- Marketing budgets continue to grow at a high rate, with B2C-Product companies expecting a 20% increase in the next year.
- Growth in marketing budgets has remained high across sectors, ranging from 0.2% for B2C-Services to 20.4% for B2C-Products.
- B2B-Services companies saw the largest increases in the past, with budget growth of 14.1% expected last survey period.