Dynamic changes in how talent searches for jobs and gathers information has impacted organizations. Talent now routinely explores opportunities online ("job explorers") and extensively researches companies through search engines and social connections during the decision process ("ZMOT" and "hyper connection"). While organizations have increased their online presence, they have been slow to fully adapt strategies to attract top talent in this new environment, such as helping employees positively represent the company online. To succeed, organizations must understand these changing trends and transform acquisition approaches to engage talent throughout the research and decision journey.
1. Abstract
Dynamic socio-economic factors and advanced digital platforms have created
a shift in the way talent approaches career progression and job search. This
has enabled talent to scout for opportunities more often, effortlessly search
information, connect with people who could provide first-hand experiences, and
crowd source information on organizations. However, organizations have been
slow to adapt and are paying the price in terms of escalating talent acquisition costs
and the inability to attract top talent. This paper details the new talent phenomena
and its impact, and discusses how organizations can transform their acquisition
strategies to win the‘War for Talent’.
Changing Job Seeker’s Decision Journey and Impact on Organizations:
Aligning Talent Acquisition Strategy to Match Talent Trends
White paper
- Badri Ravi