Google+ - that formidable bit of kit that you feel a little weird about? The kit that often leaves me feeling “all the gear no idea?” when I look at some recruiters and their approach to it. Perhaps (you’re normal) and can’t quite put your finger on what it will do for you? Not sure if it should be part of your “mix”? I attended InboundUK last year and the massively influential (LinkedIn Influencer) Gary Vaynerchuk was a keynote speaker. Someone in the audience had the audacity ask about Google+. Time slowed down… I held my breath… I’d been waiting for someone to talk “sense” about it… Yes, it’s clever, beautifully built (in my humble view), stands on everyone’s shoulders, is linked to every system (it seems) out there… But a recruiting system? Really? Do recruiters, who on the whole really haven’t got to grips with LinkedIn, Twitter and their own internal CRM/ATS, really have time for ANOTHER social system…? And Gary said… I’m waiting for Google+ to become important I flippin’ fell off of my chair. Oh, go on then! It would be remiss of me to totally blank Google+ - I do use it myself – I really like it. It has some “cool” features. It’s a very “connected” system. Yes, it’s more “social” than LinkedIn, but in the real world the average candidate and clients is more “G+” (informal) than “LinkedIn” (formal) in terms of their normal behaviour… So why is it so good? 6 Cool Features of Google+ and 4 more Hidden Features: Cool Features 1. Circles 2. Communities 3. Photos 4. Hangouts 5. Events 6. Local Hidden Features 1. Embedded Posts 2. Formatting Posts 3. Hashtag Slideshows 4. Banners Go on, have a look at Google+. You will be impressed with what you can do and achieve! Read more at our blog: http://www.barclayjones.com/blog/social-media-for-recruiters/6-googleplus-features-recruiters-and-recruitment-marketers-should-be-using/

1. barclayjones.comRecruitment Technology and Social Media for Recruiters
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Features and Hidden Features
+

2. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
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what we do we do well
We help recruiters to use social
media to generate business and
attract talent
We use “rec tec” to speed up
process and make recruiters more
competitive

3. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Features and
Hidden Features
1. Circles
2. Communities
3. Photos
4. Hangouts
5. Events
6. Local
7. Collections
8. Bookmarks
9. Embed Posts
10.Formatting Posts
11.Google Mobile
12.Banners

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@Barclay_Jones
#RecruitClever
Useful Features

5. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Circles
Filter posts
by circles
Add anyone to
your circles
(people won’t
know to which
circles they have
been added)
Target
posts to
specific
circles

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@Barclay_Jones
#RecruitClever
Communities

7. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Photos

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@Barclay_Jones
#RecruitClever
Hangouts!

9. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Events
Use Google+ events to organise your time
effectively, planning meetings and events

10. barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones
#RecruitClever
Local
Engage with companies and organisations
in your community with Google+ Local

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@Barclay_Jones
#RecruitClever
Hidden Features

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Collections
Although not “hidden”, it is brand new and pretty much
unknown, thus making our list of hidden features!!

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Bookmarks and a
Personalised Feed
Circle’s
Yourself
(alone)
A
personalised
feed /
bookmarks
page
If you are clever about how you use Circles you can
create your own personal bookmarks and news feed page!

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Embed Posts
Embed your posts into webpages and blogs to get more interaction

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@Barclay_Jones
#RecruitClever
Formatting Posts
Make your posts more attractive by formatting your font when posting

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@Barclay_Jones
#RecruitClever
Google Mobile
When aren’t you logged into google?
What’s Hot recognises your
interests and feeds you
content on your mobile,
right in the palm of your
hand!

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@Barclay_Jones
#RecruitClever
Hangout Banners
Give your Google Hangout a more professional feel!
Lisa Jones
Lisa Jones

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@Barclay_Jones
#RecruitClever
Check out our Google+ page
We have tons of great content with useful tips for Recruiters!

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@Barclay_Jones
#RecruitClever
Push the
button!
Did you know that Google
also own YouTube?

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Get
Social!
Improving Recruiter
Efficiency

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#RecruitClever