This document discusses gift giving preferences and cultural considerations for consumers in India. It notes that young professionals prefer branded merchandise and electronics as gifts. Both young and old appreciate gifts like gym memberships or spa packages. Certain gifts like wine, knives, scissors or those violating religious beliefs are inappropriate. Cash gifts should avoid even amounts due to superstitions. Popular gifts for occasions like birthdays, weddings and babies include cards, vacation packages, and decorative diaper arrangements. Gift cards between $25-$120 USD for retailers are also well-received, especially for luxury brands. The document examines India's cultural orientations using Hofstede's framework and how this informs consumer behavior.