The deck describes TechM self-care portal solution that could be delivered on TV for Microsoft Mediaroom.

1. MSTV Self-care
Tech Mahindra Limited
July 2009
Tech Mahindra Limited

2. Agenda
Need For Self Care Portal
Typical IPTV Provisioning workflow
Tech Mahindra’s Proposition
Proposed Provisioning Architecture
Proposed Portal Features
Confidential © Tech
Mahindra 2008
Confidential © Tech Mahindra 2009 11/07/2009 2

3. Service Provider needs around Provisioning IPTV
 Current Process is manual involving multiple steps
Improvement required in  Long task, consuming up to 2 hours
current ‘Initial Setup’  Onsite presence of technician all through setup time
 More error prone
 Control in customer’s hands
Improve Customer  Faster setup
Experience  Empowering customer’s decision, without anyone looking
over his shoulder
Confidential © Tech Mahindra 2009 11/07/2009 3

4. Typical IPTV Provisioning Workflow
Confidential © Tech Mahindra 2009 11/07/2009 4

5. Tech Mahindra’s Proposition
Proposition Benefits
Better Customer Experience
Self Care Portal
and Control
Faster time to Implement and
Market,
Pre-built Provisioning Framework
Proven / tested in Live
deployment
Reduced cycle time in Order
Automating Processes
handling, Reduced error flow
Confidential © Tech Mahindra 2009 11/07/2009 5

6. Proposed Provisioning Architecture – High Level
Web TV
STB
IIS
MSTV Rendering
MSTV
Microsoft Provisioning framework (HSSP)
MSTV Provisioning
OSS/BSS APIs
Confidential © Tech Mahindra 2009 11/07/2009 6

7. Proposed Provisioning Architecture – Detailed
STB
Mediaroom Rendering Framework
Web Portal TV Portal
Web Services Facade Web Services Facade 2 13
Microsoft Provisioning Framework
Order Management
3
Business logic plug ins Transformation
Web Service Catalog
Engine 5
1
4
6
IPTV Business logic plug in Orchestration Engine Identity Mgmt 7
8
Routing Engine
9
Adapter Facade
Media room
11 10 OSS/BSS APIs 12
CRM Billing Microsoft Mediaroom Middleware
Confidential © Tech Mahindra 2009 11/07/2009 7

8. Microsoft Provisioning Framework - Breakup
Portal Service
Front End Application
Service
Exchange Provider
Portal
WS
Portal Adapters
Exchange
Server
2007
WS
Query Service
Ordering
Client
Service
Logic
WS
Adapter
Messaging
Server
Microsoft BizTalk Server 2006
Orchestrations Cache
Manager
IPTV Adapter
WSE 3.0
Adapter
WSE 3.0
Adapter
Order Request &
WS
WS
Service Logic Acceptance Order Response MSTV APIs
Processing Handler
Workers
Active Directory
Services ready for Provisioning
Service
Logic
WS
Provider
Active Directory Active
Converters
Directory
Interface
Interface
Interface
UDDI
BAM
PSM
Active
SSO
HAT
Directory
VoIP Adapter
SoftSwitch
Legend
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9. Components of Provisioning Framework
OMS receives order request for new and existing customers from web or TV
Order Management
portal. The order status is managed by OMS
Orchestration Engine The session management and the process flow is managed by this component
The transformation engine converts and maps the input and output messages
Transformation Engine
of orchestration engine into the required format
The catalog stores the information of the list of services/systems which are to
Service Catalog be updated as part of the provisioning of the subscribed
service/package/product
The identity management component stores the secondary credentials required
Identity Manager
to connect to the various backend systems
The business logic plug in components are part of the orchestration engine but
Business Logic Plug-ins specific to the type of the service. In this case for all IPTV provisioning the IPTV
business logic plug in is used
Routing engine and The routing engine based on the request and response schema sends the
Adapters message to the appropriate system using the appropriate adapter/channel
Confidential © Tech Mahindra 2009 11/07/2009 9

10. Benefits of Provisioning Framework
Features Benefits
• Enable new services without
impacting the existing ones
Pluggable/Adapter driven • Enable partners and
Architecture developer communities to
create new services
• Common core components
extracting best practices in
provisioning
Common Provisioning Framework • Support multiple
provisioning channels and
services
• Deployed in production at
few operators
Scalable/reliable/mature • Backed by Microsoft
Confidential © Tech Mahindra 2009 11/07/2009 10

11. Proposed Portal Features
Games &
My Account On Demand My Media Applications Favorites
Gambling
Latest
View Sports Weather Free
Sports Games
Receipts Content updates Games
Events
Account Music Kids shows
TV Content Chat Kids games
History Videos / games
On
Make
Demand Email Multiplayer Sports
Payments
Movies
Movie
View Bills Music Ticket Puzzle
booking
TV content Online
Packages Casino
Deals Lotteries
Poker
Confidential © Tech Mahindra 2009 11/07/2009 11

12. © 2009 Tech Mahindra Ltd
Confidentiality Clause
All rights reserved. No part of this presentation may be reproduced, disclosed in a retrieval system or transmitted in any form or by any
means, electronic, mechanical, recording, photocopying or otherwise without prior permission of Tech Mahindra Ltd.
Confidential © Tech Mahindra 2009 12