OUTCOMES
• Fully branded events, Their content delivered exactly as required
• Increased event registration targets by 20%
• Improved ease of production and delivery of events

CASESTUDIES/HALOGEN

CASESTUDIES/AAAS
• World’s largest General Scientific Society
• Running successful Commercial Webinar Program
• Requirement for platform to handle complex ppt requirements
• WorkCast Platform Media Hub enables AAAS to pre-record and upload
presentations
• The WorkCast Platform can support full animated media rich
presentations
BENEFITS & OUTCOMES
• AAAS now have a platform that supports complex slides and embedded
video for both Live and Pre-recorded Webinars
• Initial Webinar had 2000 attendees

CASESTUDIES/AAAS

THE PLATFORM
Designed to Make Your Online Events Superior

THEPLATFORM
• Set-up & configuration
• Presenting
• Attending
• Analytics
• Integration

THEPLATFORM/SET-UP&CONFIGURATION

THEPLATFORM/PRESENTING

THEPLATFORM/ATTENDING

THEPLATFORM/ANALYTICS

EVENTSUPPORT
MONITORED EVENT
1:1 support during your live event. Ideal for
event managers who regularly run events
MANAGED EVENT
Our experienced event managers oversee
the entire process including any pre-
recording and editing services
TEMPLATE REDESIGN
Adapt your master template to your brand
and event
NEW TEMPLATE DESIGN
Build a new master template for your event
STREAMING & VIDEO
PRODUCTION
Dedicated video streaming team for your
live events

WORKCAST PRESENT+
Built for the video and cloud revolution, our webinar platform lets you
use the rich capabilities of PowerPoint to create exciting webinars.
• Quick and Easy to Run Webinars
• Great looking events with advanced branding capability
• On-Demand recordings of your live webinars to be published automatically
• No app installations or plugin downloads: a browser based, mobile and multi-
device friendly platform
• To take advantage of all the features in PowerPoint like screen recordings, slide
transitions and embedded videos
• Webinars that can be embedded into your website or Marketing Automation
platform
“Our webinars look fantastic and were
simple to create. Thanks WorkCast!”
-SaleCycle

SUPERIOR WEBINARS
More Features As Standard Than Other
Webinar Platforms

WORKCAST PRODUCER+
Create interactive, fully customized webinars that engage
your audience and highlight your content and brand.
• To create fully branded online events
• To run sponsored online events
• To run continuous education webinars and certify your attendees
• To run multi-session events (e.g. job fairs and virtual open days)
• To feature a webinar channel on your website
• To integrate your webinars with CRM and Marketing Platforms
• Advanced cross-channel reporting and analytics
• Different permission types for your events (e.g. admin, contributor,
sponsor, editor, etc.)

WORKCAST PRODUCER+
“We were looking for a platform
that enabled us to easily display
videos as part of a slide
presentation. The WorkCast
system made this possible.”
-American Association for the Advancement of Science

ACOMPLETE WEBCASTING SOLUTION
Total customization and branding

WORKCAST ENTERPRISE
At WorkCast our mission is to help businesses get more
from their online events and webcasts.
• Create High Quality Video Production and Streaming
• Develop Bespoke Online Events & Master Templates
• Run Live Streams From Studios or Venues
• Hold Multiple Concurrent Events
• Have Full Administrative Control
• Have Unlimited Attendee Capacity

WORKCAST ENTERPRISE
“We were looking for an
online events provider that
allowed us to run flexible
webinars and webcasts. The
great support was an added
bonus!”
-Incisive

WHICHPACKAGE?
PRESENT+
An easy to use Self-Service Webinar
Solution
1000 attendees
• Branding
• PowerPoint with embedded video support
• Automatic recording and publishing
• Analytics
• Multiple Hosts At No Additional Costs - no named
hosts license - one license will do
• Embed in website
PRODUCER+
A Powerful Revenue Generation Tool for
Sponsored Webinars
3000 attendees
• Everything in PRESENT+ and:
• Sponsor Branding Capabilities
• Multi-Session & Concurrent Virtual Events
• Integrations with Leading CRM and Marketing
Automation Platforms
• Online Event Channels to Embed in Your Website
ENTERPRISE+
CALL
A Complete Webcasting Solution For
Online Events
Unlimited attendees
• Everything in PRODUCER+ and:
• Live Streaming of Physical Events
• Access to 'Stream Machine'
• Unlimited Event Master Templates
• Fully Managed Service

INTEGRATIONS
WorkCast Advanced Data
Mapping Engine Including
Any CRM, MA, CMS
Platform

NEXT STEPS

WorkCast Webinar and Webcast Platform

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