Designing Serious Game for Behavioral Change in Healthcare
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DESIGNING SERIOUS GAMES FOR BEHAVIORAL CHANGE IN HEALTHCARE USING CONNECTED OBJECTS. Game Design tools, how to Design an efficient Motivational Framework, Examples of Game Mechanics, Pervasive solutions vs. Intrusive Solutions, the role of the Artificial Intelligence as main engine, the Internet of Caring Things to shape a better world for YOU. Everything I have experienced in designing an IA based digital companion to treat chronicle disease by changing behavior.
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Designing Serious Game for Behavioral Change in Healthcare
- 1. DESIGNING SERIOUS GAMES FOR BEHAVIORAL CHANGE IN HEALTHCARE Milan, 21 Januaryst Antonio Grillo @antonio_grillo
- 3. HEALTHCARE IS A PRIVILEGED OBSERVATORY FOR INNOVATION Diagnostic Augmentation Regeneration Treatment 3D Printed Personalised Drugs EMT Biogerontology
- 4. HEALTHCARE INNOVATION BUSINESS Digital Health Funding Tops $4.1B $4.1B, nearly the total of all three prior years combined. 258 companies that had their coffers filled by investors. source: Rock Health Founding Database. Rock Health has been tracking digital health funding since 2011
- 5. HEALTHCARE AND GAMES It is a Paradigm that aims to bridge the gap among… Technology Education Health Benefit Needs Motivation
- 6. “Serious game or Applied game is a game designed for a primary purpose other than pure entertainment.” — Wikipedia
- 7. A behavioral change solution based on a Serious Game to turn bad habits of chronic disease patients into good ones OUR CHALLENGE
- 8. Inclusive game Design Rewards based on the real benefit Supporting each other Intrinsic Motivation ASK vs. NEEDS CLIENT Farmville-like game mechanics Rewards based on game coins Competition among the user Extrinsic Motivation Human-like Avatar Companion as Mentor play the game CHANGE YOUR BEHAVIOR
- 9. DIALOGUE
- 14. Encourages Creativity The Mentor may increase intrinsic motivation by allowing “students” to have greater autonomy, making the workplace fun, or encouraging creativity.
- 16. MOTIVATIONAL FRAMEWORK Extrinsic Motivation Intrinsic Motivation desire to do something because of external rewards desire to do something because it is enjoyable or
- 17. MOTIVATIONAL FRAMEWORK Intrinsic Motivation Rewards always connected to the received BENEFIT
- 18. MOTIVATIONAL FRAMEWORK Intrinsic Motivation No “Shops” but “a place where the user can learn by facing the progresses
- 19. MOTIVATIONAL FRAMEWORK No competition based on Extrinsic Reward but -at least- based on the Intrinsic Reward Intrinsic Motivation
- 20. MOTIVATIONAL FRAMEWORK Inclusive Game Journey Adopting RAMP RELATEDNESS the desire to be connected to others User type: Socialiser Social Status, Social Connection, Belonging
- 21. MOTIVATIONAL FRAMEWORK Inclusive Game Journey Adopting RAMP AUTONOMY freedom User type: Free Spirit Creativity, Choice, Freedom, Agency
- 22. MOTIVATIONAL FRAMEWORK Inclusive Game Journey Adopting RAMP MASTERY the process of becoming skilled at something User type: Achiever Learning, Personal Development, Skill Up
- 23. MOTIVATIONAL FRAMEWORK Inclusive Game Journey Adopting RAMP PURPOSE our need for there to be meaning to our actions (i.e.: Wikipedia contributor) User type: Philanthropist Altruism, Meaning, A Reason Why
- 24. Game Mechanics
- 25. Students who are challenged enjoy learning and learn more
- 26. ENJOYMENT RULES 1 Comfort Challenging but Completable Tasks 2 Clear Goals 3 Immediate Feedback 4 Deep, Effortless Involvement 5 Sense of Control over Actions
- 27. OPTIMAL EXPERIENCE SKILLS CHALLENGES Boredom Anxiety source: "Flow: The Psychology of Optimal Experience” -p74, Csikszentmihayli A1 A3 A2 A4 FLOW CHANNEL
- 29. GAME MECHANICS LEARNING BY CHALLENGING Failure Cycle Collect user behavioral data in a non intrusive way including failed attempts and incorrect behavior
- 30. GAME MECHANICS LEARNING BY CHALLENGING Challenges Goals Accept | Refuse | Not Now
- 31. GAME MECHANICS EVOLUTION Once the user has reached a certain loyalty within the system, the final level consists of becoming part of the system itself. At this stage, the user is called to become a system contributor and to support users. + Goals Achieved + Community inter. + … Wisdom Explorer Mentor
- 32. GAME MECHANICS REWARDS Intrinsic Motivation Context The user is asked to “cultivate” his/her Benefits by following the “Mentor” indication, otherwise the earned benefits will degenerate.
- 34. GAME MECHANICS COMMUNITY Temporary Community The user is allowed to create temporary a community to achieve a certain goal / challenge. Within the temporary community context the users can support one each other.
- 35. GAME MECHANICS COMMUNITY Competitions Among Mentors The user becomes Mentor for the rest of the community. The game mechanics will be enriched by including a competitive scenario about the Reputations among the “Mentors”.
- 36. Game Environment
- 38. “Connected Objects are Natural Born Storytellers — Leandro Agrò Magnify stories might be created with the right combination of automatic contribution coming from objects’ sensors with ‘low resistance’ / commons habits from humans.”
- 39. WHAT / WHEN / HOW /… THE USER WANTS Collect user behavioral data in an non intrusive way by Listening what the user does within and outside the system.AI
- 40. ME Internet of
- 42. DIALOGUE WITH THE FUTURE
- 43. THANK YOU @antonio_grillo antobird71@gmail.com Milan, 21 Januaryst