1. FASHION
ENTERTAINMENT
LIFESTYLE
2010 – 2011
MEDIA KIT
ATLANTA
DALLAS
DETROIT
LAS VEGAS
LOS ANGELES
MIAMI
ORANGE COUNTY
PHOENIX
SAN DIEGO
SAN FRANCISCO
.COM
2. media
kit
2010
Celebrating 9 Years
of 944 Magazine WE INVITE YOU
TO WRITE THE STORY WITH US
2006
LOS ANGELES
2003 The next
SAN DIEGO chapter
2001
PHOENIX
2009
ATLANTA
DETROIT
2005 2008
LAS VEGAS SAN FRANCISCO
2007 2010
ORANGE COUNTY DALLAS
MIAMI
3. n my last three years at 944, we’ve grown from a five-edition publication to
10 and counting. I have a gut feeling that the next decade will be the best
yet as 944 emerges to be a true media force. Sure, we are workaholics trying
to stay true to a practice of being the future of the industry, rather than its
quickly fading past. It turns out, innovating is as much as sticking to core
ideals — creativity, community and finding the fresh information for people going
places. The advertisers like you who trust us, the insiders who read 944 and surf
944.com, get to meet our editors each day and each month. Know that our sta
scouts the planet to bring you what’s now and what’s next. It’s our passion. And as
French novelist Honore de Balzac put it, “Passion is universal humanity. Without it
religion, history, romance and art would be useless.” At 944, we’ve got it in spades.
Martine Bury
Editor-In-Chief
Marc Lotenberg Jacqueline Bicknell Erik Merkow
CEO/Founder Group Publisher VP of Sales
D.B. Mitchell Melissa Hibbert Gail Gonzales
Executive Editor National Marketing Manager Art Director
4. media
kit
2010
mission
944 magazine’s mission is to
bring to life the world of Fashion,
Entertainment and Lifestyle for
cultural influencers. As a national
publication with local relevance,
we strive to inspire, entertain and
empower our readers with dynamic
and relevant editorial, robust digital
platforms and unparalleled events
that create memories that stand
the test of time. 944 is a portal to
the world’s most influential and
aspirational readers.
about
944 magazine is an award-winning monthly publication recognized both locally and
nationally as an insider’s guide to What’s Now and Next. The magazine informs, challenges
and entertains its readers each month while helping them make intelligent choices to
complement their lifestyle. 944 magazine is a leading publisher of high-quality magazines
serving 10 markets. Our portfolio includes some of the liveliest entertainment and travel
markets in the country: Atlanta, Dallas, Detroit, Las Vegas, Los Angeles, Miami, Orange
County, Phoenix, San Diego and San Francisco. 944 boasts a powerful connection with the
most a uent and influential consumers and o ers multi-market buys with the capability of
reaching a combined total of 2.5 million readers annually.
The 944 Brand 944.com
The conversation begins with 944 and ScanLife
Experience: 944 Magazine
Award-winning 944.com — the destination for 2-D Barcodes
monthly What’s Now and Next. With Our partnership with ScanLife
publication, 275,000 unique visitors and 3.5 delivers a fast and easy way for
reaching 2.5 million ad impressions. advertisers to provide digital
million readers information to consumers
annually. through the use of barcodes
and camera phones.
944 Events 944 Media LLC. 944 Mobile
Reach a uent consumers For more than nine Reach consumers
with hundreds of events years, 944 Media on the go with 944’s
that 944 sponsors each year brings to life the robust SMS platform
with access to your market’s world of Fashion, to create e ective
most influential consumers. Entertaiment and mobile campaigns.
Lifestyle
944 Social Media
944 Digital Editions Become more social media-
A complete electronic savvy with the 944 Facebook
version of the printed 944 iPad App
944 is now on the go fan page and Twitter account,
magazine. leading to increased brand
with our new iPad
application. View Top awareness through posted
9 and other custom links and videos.
content, fast.
