SlideShare ist ein Scribd-Unternehmen logo
1 von 14
Downloaden Sie, um offline zu lesen
LESSONS LEARNED:
GLOBAL WEBSITES &
APPLICATIONS
by
Austin Govella
www.thinkingandmaking.com
@austingovella

Slides available on slideshare: http://www.slideshare.net/austingove"a/globalwebsitesapplications




                             From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Two definitions:
1. Multi-lingual means something is available in
   multiple languages.
2. Localized means content changes based on
   where the user is located.



              From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual. Not localized.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual. Not localized.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Localized, not multi-lingual.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual. Not localized.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual and localized.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual and localized.




From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual means content is available in multiple
languages.
1. What languages?
   It costs money, time, and content managers to
   translate.
2. What content?
   Are you translating all content? Some content?
   What content?

                From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Multi-lingual means all content is accessible in
multiple languages:
•   Content on the page.
•   The <title>
•   The <meta description>
•   Tooltips
•   Form field helper text
•   Success, Warning, and Error messages
•   Error pages, “Site down” shingles
•   Abbreviations What’s Wed in Chinese?
•   Announcements




                       From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Localized means content changes based on where
the user is located.
1. How do you determine location?
2. When do you determine location?
3. What locations matter?
4. What if you determine the wrong location?



              From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Localized means content changes based on where
the user is located.
1. What content changes?
2. How does it change?




              From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Location                 Language




Content      X                              X




                 From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
Role                    Location                      Language                           Time     Device




Content    X                              X                              X                              X     X




               From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012

Weitere ähnliche Inhalte

Ähnlich wie Lessons Learned: Global Websites and Applications (7)

The Four Principles Of Object Oriented Programming
The Four Principles Of Object Oriented ProgrammingThe Four Principles Of Object Oriented Programming
The Four Principles Of Object Oriented Programming
 
Mobile app development
Mobile app developmentMobile app development
Mobile app development
 
Top 5 Tips for Creating Global E-Learning
Top 5 Tips for Creating Global E-LearningTop 5 Tips for Creating Global E-Learning
Top 5 Tips for Creating Global E-Learning
 
FSU IS APP
FSU IS APPFSU IS APP
FSU IS APP
 
Empowering Students with Free/Libre Software
Empowering Students with Free/Libre SoftwareEmpowering Students with Free/Libre Software
Empowering Students with Free/Libre Software
 
Affordable and efficient multi platform localisation. case study
Affordable and efficient multi platform localisation. case studyAffordable and efficient multi platform localisation. case study
Affordable and efficient multi platform localisation. case study
 
Do this, not that. localizing your international surveys
Do this, not that. localizing your international surveysDo this, not that. localizing your international surveys
Do this, not that. localizing your international surveys
 

Mehr von Austin Govella

BOOM Units: Four steps to turn you team into a lean, product development machine
BOOM Units: Four steps to turn you team into a lean, product development machineBOOM Units: Four steps to turn you team into a lean, product development machine
BOOM Units: Four steps to turn you team into a lean, product development machine
Austin Govella
 
UX: The Power of Getting Things Designed
UX: The Power of Getting Things DesignedUX: The Power of Getting Things Designed
UX: The Power of Getting Things Designed
Austin Govella
 

Mehr von Austin Govella (9)

Winning UX Workshops
Winning UX WorkshopsWinning UX Workshops
Winning UX Workshops
 
Architect Taxonomy Systems to Support Organizational Change
Architect Taxonomy Systems to Support Organizational ChangeArchitect Taxonomy Systems to Support Organizational Change
Architect Taxonomy Systems to Support Organizational Change
 
BOOM Units: Four steps to turn you team into a lean, product development machine
BOOM Units: Four steps to turn you team into a lean, product development machineBOOM Units: Four steps to turn you team into a lean, product development machine
BOOM Units: Four steps to turn you team into a lean, product development machine
 
