A disease called Corona Virus is buzz.

1. VIRAL MARKETING
ANALYSIS
BYASIFLAKHANI

3. BUZZ
• The strain of novel corona
virus as pooped up in china
since two months. This
outbreak proceeded to
around 30 close countries.
The panic has been created
everywhere in social media.
However, World Health
Organization has labeled it as
“Infodemic”.

6. WHYONLYTHIS?
• The misreading and potentially harmful information about the novel corona
virus outbreak has created discrimination and stigmatization. Tweeter,
Facebook, YouTube are promoting the content that is not factual and are
misleading people through social media. The facts about corona virus should
come in light in order to clear the myth of people that has been created since
last two months. This fire of corona virus snuff out from people’s mind so
that this fear should not deteriorate their mental health anymore. It is
important to talk about this buzz that has been created on social media to
prevent any further misleading information that is making the solution more
difficult to approach.

7. CONTINUOUS…
In positive aspect, this post have shown that how some of the
sites on social media such as twitter is linked with health and
disease control organization to promote the factual information
about corona virus to discriminate the buzz that has been
created by other webs on social media.

8. WHAT TYPE OF BUZZ?
• Social media is flooded with thousands of negative tweets and comments that
are spouting misunderstanding, misinformation, and mistrust. It is actually the
social media who's spreading the virus not the corona. The type of buzz that is
created on social media is negative and is misguiding the public. This thread is
the supplier of channels for false information, thus, creating panic situations.

9. WHATIMPACTTHEPOSTHAD?
This post had guided public that not every platform of social media has falsely
flagged about corona virus. It depends on public that how they interpret
information and get the guidance. Releasing this threat by social media will
damage their reputations for being the channels of misguidance and reservoirs
of creating panic. After this post, people have started looking up at flyers and
posters, posted by twitter and some other social media sites in collaboration
with health organization, that are telling the factual information that can clear
the myths of public. In addition Media matters, an advocacy group is tracking
and debunking the misleading posts that are created by some of the sites so
that people should not get misguided.

10. WHATMAKESITVIRAL?
• A disease called corona had a hug word to mouth impact which created buzz
because it targeted 50 -70 thousand people to death and still more cases
getting registered.
• First it get viral in China, then Australia, Afghanistan, Algeria, Bahrain, Brazil,
Canada, Cambodia, Croatia, Denmark, Egypt, Estonia, Finland, France,
Georgia, Germany, Greece, India, Pakistan, Iran, Iraq, Israel, Italy, Japan,
Kuwait, Lebanon, Lithuania, Mexico, Malaysia, Qatar, Oman, Norway, Nigeria
and so on.
• Social media played a role which create awareness but also make it
complicated at the same time. Mentioned as a fatal disease because people
die due to not taking precautions.

11. CONCLUSION
• Everything in social media is not true. You can create awareness and
knowledge however, it has to be lead in a right path otherwise contents can
be create to make a buzz which people do like to share and spread word to
mouth strategy. Original contents always appreciate but makeup content
always get a hype.