SlideShare ist ein Scribd-Unternehmen logo
1 von 16
seoaranyak.wordpress.com
Advanced Link Building
Link building is the way to gain quality back-links to your website and it helps
to increase your website traffic and also SERP (Search Engine Result Page)
rankings. Getting a quality back-link is a very tuff task. I have prepared this
presentation by helping with some SEO giant, to promote your website and
build high quality back-links.
Today content is playing a pivotal role in your SEO strategy. Creating and
promoting quality content is a must one to build a natural links to your
website. If you want build more links and improve traffic to your website check
the advanced content marketing resources below.
9 Link Building Strategies
 Info-graphics
 Contests
 Social Sharing
 Images Link Building
 Broken Link Building
 Building Links through
competitor back-links
 Video Link Building
 Controversial Post
 E-books Submission
Info-graphics
A visual representation of information or data.
A well-designed info-graphic like the one below can help
you simplify a complicated subject or turn an otherwise
boring subject into a captivating experience. Adding
interactive content like info-graphics to your website can
be one of the most effective strategies in an overall digital
marketing campaign. Ideally, an info-graphic should be
visually engaging, contain a subject matter that is
appealing to your target audience, and be supported by
other engaging content across your website and social
channels.
Contests
Engage in competition to attain
Creating contest allows you to provoke your
audience to share and enter your website.
People love joining contests especially if they are
loyal fans or readers. This strategy is very effective
on producing organic links. All you need to do is
create a contest (of course with prizes and
giveaways) on your website and/or on social media
platform and promote it. The more people see and
share your promotion, the more links it produces.
Social Sharing
The practice of sharing content from a website on a social media site or application.
Sending photos, videos, product
recommendations and Web site links to
friends with social networking accounts.
Twitter and Face-book icons appear on
most every Web site; however, there are
numerous other venues where information
can be shared.
Image Link Building
The way we do it.
The process we developed to produce, distribute and build links using images.
The great thing about using images for marketing is that it’s one of the most efficient ways to build brand
recognition and acquire natural mentions/links to a website, seeing that it can easily stimulate interest to its audience
(particularly if the image is really compelling and/or visually appealing), and is very easy to disseminate.
Another advantage of implementing this approach to link building is that it allows your campaign to diversify the
types of links being generated to the site, which we all know is good for building a strong link profile.
There are many types of images that can be used for web marketing, such as:
 Photographs (conceptual, landscapes, products, etc…)
 Drawings/illustrations
 Info-graphics
 Typography
 Cinema-graphs
 Memes
 GIF (Graphic interchange format)
 Comic strips
Broken Link Building
Broken link building is one of those creative and effective methods to acquire high
quality contextual links that your competitors may haven't earned yet for their
domains. This was based from the recent link building survey by James Agate, you
may want to check that out for future references.
Building Links Through
Competitor Back-Links
Competitor back-link analysis is a gold mine technique for every link
builder on getting an awesome link to improve ranking and traffic for
your website. Read the resources below to learn how to analyze and
where to get that links.
How to steal your competitor rankings
Step 1 – Get The Top 10 Results
Step 2 – Finding All Of The Back-links for each of the top 10 results
Building Links With Video Content
While content marketing continues to be exceedingly important, it’s not all about articles or
resources, as you may have discovered. As we kick off the new year, the most important thing you can
do to help your SEO efforts is to bring about more diversity in your efforts, so definitely plan to
include video in your link building arsenal.
Here are three great ways to use video for SEO:
Video Info-graphics
We all remember the info-graphics boom that dominated much of late 2010 and the early half of 2011.
Info-graphics became the silver bullet du jour and everybody and their mother were publishing them.
While some well-researched, high quality info-graphics can still enjoy success, why churn out stuff
that almost everyone else is doing? Let’s take something that has worked well to engage people in the
past and give it a new avatar to breathe new life into the tactic.
Thus, consider creating a video info-graphic. A good way to start is to take an existing info-graphic
that has done well in the past and have an animator turn it into a fun short video. Instantly the same
content you created gets a new lease on life and reaches out to a fresh new audience.
Videos on Landing Pages
Make your landing pages work harder to convert customers by adding some video to them. A product
page, for example, could be greatly enhanced with the addition of a customer review video.
Continuing ..
Brainstorming Tips: How to Come up With Ideas for a
Video
Coming up with ideas for videos is the truly fun part. With a little bit of thought, anyone
can create a great share-worthy video. Good steps to follow include:
 Look at existing content: You likely already have some immensely popular blog posts or other
content that could work extremely well as a video.
 Turn to your customers: Host a video testimonial contest if you have difficulty sourcing videos from
customers. The chances of getting something in return are high.
 Look at your FAQs: Each of these could be turned into individual videos or combined into one
power-packed video.
 Look at your sales pages: You’ve already done the hard work to create content that converts; why not
put all the core benefits and features into a video?
 Do a YouTube search: What are some of the most popular videos that show up on YouTube for your
key terms? Those could be great sources of inspiration.
 Look at your competition: How are companies in your area promoting themselves either via
commercials or through sales pitches on their websites? This is rich information ready for sharing.
 Turn to social media: Peruse the trending videos on sites such as Buzz-Feed, Huffington-Post, or
What's Trending to get an idea of what people are really responding to. While the videos tend to fall
more on the humorous side, they may still spark some creative ideas.
Continuing…
Video Production Tips: How to Get It Done
It’s really not that hard to get a video produced, especially if you start with an animated one.
You will need:
 A video script, which can be edited from existing copy.
 A video animator.
 A voiceover artist.
 Two to three weeks to get it all produced.
You don’t have to use an expensive production company; sites such as Elance or oDesk are rich with talented people
from around the globe who can produce videos relatively inexpensively. Alternatively, contact local colleges with film
programs and hire an intern for a couple of months. He or she will be grateful for the experience and expanded
portfolio and you’ll be grateful for the impact to your SEO efforts.
Make sure to:
 Scan the past work and demo reels of all animators and voiceover talents to ensure you find a style that works well for
you.
 Get all rights to the video signed over to you; the last thing you want is multiple copies of the video floating around
before you’ve had a chance to launch your campaign.
 Post the video on YouTube after you're done, with an outreach campaign for added boosts. Create rich descriptions that
contain your keywords and link back to your site so that people searching for your key terms can discover your video
and potentially visit your site.
Continuing..
Conclusion: Video Link
Building
Video is a great SEO tool that is
still surprisingly underutilized. Get
ahead of the competition and give
your link-building efforts a much-
needed boost in 2013 by reaching
the consumer where they already
are – consuming videos online.
Controversial Posting
A new link building strategy
Controversial articles that you shared, linked to, and
provided some insights because you just can’t resist
it? This type of post promotes critical thinking,
education, and information.
Controversial post can fall into different categories such
as education, politics, religion, health, money, and more.
If you want to publish controversial posts, you should be
careful though and try not to annoy or offend your loyal
readers.
E-book Submission
My Last and Final Strategy
An e-book is a great tool not just to promote your website but also to
build authority or influence in your community. It is a powerful tool
that naturally attracts discussion and reviews about your
website/brand.
Ranking your e-book and getting a lot of exposure is a sure way to
earn links and increase your sales. Another good thing is that bloggers
can contact you for interviews which can result to new relationships
and links.
For more enquiries, to contact me at biki.aranyak@gmail.com
Or
Talk with me, +91 9853876945

