1. How did you attract/address your audience?
I attracted my audience initially through my colour scheme and cover lines. However I used many generic c
onventions to attract and address the audience; for my front cover, contents page and double page spread
. From doing extensive research into my target audience, the genre and similar successful magazines I kne
w what was needed to attract my audience to ‘EDGE’. As my audiences are young and mainly teenagers ag
ed between 14-20 years, which come from either working-class or middle-class backgrounds meaning the
price of my magazine is vital to the success of my magazine.

2. Front Cover
On the front cover of my magazine I included a
competition where you can win tickets to see a
superstar but you have to read on to find out.
My target audience love to listen to music and
go to watch artists perform, so straight away b
y having a flasher on the cover will make my m
agazine appeal to them. By having this competi
tion it also appeals to those readers who cann
ot afford to go to a music festival. The colour sc
heme I have used suits the young audience as
, like them, the colours are bold and stand out.
I also have Hip-Hop superstars featured in my
magazine as they would easily be attracted int
o opening the magazine and reading on.

3. Contents Page
My contents page continues the hous
e style and colour scheme that I start
ed on my front cover. My target audi
ence will be able to see the features
and regulars inside so they could im
mediately get reading. There is anoth
er competition inside for the people
who are into fashion. I have used sub
-headings to organise my contents pa
ge and used various size fonts to cert
ain articles stand out. There is a flash
er at the bottom of my image which t
alks all about the cover story.

4. Double Page Spread
My double page spread continues the house st
yle and colour scheme that I started on my fro
nt cover and contents page. The image I have u
sed directly links to the article, as a large propo
rtion of my audience are aspiring musicians thi
s image will appeal to them. There are two pull
quotes that stand out and draw the reader in t
o reading the article. I have used a larger font a
nd a different font style to achieve this. There i
s a section on DPS where it shows all facts abo
ut the artist just for the readers who may not k
now about the young upcoming star. As well as
the font style I have used yellow for the intervi
ew questions and white for the artists answers
which carries on the house style and colour sch
eme.