Hacking UX Zombies
Hacking UX ZombiesHacking UX Zombies
Hacking UX Zombies
 
Hacking UX
Hacking UXHacking UX
Hacking UX
 
Abandon agile
Abandon agileAbandon agile
Abandon agile
 
UX: The Power of Getting Things Designed
UX: The Power of Getting Things DesignedUX: The Power of Getting Things Designed
UX: The Power of Getting Things Designed
 
A Guide to Farming Miracles (for UX teams in tough environments)
A Guide to Farming Miracles (for UX teams in tough environments)A Guide to Farming Miracles (for UX teams in tough environments)
A Guide to Farming Miracles (for UX teams in tough environments)
 
Maximum Value IA: creating a larger impact on the business
Maximum Value IA: creating a larger impact on the businessMaximum Value IA: creating a larger impact on the business
Maximum Value IA: creating a larger impact on the business
 

Kürzlich hochgeladen

➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men 🔝jhansi🔝 Escorts S...
➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men  🔝jhansi🔝   Escorts S...➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men  🔝jhansi🔝   Escorts S...
➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men 🔝jhansi🔝 Escorts S...
amitlee9823
 
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
gajnagarg
 
ab-initio-training basics and architecture
ab-initio-training basics and architectureab-initio-training basics and architecture
ab-initio-training basics and architecture
saipriyacoool
 
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men 🔝dehradun🔝 Escor...
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men  🔝dehradun🔝   Escor...➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men  🔝dehradun🔝   Escor...
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men 🔝dehradun🔝 Escor...
amitlee9823
 
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
amitlee9823
 
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
nirzagarg
 
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard ...
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard  ...Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard  ...
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard ...
nirzagarg
 
call girls in Dakshinpuri (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
call girls in Dakshinpuri  (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️call girls in Dakshinpuri  (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
call girls in Dakshinpuri (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
amitlee9823
 
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
sriharipichandi
 
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
amitlee9823
 

Kürzlich hochgeladen (20)

➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men 🔝jhansi🔝 Escorts S...
➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men  🔝jhansi🔝   Escorts S...➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men  🔝jhansi🔝   Escorts S...
➥🔝 7737669865 🔝▻ jhansi Call-girls in Women Seeking Men 🔝jhansi🔝 Escorts S...
 
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
Just Call Vip call girls diu Escorts ☎️9352988975 Two shot with one girl (diu )
 
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
Pooja 9892124323, Call girls Services and Mumbai Escort Service Near Hotel Gi...
 
ab-initio-training basics and architecture
ab-initio-training basics and architectureab-initio-training basics and architecture
ab-initio-training basics and architecture
 
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men 🔝dehradun🔝 Escor...
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men  🔝dehradun🔝   Escor...➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men  🔝dehradun🔝   Escor...
➥🔝 7737669865 🔝▻ dehradun Call-girls in Women Seeking Men 🔝dehradun🔝 Escor...
 
8377087607, Door Step Call Girls In Kalkaji (Locanto) 24/7 Available
8377087607, Door Step Call Girls In Kalkaji (Locanto) 24/7 Available8377087607, Door Step Call Girls In Kalkaji (Locanto) 24/7 Available
8377087607, Door Step Call Girls In Kalkaji (Locanto) 24/7 Available
 
The hottest UI and UX Design Trends 2024
The hottest UI and UX Design Trends 2024The hottest UI and UX Design Trends 2024
The hottest UI and UX Design Trends 2024
 
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
Whitefield Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Ba...
 
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
Nisha Yadav Escorts Service Ernakulam ❣️ 7014168258 ❣️ High Cost Unlimited Ha...
 
VIP Model Call Girls Kalyani Nagar ( Pune ) Call ON 8005736733 Starting From ...
VIP Model Call Girls Kalyani Nagar ( Pune ) Call ON 8005736733 Starting From ...VIP Model Call Girls Kalyani Nagar ( Pune ) Call ON 8005736733 Starting From ...
VIP Model Call Girls Kalyani Nagar ( Pune ) Call ON 8005736733 Starting From ...
 
