This document provides 8 techniques for using video marketing to grow a business. It recommends creating 5 specific types of videos: how-to, FAQ, products/services, who a business is a fit for, and bio videos for emails. It also provides tips for video preparation like scripting using A-P-P (Agree, Promise, Preview) method, framing, lighting, needed equipment ranging from starter to pro packages, and editing which takes about 1 hour per 1 minute of video. The document emphasizes that video will continue growing as an important marketing format, especially on mobile and for driving traffic.