Weitere ähnliche Inhalte

Kürzlich hochgeladen

Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime NagercoilNagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoilmeghakumariji156
 
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...meghakumariji156
 
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样ayvbos
 
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrStory Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrHenryBriggs2
 
Call girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girlsCall girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girlsMonica Sydney
 
一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理F
 
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi EscortsRussian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi EscortsMonica Sydney
 
Trump Diapers Over Dems t shirts Sweatshirt
Trump Diapers Over Dems t shirts SweatshirtTrump Diapers Over Dems t shirts Sweatshirt
Trump Diapers Over Dems t shirts Sweatshirtrahman018755
 
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制pxcywzqs
 
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girlsRussian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girlsMonica Sydney
 
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Ballia
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime BalliaBallia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Ballia
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Balliameghakumariji156
 
Mira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call GirlsMira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call GirlsPriya Reddy
 
Real Men Wear Diapers T Shirts sweatshirt
Real Men Wear Diapers T Shirts sweatshirtReal Men Wear Diapers T Shirts sweatshirt
Real Men Wear Diapers T Shirts sweatshirtrahman018755
 
20240508 QFM014 Elixir Reading List April 2024.pdf
20240508 QFM014 Elixir Reading List April 2024.pdf20240508 QFM014 Elixir Reading List April 2024.pdf
20240508 QFM014 Elixir Reading List April 2024.pdfMatthew Sinclair
 
Indian Escort in Abu DHabi 0508644382 Abu Dhabi Escorts
Indian Escort in Abu DHabi 0508644382 Abu Dhabi EscortsIndian Escort in Abu DHabi 0508644382 Abu Dhabi Escorts
Indian Escort in Abu DHabi 0508644382 Abu Dhabi EscortsMonica Sydney
 
