Searching for a Job with Social Media
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I presented this to students at The University of Georgia on how to use social media to find a job.
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Searching for a Job with Social Media
- 1. Finding a Job BEFORE Graduation Alex Putman Director of Global Talent Acquisition @alexputman | @casemate www.case-mate.com
- 2. Tweet This! @alexputman @CaseMate at #UGA to talk about finding a job. CaseMate has jobs www.case-mate.com, careers tab at bottom www.case-mate.com
- 3. Table of Contents • Who are you on-line? o Where are the employers posting jobs? • Importance of Networking o Social Networking o Traditional Networking • Creative Resume Ideas • Stand out! • Researching Companies www.case-mate.com
- 4. Who Are You On-Line? www.case-mate.com
- 5. Where Are Recruiters Looking? • Social Networks (Facebook, LinkedIn) • RSS Feeds • Aggregators (Indeed, SimplyHired) • Virtual Worlds (SecondLife) • Video (YouTube, Vimeo) • Podcast (BlogTalkRadio.com) • Blogs (WordPress, Blogger) • Micro Blogs (Twitter, IM, Texting) • Wiki’s • Bookmarking (StumbleUpon, Digg) • Location Based Social (Foursquare, FB Places) www.case-mate.com
- 6. Google • Google yourself • Clean up o Photos/content o Profanity o Negativity • TalentWise • Manage digital reputation o Google alerts o SocialMention.com o Control your name www.case-mate.com
- 8. Importance of Networking www.case-mate.com
- 9. LinkedIn • Complete profile • Keyword optimization • Groups • Answers • Follow companies • Recommendations • CardMunch mobile App www.case-mate.com
- 11. Tweet This! @CaseMate has some really cool products @alexputman brought in #phantom cases for students and they totally rock! www.case-mate.com
- 12. Twitter • Follow recruiters/hiring managers/companies • Tweet and retweet companies • Directories (Twellow) • #jobs www.case-mate.com
- 14. Facebook • Privacy settings • “Like” company pages • Interact with companies on their pages • Search job tabs • Jobvite App www.case-mate.com
- 15. “Traditional” Networking • Internship • CO-OP • Campus Career Center • Meet-ups • Volunteering • Community Services • Georgia Association of College and Employers http://www.gace.org/careerfair on 4/10 www.case-mate.com
- 16. Creative Resume Tips www.case-mate.com
- 17. 3 Minutes: How to Impress www.case-mate.com
- 18. Tweet This! @CaseMate is giving away a tablet or phone everyday on their facebook fan page, "like" their page today, thanks @alexputman www.case-mate.com
- 19. Creative Resumes • QR code • Video • Emurse.com www.case-mate.com
- 20. QR Codes What is a QR Code? 2 dimensional barcodes that are easily scanned using any smart phone. This code will then be converted into a piece of (interactive) text and/or link How can I use it for job search? o Use it for VIDEO o Shows creativity o Create memorable content o Create on Goo.gl o Hipscan.com www.case-mate.com
- 22. Stand Out!! www.case-mate.com
- 23. Applying Innovation What does a termite hill and architecture have in common? www.case-mate.com
- 24. The termite mound uses tunnels to cool control temperature at an even 82 degrees. The East Gate Centre saves $4 million annually on air conditioning cost! Think innovatively and creatively; many things outside your current scope are possible! www.case-mate.com
- 25. Stand Out to the Right Person • How do you apply for a job? • Who is your resume going to? • Find the decision maker: o Google search for the hiring manager o LinkedIn search for 2nd and 3rd level connections o Call in and ask someone (tell them you are a jobseeker) o Talk to friends, neighbors, anyone you can www.case-mate.com
- 26. Be Memorable www.case-mate.com
- 27. Blogs • Control the content • Great example of your interest and abilities • SEO: search and be found • Guest blog • Comment & Engage • Connect resume & content www.case-mate.com
- 29. Tweet This! @alexputman has a great blog discussing social media and #jobs www.socialtrex.com is awesome! www.case-mate.com
- 30. Mobile • JibberJobber.com • Apps o LinkedIn o CardMunch o Monster o Careerbuilder o Indeed o JobSpeek www.case-mate.com
- 31. Mobile Recruiting Always on, always with us, always connected In an average 1 week period ___% of mobile users will: • 81% browse internet • 77% use a search engine • 48% watch a video • 63% access a social network • 39% use in bathroom • 33% use while watching tv • 70% use while in a store • 74% make a buy decision based on info from smartphone • 95% use to find local info • 71% of mobile search is due to seeing an ad • 42% people click on mobile ads www.case-mate.com
- 32. Research Companies www.case-mate.com
- 33. Research Companies • Glassdoor.com • LinkedIn • Google • Facebook Fan Page • Twitter www.case-mate.com
- 34. Life @ Case-Mate www.case-mate.com
- 35. Tweet This! I would love to work @casemate, they are looking for a summer marketing intern contact @alexputman @Daisholland33 for details www.case-mate.com
- 36. Contact Alex Putman | Director of Global Talent @ Case-Mate Alex.putman@case-mate.com @alexputman Linkedin.com/in/alexputman www.socialTrex.com www.case-mate.com facebook.com/casemate www.case-mate.com