The news of corona virus has changed the behaviors of Vietnamese. This survey clarifies the impact of the news to their protection behaviors as well as changes in their lives This survey was conducted among 18-49 years old of 672 samples in 2020 February

1. Q&Me is online market research provided by Asia Plus Inc.
Corona virus impact on Vietnamese behaviors
Asia Plus Inc.

2. Overview
The news of corona virus has changed the behaviors
of Vietnamese. This survey clarifies the impact of the
news to their protection behaviors as well as
changes in their lives
This survey was conducted among 18-49 years old
of 672 samples in 2020 February

3. Wearing mask
89% wear mask when they are inside, 47% wear them when inside
56%33%
8% 2%
When in outside
Always Often Sometimes Rarely Never
Q. Do you wear mask when you go out / inside?
19%
28%
27%
16%
10%
When inside
Always Often Sometimes Rarely Never
89% 47%

4. Mask in use
88%
47%
Disposable mask
Clothes mask
88% wears disposable mask, 47% wears clothes mask
Q. What kind of masks do you use?

5. Go out frequency change
47%
31%
18%
4%
Decreased significantly Decreased a little No change Increased
Q. Does the frequency that you go out change due to
corona virus issues?
80% decreased their frequency of going out due to virus
issues
80%

6. Things that Vietnamese do less
Q. Please choose if time to spend for the following usage
has changed in past 2 - 3 weeks (calculated only among
those who do the selected activities)
80% and more people decrease the frequency of
entertainment, friends hang out, eat out
61%
46%
56% 53% 45%
29%
25%
36%
27% 28%
27%
39%
83% 80% 80% 79%
69% 66%
Decreased significantly Decreased a...
Gap (decreased - increased)

7. Things that Vietnamese do more
Media consumptions such as internet, TV has increased.
The frequency of online food delivery went up.
27% 29% 27% 26% 22%
28%
22% 16%
12% 10%
10%
11%
36%
33%
27%
16%
7%
3%
Increased a... Increased... No change
Q. Please choose if time to spend for the following usage
has changed in past 2 - 3 weeks (calculated only among
those who do the selected activities)

8. Respondent profile (N=672)
Male, 52%
Female, 48%
Gender
16-24, 29%
25-29, 31%
30-39, 35%
Age
HCM, 42%
Hanoi, 31%
Others, 27%
City

9. Q&Me – Market research service with technology

10. Enhanced Service 3: Business survey
Provide the research services driven by the technogies
Our research solutions
Consumer research app
Admin platform
Traditional market research
Collect surveys from online consumers Effective retail audit or data collection
Plan, Manage and Analyze data

11. Kadence Vietnam in our team
Kadence Vietnam to be a part of our team to offer the full research
service with technology
Strong in online research with
500K panels, with own
development team and platform
Renowned for traditional data
collections and qualitative survey
(focus group)
Full research service endorsed with technology

12. Our research service
More powerful data collection service + focus group interview by the
professional team to provide the better market understanding
Online market research Offline market research Focus group interview
Insight finding by the
professional moderator
and project team
Face-Face data collection
with tech-based
monitoring
Quick and easy research
with quality from 500K
panels

13. Our advantage: Direct Panel Management
Our strength is 16-39 years old and urban areas. This is where most biz
customers would like to research. 500,000 members as of Jan, 2020
0%
1%
18%
31%
22%
14%
7%
3% 3%
1%
Age
19%
18%
6%
4%3%3%
47%
HCM Hanoi Can Tho Da Nang
Hai Phong Dong Nhai Others
56%
44%
Male Female
Gender City

14. Our advantage – Quick with quality
Online is considered to be “cheap and bad” in general. Q&Me provides
several methods providing data with quality
FACT CONSISTENCY SCORE
97%
THOUGHT
CONSISTENCY SCORE
91%
STRAIGHT-LINER/ FLAT-
LINER SCORE
89%
SPEEDERS SCORE
97%
QUALITY CHECK SURVEY SPECIFICATION
N (Sample size) 300
IR (Incident rate) 100%
LOI (Lenght of Interview) 10 minutes
Success Criteria Overral score of 80% or higher
THE RESULTS
Overal score 93.5%
Average score
in the industry
73%
(*) QC scores are generated by Survey Sampling International (SSI), the Worldwide Leader in Survey Sampling and Data Collection
Solutions. Asia Plus (Q&Me) is the preferred partner of SSI in Vietnam.
Our quality score by SSI

15. Contact Us
URL: http://www.qandme.net
Contact: info@qandme.net
Q&Me is operated by Asia Plus Inc.
Asia Plus Inc.
Floor 2, Songdo Tower, 62A Pham Ngoc Thach Street, Ward 6, District 3,
HCM City, Vietnam
Tel. +84 2839 100 043