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查ydyuyu
 
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...kumargunjan9515
 
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac RoomVip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Roommeghakumariji156
 
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...APNIC
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfJOHNBEBONYAP1
 

Kürzlich hochgeladen (20)

Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime NagercoilNagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
 
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
 
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
 
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrStory Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
 
Call girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girlsCall girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girls
 
一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理
 
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi EscortsRussian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
 
Trump Diapers Over Dems t shirts Sweatshirt
Trump Diapers Over Dems t shirts SweatshirtTrump Diapers Over Dems t shirts Sweatshirt
Trump Diapers Over Dems t shirts Sweatshirt
 
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
 
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girlsRussian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
 
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Ballia
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime BalliaBallia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Ballia
Ballia Escorts Service Girl ^ 9332606886, WhatsApp Anytime Ballia
 
Mira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call GirlsMira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
 
Real Men Wear Diapers T Shirts sweatshirt
Real Men Wear Diapers T Shirts sweatshirtReal Men Wear Diapers T Shirts sweatshirt
Real Men Wear Diapers T Shirts sweatshirt
 
20240508 QFM014 Elixir Reading List April 2024.pdf
20240508 QFM014 Elixir Reading List April 2024.pdf20240508 QFM014 Elixir Reading List April 2024.pdf
20240508 QFM014 Elixir Reading List April 2024.pdf
 
Indian Escort in Abu DHabi 0508644382 Abu Dhabi Escorts
Indian Escort in Abu DHabi 0508644382 Abu Dhabi EscortsIndian Escort in Abu DHabi 0508644382 Abu Dhabi Escorts
Indian Escort in Abu DHabi 0508644382 Abu Dhabi Escorts
 
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
 
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...
 
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac RoomVip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
 
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...
APNIC Policy Roundup, presented by Sunny Chendi at the 5th ICANN APAC-TWNIC E...
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
 

Empfohlen

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Empfohlen (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Advanced-Link Building-Strategy