5. Awards:
944 Media was ranked No. 768 by 944 Media CEO and Founder Marc FOLIO magazine recently
Inc. magazine on its signature “Inc. Lotenberg was listed as No. 21 on Inc.’s recognized 944 Media in “FOLIO: 40,”
500 | 5000” list, honoring the fastest coveted “America’s Coolest Young acknowledging the individuals creating
growing privately held companies in Entrepreneurs: 30 Under 30.” a new chapter in the magazine industry.
the nation.
Top 5 Reasons to Advertise with 944
Respected their desired lifestyle. Of our readers, leading affluent, entertainment and
For more than nine years, 944 has 68 percent are college educated with an travel destinations. We circulate
been committed to bringing to life the average household income of $122,323. more than 300,000 copies each
world of Fashion, Entertainment and month in 10 markets, audited by
Lifestyle in each city we represent. Valuable Verified Audit Circulation Inc.
944 magazine outpaces any other 944 magazine is considered a product
national publication in its category of value by our readers, boasting a Loyal
and was recently ranked No. 768 by Inc. zero percent return rate; 7.2 readers per Readers look to 944 magazine as the
magazine on its signature “Inc. copy ensure a monthly readership of authority on What’s Now and What’s
500 | 5000” list, honoring the fastest more than 2.5 million, meaning every Next. Readers consider 944 an insid-
growing privately held companies in copy of our publication ends up in the er’s guide to learn about trends, prod-
the nation. hands of our active reader. ucts, where to dine, where to shop,
what to do, what to drive and who the
Influential Credible influential people are in the city.
944 magazine reaches a highly desirable 944 can be found in 60 percent
and influential reader who knows what of the country’s top DMA’s with
they want and has the means to achieve guaranteed distribution in the
National Events
944 magazine o ers our advertising partners gather to exhibit their Fall 2010 collections, 944
unparalleled opportunities to extend their brand will be unveiling their Fall Fashion Issue in the
Big Apple.
messaging, enhance their image and grow their
customer base. Our signature initiatives, editorial 944 Holiday Toy Drive
celebrations, client/custom events, culinary partner This year 944 is working to help make the
holidays brighter for families and children living
events, advertiser partner events and influencer in poverty, providing new, unwrapped toys to
events provide heightened visibility and access to children who would otherwise go without a gift
944 readers across every area of influence. this holiday season. Help 944 bring the magic of
the holidays to local, disadvantaged families.
Super Bowl 2011 Coachella 2011
944 will be taking things up a notch in Dallas, There’s a new carnival in town! In the spring,
Texas, during the 2011 Super Bowl Weekend by 944 will invade the Coachella Valley for one of
hosting the largest V.I.P. entertainment complex the top music festivals of the calender year. 944
the city has ever seen. Performances by some Carnival will bring a star-studded experience
of the biggest entertainers in the world, mixed to the desert for California’s signature three-
music by some of the hottest international DJs, day festival, complete with a collection of rides,
and all of the celebrities one could dream of live performances and other entertainment
under a single roof, will be in attendance. attractions. In 2010, the 944 and Armani
Exchange Neon Carnival garnered more than
NBA All-Star 2011 $180,000,000,000 media impressions, making it
The 2011 NBA All-Star Weekend in Los Angeles, one of the most succesful events in 944 history.
Calif., will feature celebrity hosts, poolside
parties, a celebrity poker tournament, autograph NYC Fashion Week
sessions, charity events and the second edition of 944 is set to embrace the stylish glamour in New
GAME — the o cial lifestyle media publication York City while hosting the hottest parties filled
of the 2008 Super Bowl Host Committee. with local fashionistas. Just as the designers
6. media
kit
2010
Circulation 944 Reader Profile
300,000 copies nationwide
Annual Readership: 2.5 million
944 magazine is published 12 times per
year and is located in 60 percent of the Top 944 readers are a uent, educated,
10 DMA’s in the United States, meaning we influential consumers who appreciate the
reach readers who are considered to have finer things in life.
the highest e ective household income 46%
based on market size. 54%
54%
21-44
944 magazine has a guaranteed circulation 32
across all markets audited by Verified Audit
Circulation Inc.
