32. Participants Tourists who have visited Lukang (on-site) Questionnaires 500 copies Time 10 minutes Duration 2 months Elicitation approach Open-ended
33.
34. Box-Cox double-hurdle model Yes No Interpretative perceptions Lukang traveling experience Socio-economic status Interpretative perceptions Lukang traveling experience Socio-economic status
35. Box-Cox double-hurdle model Level of WTP (price) Interpretative perceptions Lukang traveling experience Socio-economic status