A giant folksonomy of 27 000 “keywords” had quietly amassed in the CMS used by the World Health Organization over the course of 15 years. With an imminent migration, it was time to transform this list into something useful, and to take control of how content was being published on the web.
How do you build the business case to tackle such a large list of terms? How do you actually whittle a list that size into something useful? And what insights into taxonomy development were learned on the way?
Learn how the team at WHO transformed a jungle of terms to a small collection of controlled lists, brought in governance, and transformed the way they manage content on the web in the process.
51. 51
Q: What are keywords used for?
• finding content in CMS?
• publishing metadata?
• auto-publishing?
• filters to group, sort & order?
• featured search results?
57. 20 000
Keywords
27 000 Keywords
Removal of 7000 keywords not tagged on a page
1800
Keywords
Removal of 18 200 keywords not used for auto-publishing
59. 20 000
Keywords
27 000 Keywords
Removal of 7000 keywords not tagged on a page
1800
Keywords
Removal of 18 200 keywords not used for auto-publishing
Classification of remaining keywords
63. 25/03/2017 WHO Communications Strategy 63
Title Contributor Source
Creator Date Language
Subject Type Relation
Description Format Coverage
Publisher Identifier Rights
64. 25/03/2017 WHO Communications Strategy 64
Title Contributor Source
Creator Date Language
Subject Type Relation
Description Format Coverage
Publisher Identifier Rights
66. 20 000
Keywords
27 000 Keywords
Removal of 7000 keywords not tagged on a page
1800
Keywords
Removal of 18 200 keywords not used for auto-publishing
Country
295
Date
40
Event
35
Health
Topic
905
Language
34
Issue /
Volume
75
TBD
187
Publication
22
Content
Type
91
WHO
Corporate
37
Stakeholder
39
Target
9
Classification of remaining keywords
76. 20 000
Keywords
27 000 Keywords
Removal of keywords not tagged on a page
1800
Keywords
Removal of keywords used as a tag but not for auto-publishing
Country
295
Date
40
Event
35
Health
Topic
905
Language
34
Issue /
Volume
75
TBD
187
Publication
22
Content
Type
91
WHO
Corporate
37
Stakeholder
39
Target
9
Classification of remaining keywords
106. 106
Variants
• Synonyms
• Alternate spellings
• Abbreviations & acronyms
• Popular vs scientific names
• Loanwords (from another language)
…More on these in ANSI / NISO Z39.19
131. Photographs
131
Earth day flag – John McConnell
https://upload.wikimedia.org/wikipedia/commons/6/6a/Earth_Day_Flag.png
San Josef Bay – Mike Munroe Photography
http://www.mikejmunroe.com/
Lake Beautiful – Mike Munroe Photography
http://www.mikejmunroe.com/
Goldstream Estuary – Mike Munroe Photography
http://www.mikejmunroe.com/
Sea Lion – Mike Munroe Photography
http://www.mikejmunroe.com/