$72,000
$122,323
Market Guaranteed Circulation
Atlanta 20,000 Educated
Dallas 20,000 68%
Detroit 20,000 32%
Las Vegas 50,000
Los Angeles 50,000 Influential
Miami 30,000
Orange County 20,000 63%
Phoenix 30,000 45%
San Diego 30,000
San Francisco 30,000 64%
68%
86%
60%
7. Hotel Partnerships
944 is distributed in-room in roughly 70,000 high-profile hotel groups including:
944 Atlanta 944 Las Vegas Hotel Valley Ho
Georgian Terrance Alexis Park Hyatt Place
Hotel Palomar Artisian Hotel and Spa Renaissance Glendale Hotel & Spa
Ritz-Carlton Buckhead Aruna Hotel and Spa Royal Palms Resort and Spa
St. Regis Hard Rock Hotel & Casino Scottsdale Marriott Suites Old Town
The Ellis Hotel Loews Lake Las Vegas Resort Scottsdale Princess Resort
The Glenn Hotel Luxor Hotel Scottsdale Resort & Athletic Club
Twelve Atlantic Station MGM Grand Sky Lofts at MGM Grand Tempe Mission Palms
Twelve Centennial Park Monte Carlo Resort & Casino The Phoenician
W Atlanta Buckhead Palms Place Hotel & Spa The Ritz-Carlton
W Atlanta Downtown Palms Resort & Casino The Roosevelt
W Atlanta Midtown W Scottsdale
W Atlanta Perimeter 944 Miami Wigman Golf Resort & Spa
Casa Casuarina
944 Dallas (recently launched) Chesterfield Hotel 944 San Diego
Alexan Delano Hotel Bristol Hotel
Aloft – Downtown Gansevoort South Hard Rock Hotel San Diego
Aloft – Frisco Hotel Astor Harrah’s Rincon Casino & Resort
Aloft – Plano Hotel Chelsea Hilton San Diego Bayfront
Elements Hotel Victor Hotel Indigo
Hilton Anatole Mercury Resort Hotel Solamar
Hilton Indigo Mondrian Hotel Hyatt Regency Mission Bay
Magnolia Hotel Royal Palm Resort Ivy Hotel
Marriott Courtyard Sagamore L’Auberge Del Mar
Marriott Legacy Sanctuary South Beach Manchester Grand Hyatt
NYLO Las Colinas The Shelbourne Beach Resort Paradise Point
The Stoneleigh The Shore Club Park Manor Suites
The Standard Porto Vista Hotel
944 Detroit The Strand Ocean Drive San Diego Marriott Gaslamp Quarter
Detroit Marriott at the Renaissance Center The Wave Hotel The Keating
MGM Grand Detroit Whitelaw Hotel The Pearl Hotel
MotorCity Casino Hotel Tower 23 Hotel
The Atheneum 944 Orange County W San Diego
The Westin Book Cadillac AVIA Hotel
Townsend Hotel Balboa Bay Club 944 San Francisco
Casa del Camino Carneros Inn
944 Los Angeles Hotel Maya Cavallo Point
Casa Del Mar Hotel Menage CLIFT
Chamberlain West Hollywood Hyatt Regency Huntington Beach Four Seasons
Custom Hotel Marriott Fashion Island Gaige House
Farmer’s Daughter Montage Laguna Beach Good Hotel
Hotel Angeleno Pacific Edge Hotel Abri
Huntley Santa Monica Seven4One Hotel Adagio
Le Montrose Hotel Shorebreak Hotel Hotel Bjou
Loews Santa Monica Beach Hotel St. Regis Monarch Bay Hotel Del Sol
London West Hollywood Surf and Sand Resort Hotel Des Arts
Luxe Hotel Sunset The Fairmont Hotel Diva
Millennium Biltmore Hotel The Island Hotel Hotel Frank
Mondrian Hotel The Ritz-Carlton, Laguna Niguel Hotel Metropolis
Roosevelt Hotel Westin South Coast Plaza Hotel Palomar
Shutters on the Beach Hotel Triton
Sunset Marquis Hotel 944 Phoenix Hotel Union Square
The Grafton on Sunset 3 Palms Oasis Resort Hotel Vertigo
Thompson Hotel Arizona Biltmore Resort & Spa Joie de Vivre Hotels
Viceroy Santa Monica Arizona Grand Resort Kimpton Hotels
W Los Angeles – Westwood Chaparral Suites Resort Laurel Inn
Clarendon Hotel Personality Hotels
Hotel Indigo W Hotel
