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Creating a Facebook Page for
      your Businesses
          Ann Treacy
     broadband.mnrem.com



       Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
The Intro
•   Page vs Group vs Profile
•   Advantages to a Page
•   Possible Parts to a Page
•   Setting up the Page
•   Final Tips


                Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
• Post updates, images,                            Person/Profile
  videos, polls
• Friend People
• Join Groups
• Like Pages
• Comment, like, share
  posts
• Tag
• Send private
  messages
                Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
What Others See




 Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
You need a profile to interact with
    People, Groups & Pages.

       You need a profile to
create/administer Groups & Pages.

          Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
A Group
• Designed for conversation
• Less “official” than Pages
• Limited interaction from
  outsiders
• Good for a “user group”
• Not so good generally for
  businesses



                  Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
A Page




Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Advantages
• Look like a business
• Multiple admins
• Tie in with Places
• Non FB users see
  more
• Great analytics

              Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Surf like a Profile
• Now you can interact
  on Facebook as a
  Page
• Just know who you
  are before you
  comment!


             Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Possible Parts to a Page
•   Info – basic contact info
•   Wall – online discussion
•   Images, Videos –
•   Apps




                 Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
www.facebook.com/pages/create.php
1. Pick a category &
   name
2. Add a profile picture
3. Make it rich &
   engaging (Apps)
4. Publish
5. Update Regularly

              Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Tips
• Secure a username (vanity URL) when you
  have 25 fans
• Be active
• Interact with other sites to build a rep
• Provide info people want more than info you
  want them to have
• Promote on your site

             Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
Advanced Topics
• Apps
• Templates
• Analytics – next month Jan 5, 2012




              Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
QUESTIONS?
If you have an interest in further training on in your area,
please let us know.
Session will be posted online:
http://www.mnrem.com/blog/




                  Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.

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Facebook Pages for Businesses

  • 1. Creating a Facebook Page for your Businesses Ann Treacy broadband.mnrem.com Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 2. The Intro • Page vs Group vs Profile • Advantages to a Page • Possible Parts to a Page • Setting up the Page • Final Tips Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 3. • Post updates, images, Person/Profile videos, polls • Friend People • Join Groups • Like Pages • Comment, like, share posts • Tag • Send private messages Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 4. What Others See Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 5. You need a profile to interact with People, Groups & Pages. You need a profile to create/administer Groups & Pages. Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 6. A Group • Designed for conversation • Less “official” than Pages • Limited interaction from outsiders • Good for a “user group” • Not so good generally for businesses Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 7. A Page Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 8. Advantages • Look like a business • Multiple admins • Tie in with Places • Non FB users see more • Great analytics Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 9. Surf like a Profile • Now you can interact on Facebook as a Page • Just know who you are before you comment! Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 10. Possible Parts to a Page • Info – basic contact info • Wall – online discussion • Images, Videos – • Apps Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 11. www.facebook.com/pages/create.php 1. Pick a category & name 2. Add a profile picture 3. Make it rich & engaging (Apps) 4. Publish 5. Update Regularly Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 12. Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 13. Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 14. Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 15. Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 16. Tips • Secure a username (vanity URL) when you have 25 fans • Be active • Interact with other sites to build a rep • Provide info people want more than info you want them to have • Promote on your site Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 17. Advanced Topics • Apps • Templates • Analytics – next month Jan 5, 2012 Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.
  • 18. QUESTIONS? If you have an interest in further training on in your area, please let us know. Session will be posted online: http://www.mnrem.com/blog/ Š2011 Minnesota Renewable Energy Marketplace. All Rights Reserved.