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 To support intuitive guesses with the
numbers
 To understand the nature of the project
better
 To have early-warning signals and
prevent big losses
 To see that we are on the right track in
project execution
 Step 1 – Understand business context
 Step 2 – Prepare an action plan
 Step 3 – Find proper leading and lagging
indicators
 Step 4 – Load indicators with the details
 Step 5 – Automate with the software
 Before looking for KPIs you need to
understand the business context well,
answer these questions:
› What is your business goal?
› What are the success factors?
› What results do you expect to achieve?
 Business goal: get more leads interested
in our service.
 Success factors: find effective and
efficient marketing tool to generate new
leads.
 Expected results: leads converted into
customers.
 How are you going to achieve business
goal from Step 1?
› Do we have a clear action plan?
› What tools will be used?
› What factors are important for successful
execution?
› Ask your team a number of “How?” and
“What?” questions to make sure they know
how to achieve the goal.
 Our action plan will be:
› Research current market and formulate
attractive proposal.
› Find cost-effective way to deliver our
message to the prospect clients.
› Work with generated leads and convert
them into clients.
 The business goal from Step 1 that you
want to achieve has:
› Factors that determine the success of
execution (leading metrics);
› Factors that confirm that expected results
were actually achieve (lagging metrics);
› Make sure that you has at least one leading
and one lagging metric for your business
goal.
 If you are not sure about success factors and
expected results, then return to the steps 1 – 2 to
research the topic more.
• For the part of action plan “Research current
market and formulate attractive proposal” we
have the following indicators:
 Leading indicator: the number of prospects who
participated in the research.
 Lagging indicator: prospects that contacted us
for the details.
 By now you should have a set of:
› Clear defined business goal
› Action plan
› At least one leading indicator (success factor)
› At least one lagging indicator (expected results)
 Make sure that indicators:
› Are measurable and your team know how to
get the value for them;
 Are actually linked to the business problem that you are
trying to solve, if not, return to the step 1.
› Business goal: get more leads interested in
our service.
› Action plan: research current market and
formulate attractive proposal.
› Leading indicator: the number of prospects
research.
› Lagging indicator: prospects that contacted
us for the details.
 KPIs won’t work if they are not automated
with user friendly software:
› If you have 2-3 KPIs use MS Excel
› If you have more KPIs and complex business
context, use professional Balanced Scorecard
software (for example, BSC Designer)
 In software:
› Build strategy map where business goals are
linked with each other
› Align KPIs and action plan with each business
goal
 Strategy
map in
BSC
Designer
with
business
goals,
KPIs, and
action
plan.
 Make sure that you have some
supporting documentation that
summarizes the results of steps 1 - 5.
 Make sure that the cause-and-effect
connection between various business
goals is defined.
 Make sure that you have an action plan
that includes “What if this KPI is in the red
zone” part.
 Good KPI is aligned
with business
context and action
plan.
 Good KPI helps to
understand project
better.
 Good KPI is updated
regularly
(depending on the
business goal).
 Bad KPI is not
aligned with
organization’s
strategy.
 Bad KPI is used for
formal reporting
only.
 Bad KPI is updated
annually or is not
updated at all.
 After following steps 1-5 you have
aligned leading and lagging indicators
with your business goal.
 Repeat the process for other business
goals to find more indicators and to
make your business more trackable.
How to find a KPI for...? | WWW.BSCDESIGNER.COM
 Check out BSC Designer PRO (Windows
desktop software) at
www.bscdesigner.com
 Checkout BSC Designer Online (Cloud-
based software) at www.webbsc.com

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How to find a KPI for ... ?

  • 1.
  • 2.
  • 3.
  • 4.  To support intuitive guesses with the numbers  To understand the nature of the project better  To have early-warning signals and prevent big losses  To see that we are on the right track in project execution
  • 5.  Step 1 – Understand business context  Step 2 – Prepare an action plan  Step 3 – Find proper leading and lagging indicators  Step 4 – Load indicators with the details  Step 5 – Automate with the software
  • 6.  Before looking for KPIs you need to understand the business context well, answer these questions: › What is your business goal? › What are the success factors? › What results do you expect to achieve?
  • 7.  Business goal: get more leads interested in our service.  Success factors: find effective and efficient marketing tool to generate new leads.  Expected results: leads converted into customers.
  • 8.  How are you going to achieve business goal from Step 1? › Do we have a clear action plan? › What tools will be used? › What factors are important for successful execution? › Ask your team a number of “How?” and “What?” questions to make sure they know how to achieve the goal.
  • 9.  Our action plan will be: › Research current market and formulate attractive proposal. › Find cost-effective way to deliver our message to the prospect clients. › Work with generated leads and convert them into clients.
  • 10.  The business goal from Step 1 that you want to achieve has: › Factors that determine the success of execution (leading metrics); › Factors that confirm that expected results were actually achieve (lagging metrics); › Make sure that you has at least one leading and one lagging metric for your business goal.  If you are not sure about success factors and expected results, then return to the steps 1 – 2 to research the topic more.
  • 11. • For the part of action plan “Research current market and formulate attractive proposal” we have the following indicators:  Leading indicator: the number of prospects who participated in the research.  Lagging indicator: prospects that contacted us for the details.
  • 12.  By now you should have a set of: › Clear defined business goal › Action plan › At least one leading indicator (success factor) › At least one lagging indicator (expected results)  Make sure that indicators: › Are measurable and your team know how to get the value for them;  Are actually linked to the business problem that you are trying to solve, if not, return to the step 1.
  • 13. › Business goal: get more leads interested in our service. › Action plan: research current market and formulate attractive proposal. › Leading indicator: the number of prospects research. › Lagging indicator: prospects that contacted us for the details.
  • 14.  KPIs won’t work if they are not automated with user friendly software: › If you have 2-3 KPIs use MS Excel › If you have more KPIs and complex business context, use professional Balanced Scorecard software (for example, BSC Designer)  In software: › Build strategy map where business goals are linked with each other › Align KPIs and action plan with each business goal
  • 16.  Make sure that you have some supporting documentation that summarizes the results of steps 1 - 5.  Make sure that the cause-and-effect connection between various business goals is defined.  Make sure that you have an action plan that includes “What if this KPI is in the red zone” part.
  • 17.  Good KPI is aligned with business context and action plan.  Good KPI helps to understand project better.  Good KPI is updated regularly (depending on the business goal).  Bad KPI is not aligned with organization’s strategy.  Bad KPI is used for formal reporting only.  Bad KPI is updated annually or is not updated at all.
  • 18.  After following steps 1-5 you have aligned leading and lagging indicators with your business goal.  Repeat the process for other business goals to find more indicators and to make your business more trackable. How to find a KPI for...? | WWW.BSCDESIGNER.COM
  • 19.  Check out BSC Designer PRO (Windows desktop software) at www.bscdesigner.com  Checkout BSC Designer Online (Cloud- based software) at www.webbsc.com