1. Editing the Digipak

2. • When creating my digipak, there were two initial unedited images
which stood out to people I asked to look at my work. This is one of
them, and the cover that I created to see how it would turn out.
Although I like the use of colours within the image, I decided that it
didn’t quite stand out enough, so made another cover with the
other image that audiences had picked out as a highlight, to see
how it compared.

3. • I took the other image that audiences picked out
as a highlight and imported it into Photoshop
Express Editor, as it had all the tools I needed to
use without anything more confusing on offer.

4. • In order the get the desired look for my artwork, which was
to mix monochrome with bright colours, I firstly used the
pop colour tool, and selected the red facepaint. This made
the rest of the picture turn monochrome, but I wasn’t
entirely happy with the image, so I also lowered the
exposure to make the colour slightly stronger.

5. • Although the image looked better, it still wasn’t as bright as I wanted it to
be, so I used the saturation tool and turned it up to the maximum level,
making the colour a lot brighter. In order to make the picture look as good
as possible, I also used the fill light tool to make the colour pop that little
bit more, and also lowered exposure again to the minimum level in order
to make the monochrome background as dark as possible, in order to
contrast against the bright facepaint.

6. • After that I decided the image was ready, so I exported it and then cropped it,
before moving it into Photoshop Pro in order to add the text. I knew I wanted
the name Grimes to be in the exact same style that is seen in the music video,
so I chose the correct font and made it all capitals. For the name of the album I
decided to try a different font, and tried curving the word along the line of the
model’s hood. Initial response was that the text looked back bunched up in the
corner of the image, so I moved the name of the artist up to the top of the
cover and made it larger to make more of an impact.

7. • I decided that the name still didn’t look perfect, so I made the space between the letters
bigger and was very happy with the result, as I felt it made much more of an impact as
well as making the cover as a whole look more professional. I intended for this to be my
final cover image, however I changed my mind about the curved font and straightened it
out as well as moving it to the bottom of the image. The last changes I made were to
brighten the writing and to change the colour to match the model’s facepaint, zoom out
from the image slightly, and change the name of the artist and the album to made-up
names to fit in with the project., after which I was happy with the cover

8. • For the other images in the digipak, I made multiple
edits of the same images and edited them wildly to
create vastly different images. This was to give the
product as a whole a feel of recklessness and
uncertainty, something that runs through all of the
work in the project.

9. • I decided to include this shot in the digipak because it fitted
in with the video being set in the forest, and matched the
general feeling of my coursework. The messed up leaves
represent the internal struggle going on within the main
character, while also giving a brief break from all the images
of the model’s face within the digipak.

10. • This was the final image I edited for my digipak, and I decided to edit and
include it because I feel it perfectly encapsulates the ideas behind my
coursework. The fact that the model’s eyes are closed, and her hair is
covering all the details on her face represent the unhinged ideas within
both the song and all the products go with it. Also, it goes against digipak
conventions which show the artist looking at their best, which was an
intentional decision because I wanted to give an idea of how unique the
product is.