Call Girls Jalgaon Just Call 8617370543Top Class Call Girl Service Available
Call Girls Jalgaon Just Call 8617370543Top Class Call Girl Service AvailableCall Girls Jalgaon Just Call 8617370543Top Class Call Girl Service Available
Call Girls Jalgaon Just Call 8617370543Top Class Call Girl Service Available
 
Hingoli ❤CALL GIRL 8617370543 ❤CALL GIRLS IN Hingoli ESCORT SERVICE❤CALL GIRL
Hingoli ❤CALL GIRL 8617370543 ❤CALL GIRLS IN Hingoli ESCORT SERVICE❤CALL GIRLHingoli ❤CALL GIRL 8617370543 ❤CALL GIRLS IN Hingoli ESCORT SERVICE❤CALL GIRL
Hingoli ❤CALL GIRL 8617370543 ❤CALL GIRLS IN Hingoli ESCORT SERVICE❤CALL GIRL
 
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard ...
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard  ...Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard  ...
Anamika Escorts Service Darbhanga ❣️ 7014168258 ❣️ High Cost Unlimited Hard ...
 
call girls in Dakshinpuri (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
call girls in Dakshinpuri  (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️call girls in Dakshinpuri  (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
call girls in Dakshinpuri (DELHI) 🔝 >༒9953056974 🔝 genuine Escort Service 🔝✔️✔️
 
💫✅jodhpur 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATISFACT...
💫✅jodhpur 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATISFACT...💫✅jodhpur 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATISFACT...
💫✅jodhpur 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATISFACT...
 
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
Jigani Call Girls Service: 🍓 7737669865 🍓 High Profile Model Escorts | Bangal...
 
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
Anupama Kundoo Cost Effective detailed ppt with plans and elevations with det...
 
Gamestore case study UI UX by Amgad Ibrahim
Gamestore case study UI UX by Amgad IbrahimGamestore case study UI UX by Amgad Ibrahim
Gamestore case study UI UX by Amgad Ibrahim
 
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Nagavara ☎ 7737669865☎ Book Your One night Stand (Bangalore)
 
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
 

Lessons Learned: Global Websites and Applications

  • 1. LESSONS LEARNED: GLOBAL WEBSITES & APPLICATIONS by Austin Govella www.thinkingandmaking.com @austingovella Slides available on slideshare: http://www.slideshare.net/austingove"a/globalwebsitesapplications From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 2. Two definitions: 1. Multi-lingual means something is available in multiple languages. 2. Localized means content changes based on where the user is located. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 3. Multi-lingual. Not localized. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 4. Multi-lingual. Not localized. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 5. Localized, not multi-lingual. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 6. Multi-lingual. Not localized. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 7. Multi-lingual and localized. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 8. Multi-lingual and localized. From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 9. Multi-lingual means content is available in multiple languages. 1. What languages? It costs money, time, and content managers to translate. 2. What content? Are you translating all content? Some content? What content? From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 10. Multi-lingual means all content is accessible in multiple languages: • Content on the page. • The <title> • The <meta description> • Tooltips • Form field helper text • Success, Warning, and Error messages • Error pages, “Site down” shingles • Abbreviations What’s Wed in Chinese? • Announcements From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 11. Localized means content changes based on where the user is located. 1. How do you determine location? 2. When do you determine location? 3. What locations matter? 4. What if you determine the wrong location? From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 12. Localized means content changes based on where the user is located. 1. What content changes? 2. How does it change? From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 13. Location Language Content X X From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012
  • 14. Role Location Language Time Device Content X X X X X From “Lessons Learned: Global Websites & Applications” by Austin Govella, Nov 15, 2012

Hinweis der Redaktion

  1. \n
  2. \n
  3. \n
  4. \n
  5. \n
  6. \n
  7. \n
  8. \n
  9. \n
  10. \n
  11. \n
  12. \n
  13. \n
  14. \n