The 2016 GRDI study finds that retail in developing markets will continue to grow, following the path it has been on since our first GRDI 15 years ago. Avoiding the pitfalls of shifting retail markets, however, will require a strategic mindset about expansion. Each market has unique challenges and unique opportunities. A careful look will help uncover both, and guide retailers on the path to success.

1. Global Retail Expansion
at a Crossroads
#GRDI2016
The 2016 Global Retail Development Index™

2. The 2016 Global Retail Development Index™
In the GRDI’s 15 years, one thing
has remained fairly constant:
retail in developing
countries has seen
excellent growth.

3. The 2016 Global Retail Development Index™
International retailers
continue to rely on
developing markets
to fuel growth, but
doing it right is never
easy. Some bets have
paid off, while others
have faltered.

4. The 2016 Global Retail Development Index™
The 2016 GRDI continues to
reflect the struggles many
markets face with shifting
economic and political
realities, and it also
highlights the
regions that
offer long-term
opportunities.

5. The 2016 Global Retail Development Index™
Asia Pacific has four
of the top five countries
in the GRDI—including
#1 China and #2 India—
thanks to a combination
of large populations
and high growth.

6. The 2016 Global Retail Development Index™
China is one of
the most attractive
global retail markets
in the world as the
market shifts from
investment-driven
to consumer
consumption-
driven.

7. The 2016 Global Retail Development Index™
In India, improved ease of
doing business and better
clarity regarding foreign
direct investment has
made it more attractive
to global retailers.

8. The 2016 Global Retail Development Index™
Slowing and devalued currencies have
hurt Eastern Europe, but Kazakhstan and
Turkey are ranked in the top 10 thanks to
their solid outlooks.

9. UAE (7th) remains
an attractive,
low-risk market,
while Saudi Arabia
(8th) continues to
draw in retailers
with its solid
demographics.
The 2016 Global Retail Development Index™

10. The 2016 Global Retail Development Index™
With turmoil in some
major Latin America
markets, Peru cracks
the top 10 of the
GRDI behind free
trade stimulus and
steady growth.

11. Brazil’s 20th-place ranking
reflects the political and
economic instability that
has rocked the country in
the past year.
The 2016 Global Retail Development Index™

12. Sub-Saharan
Africa’s
unmistakable
potential is
reflected in the six
countries ranked in
the GRDI: Nigeria, Côte
d’Ivoire, Zambia, South
Africa, Ghana, and Kenya.
The 2016 Global Retail Development Index™

13. For more information about
A.T. Kearney’s 2016 Global Retail
Development Index, please visit:
www.atkearney.com/consumer-products-retail/
global-retail-development-index/
#GRDI2016
The 2016 Global Retail Development Index™