This ranking chart is created with a reference to App Annie Intelligence (https://www.appannie.com/top/) between Jan 13 – Apr 6, 2020 to illustrate the popular applications in Vietnam
Mastering Affiliate Marketing: A Comprehensive Guide to Success
Vietnam mobile applicaton trend (Jan- Apr 2020)
1. Asia Plus Inc.
Q&Me is online market research provided by Asia Plus Inc. Asia Plus Inc.
Vietnam mobile app popularity ranking (Jan-April, 2020)
2. This ranking chart is created with a
reference to App Annie Intelligence
(https://www.appannie.com/top/) between
Jan 13 – Apr 6, 2020 to illustrate the
popular applications in Vietnam
Objective
Source: AppAnnie (https://www.appannie.com/top/)
Store: iTunes App Store, Google Play
Geography: Vietnam
Duration: Jan 13 - Apr 6, 2020
Device: iPhone, Android
Measure: Free download
3. Key topics
Zoom as the leading app
Due to the COVID-19
and social distance order,
the popularity of Zoom
went up rapidly. Teams
got popular since people
came to worry about
security issues of Zoom
COVID-10 information tool
NCOVI, the official
application from the
ministry of health, has
been used by many since
its launch.
More games
Since people have more
time to stay home, the
mobile game popularity
went up. We see more
number of mobile games
in ranking.
Personal entertainment / learning app
Same reasons as games,
mobile applications of
online learning, or
personal entertainment
like Karaoke went up to
fill the demand of utilizing
their personal time.
4. All Categories (iPhone)
18
2
7
8
1 1 1
2
1
2
3
1
2
7
9
6
5
6
4
3 3
4
2
3 3
17
29
17
4
7
6
3
5
14
4
3
4
6 6 6
7
4
5
8
5
1 1
2
7
8 8
9
12
14
9
4
9
0
5
10
15
20
25
30
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
ZOOM
NCOVI
TikTok
Microsoft
Teams
Save
The Girl!
Zalo
Brain Out
Source: AppAnnie (https://www.appannie.com/top/), iTunes App Store, Jan 13 - Apr 6, 2020, Category= Overall,
Device= iPhone, Measure= free download
• No 5 is earn money from reading news -“BuzzMatch”
• No 7 is makes your Internet more private – “1.1.1.1”
Which only have data on 6th, Apr, 2020
5. All Categories (Android)
8
3
2
1
3
15
1
2
7
5
9
3 3 3
7
3
4
2
6
4
3
1
3
4
5
2
4
5 5
4
5 5
9
6
4
5
6
2
3
8
6
4
6
12
6
3
5
8
7
9
1 1 1 1
2 2
4 4
8
7
9
10
11
0
2
4
6
8
10
12
14
13-Jan 20-Jan 27-Jan 03-Feb 10-Feb 17-Feb 24-Feb 02-Mar 09-Mar 16-Mar 23-Mar 30-Mar 06-Apr
ZOOM
NCOVI
TikTok
Perfect
Cream
Garena
Free Fire
Worms
Zone .io
Brain Out
Source: AppAnnie (https://www.appannie.com/top/), Google play, Jan 13 - Apr 6, 2020, Category= Overall,
Device= Android, Measure= free download
• No 5,7,8 are new games - “Join Clash 3D” - “Blend It 3D” –
“Join Clash 3D”.
• No 10 is an app to earn money from reading news - “Cashzine ”
Those only have data on 6th, Apr, 2020
19. Our Solution
Survey is conducted via mobile phone and the data is processed real-time
Affordable Quick High quality
Takes 24 - 48 hours for
most surveys, proving
real-time analysis
Superb real-time
analysis for flexible and
accurate data collection
1/3 of the competitor
pricing
20. Our Advantage: Direct Panel Management
Our strength is 16-39 years old and urban areas. This is where most biz
customers would like to research. 330,000 members as of Mar, 2018
0%
1%
18%
31%
22%
14%
7%
3% 3%
1%
Age
19%
18%
6%
4%3%3%
47%
HCM Hanoi Can Tho Da Nang
Hai Phong Dong Nhai Others
56%
44%
Male Female
Gender City
21. Process for the quality assurance
Questionnaire
based on the
exact profile
• Refined and very
derailed database
panel
Take out users
with irrelevant
replies
• Remove Fake
questions hit
users
• Remove
Contradicted
answer users
• Take out straight
answer users
Take out speed
users
• We count the
average median
time and take out
those who are
less than that
Manual check by
the experienced
researchers
• Our experienced
researchers will
check the
relevance as well
as open
comments
Re-assortment of
panelist priorities
• Based on the
survey results, bad
users are screened
out while prioritizing
those who return s
good feedbacks.
22. Online is considered to be “cheap and bad” in general. Q&Me provides
several methods providing data with quality
FACT CONSISTENCY SCORE
97%
THOUGHT
CONSISTENCY SCORE
91%
STRAIGHT-LINER/ FLAT-
LINER SCORE
89%
SPEEDERS SCORE
97%
QUALITY CHECK SURVEY SPECIFICATION
N (Sample size) 300
IR (Incident rate) 100%
LOI (Lenght of Interview) 10 minutes
Success Criteria Overral score of 80% or higher
THE RESULTS
Overal score 93.5%
Average score
in the industry
73%
(*) QC scores are generated by Survey Sampling International (SSI), the Worldwide Leader in Survey Sampling and Data Collection
Solutions. Asia Plus (Q&Me) is the preferred partner of SSI in Vietnam.
Our quality score by SSI
Evaluation for our quality assurance
23. Contact Us
URL: http://www.qandme.net
Contact: info@qandme.net
Q&Me is operated by Asia Plus Inc.
Asia Plus Inc.
Floor 6, Phuong Long Building, 506 Nguyen Dinh Chieu Street, Ward 4,
District 3, HCM City, Vietnam
Tel. +84 2839 100 043