  • 2. Advanced Link Building Link building is the way to gain quality back-links to your website and it helps to increase your website traffic and also SERP (Search Engine Result Page) rankings. Getting a quality back-link is a very tuff task. I have prepared this presentation by helping with some SEO giant, to promote your website and build high quality back-links. Today content is playing a pivotal role in your SEO strategy. Creating and promoting quality content is a must one to build a natural links to your website. If you want build more links and improve traffic to your website check the advanced content marketing resources below.
  • 3. 9 Link Building Strategies  Info-graphics  Contests  Social Sharing  Images Link Building  Broken Link Building  Building Links through competitor back-links  Video Link Building  Controversial Post  E-books Submission
  • 4. Info-graphics A visual representation of information or data. A well-designed info-graphic like the one below can help you simplify a complicated subject or turn an otherwise boring subject into a captivating experience. Adding interactive content like info-graphics to your website can be one of the most effective strategies in an overall digital marketing campaign. Ideally, an info-graphic should be visually engaging, contain a subject matter that is appealing to your target audience, and be supported by other engaging content across your website and social channels.
  • 5. Contests Engage in competition to attain Creating contest allows you to provoke your audience to share and enter your website. People love joining contests especially if they are loyal fans or readers. This strategy is very effective on producing organic links. All you need to do is create a contest (of course with prizes and giveaways) on your website and/or on social media platform and promote it. The more people see and share your promotion, the more links it produces.
  • 6. Social Sharing The practice of sharing content from a website on a social media site or application. Sending photos, videos, product recommendations and Web site links to friends with social networking accounts. Twitter and Face-book icons appear on most every Web site; however, there are numerous other venues where information can be shared.
  • 7. Image Link Building The way we do it. The process we developed to produce, distribute and build links using images. The great thing about using images for marketing is that it’s one of the most efficient ways to build brand recognition and acquire natural mentions/links to a website, seeing that it can easily stimulate interest to its audience (particularly if the image is really compelling and/or visually appealing), and is very easy to disseminate. Another advantage of implementing this approach to link building is that it allows your campaign to diversify the types of links being generated to the site, which we all know is good for building a strong link profile. There are many types of images that can be used for web marketing, such as:  Photographs (conceptual, landscapes, products, etc…)  Drawings/illustrations  Info-graphics  Typography  Cinema-graphs  Memes  GIF (Graphic interchange format)  Comic strips
  • 8. Broken Link Building Broken link building is one of those creative and effective methods to acquire high quality contextual links that your competitors may haven't earned yet for their domains. This was based from the recent link building survey by James Agate, you may want to check that out for future references.
  • 9. Building Links Through Competitor Back-Links Competitor back-link analysis is a gold mine technique for every link builder on getting an awesome link to improve ranking and traffic for your website. Read the resources below to learn how to analyze and where to get that links. How to steal your competitor rankings Step 1 – Get The Top 10 Results Step 2 – Finding All Of The Back-links for each of the top 10 results
  • 10. Building Links With Video Content While content marketing continues to be exceedingly important, it’s not all about articles or resources, as you may have discovered. As we kick off the new year, the most important thing you can do to help your SEO efforts is to bring about more diversity in your efforts, so definitely plan to include video in your link building arsenal. Here are three great ways to use video for SEO: Video Info-graphics We all remember the info-graphics boom that dominated much of late 2010 and the early half of 2011. Info-graphics became the silver bullet du jour and everybody and their mother were publishing them. While some well-researched, high quality info-graphics can still enjoy success, why churn out stuff that almost everyone else is doing? Let’s take something that has worked well to engage people in the past and give it a new avatar to breathe new life into the tactic. Thus, consider creating a video info-graphic. A good way to start is to take an existing info-graphic that has done well in the past and have an animator turn it into a fun short video. Instantly the same content you created gets a new lease on life and reaches out to a fresh new audience. Videos on Landing Pages Make your landing pages work harder to convert customers by adding some video to them. A product page, for example, could be greatly enhanced with the addition of a customer review video. Continuing ..
  • 11. Brainstorming Tips: How to Come up With Ideas for a Video Coming up with ideas for videos is the truly fun part. With a little bit of thought, anyone can create a great share-worthy video. Good steps to follow include:  Look at existing content: You likely already have some immensely popular blog posts or other content that could work extremely well as a video.  Turn to your customers: Host a video testimonial contest if you have difficulty sourcing videos from customers. The chances of getting something in return are high.  Look at your FAQs: Each of these could be turned into individual videos or combined into one power-packed video.  Look at your sales pages: You’ve already done the hard work to create content that converts; why not put all the core benefits and features into a video?  Do a YouTube search: What are some of the most popular videos that show up on YouTube for your key terms? Those could be great sources of inspiration.  Look at your competition: How are companies in your area promoting themselves either via commercials or through sales pitches on their websites? This is rich information ready for sharing.  Turn to social media: Peruse the trending videos on sites such as Buzz-Feed, Huffington-Post, or What's Trending to get an idea of what people are really responding to. While the videos tend to fall more on the humorous side, they may still spark some creative ideas. Continuing…
  • 12. Video Production Tips: How to Get It Done It’s really not that hard to get a video produced, especially if you start with an animated one. You will need:  A video script, which can be edited from existing copy.  A video animator.  A voiceover artist.  Two to three weeks to get it all produced. You don’t have to use an expensive production company; sites such as Elance or oDesk are rich with talented people from around the globe who can produce videos relatively inexpensively. Alternatively, contact local colleges with film programs and hire an intern for a couple of months. He or she will be grateful for the experience and expanded portfolio and you’ll be grateful for the impact to your SEO efforts. Make sure to:  Scan the past work and demo reels of all animators and voiceover talents to ensure you find a style that works well for you.  Get all rights to the video signed over to you; the last thing you want is multiple copies of the video floating around before you’ve had a chance to launch your campaign.  Post the video on YouTube after you're done, with an outreach campaign for added boosts. Create rich descriptions that contain your keywords and link back to your site so that people searching for your key terms can discover your video and potentially visit your site. Continuing..
  • 13. Conclusion: Video Link Building Video is a great SEO tool that is still surprisingly underutilized. Get ahead of the competition and give your link-building efforts a much- needed boost in 2013 by reaching the consumer where they already are – consuming videos online.
  • 14. Controversial Posting A new link building strategy Controversial articles that you shared, linked to, and provided some insights because you just can’t resist it? This type of post promotes critical thinking, education, and information. Controversial post can fall into different categories such as education, politics, religion, health, money, and more. If you want to publish controversial posts, you should be careful though and try not to annoy or offend your loyal readers.
  • 15. E-book Submission My Last and Final Strategy An e-book is a great tool not just to promote your website but also to build authority or influence in your community. It is a powerful tool that naturally attracts discussion and reviews about your website/brand. Ranking your e-book and getting a lot of exposure is a sure way to earn links and increase your sales. Another good thing is that bloggers can contact you for interviews which can result to new relationships and links.
  • 16. For more enquiries, to contact me at biki.aranyak@gmail.com Or Talk with me, +91 9853876945