Hotel Scottsdale Westin St. Francis
9. 2010
Editorial Calendar
*Signature Issues
*January | The Vanguard Issue | Street Date: 12.30.09
Our Vanguard Issue features 30 trendsetting entrepreneurs, power July | The Travel & Swimsuit Issue | Street Date: 06.28.10
players and innovators, all under the age of 30, in such influential Exotic locales and designer swimwear are essential to the life of
industries as tech and entertainment. Additionally, we’ve got a bonus a jetsetter. This issue explores exclusive destinations, luxurious
Body section with all the tools you need for a new you in the new transportation and travel-friendly fashions. We put on our shades
year — fitness and wellness gurus, workouts, beauty products, gear, and strip down for warmer weather with our annual swimsuit
sportswear, spas and action-packed adventures. It’s 944’s ultimate edition to celebrate summer.
beauty and fitness guide.
| The Nightlife Issue | Street Date: 08.02.10
| On The Verge: In the world of 944, nightlife is the life. We present the guide on
The Young Hollywood Issue | Street Date: 02.01.10 where to go, what to wear, what to drink and what to do at the
(National Section) hottest destinations after dark. Get an insider’s view of who’s who
944 features the rising stars of film and television, from the breakout behind the velvet ropes with our in-depth profiles on the moguls
indie favorites to the blockbuster stars of 2009. And while we profile and the celebrities who make the night shine bright.
whom we love, look no further than the pages of 944 for not only the
best of both big and small screen entertainment, but also for the best | The Fall Fashion Issue | Street Date: 09.02.10
gifts, getaways and gear for Valentine’s Day. “Savvy” doesn’t say it all when it comes to our Fall Fashion Issue.
In one of our most anticipated issues of the year, we highlight the
| The Spring Fashion Issue | Street Date: 03.01.10 influential iconic fashion brands, fresh new designers and the latest
Meet world-renowned and emerging designers ready for their collections — all shown through the lenses of some of the most
close-up, presenting their spring collections in Technicolor. From accomplished and original fashion photographers. And no outfit
couture-packed fashion spreads to editors’ picks for the hottest new is complete without the perfect accessories, so 944 brings you up-
accessories, 944 scouts the runways and the streets to define the to-the-minute shoes, handbags, jewelry and the must-have items of
season’s trends. the season.
| The At Home Issue | Street Date: 04.05.10 | The Art Issue | Street Date: 10.04.10
944 speaks to where and how you live. Sifting out the hot topics in In our annual guide to aesthetic perfection in your city and
interior design, architecture and top-of-the-line home products, we beyond, 944 features new art galleries, noteworthy authors, visual
continue to bring readers the best (and smartest) luxuries. From the artists and visionaries. From the performing and visual arts, 944
genius of master builders to utilitarian product design, 944 goes in- highlights the creativity that surrounds us.
depth with the people changing the way we look at the world around us.
| The Food Issue | Street Date: 11.01.10
| The 944 Picks Issue | Street Date: 05.03.10 You are where you eat. Whether you’re looking for the perfect spot
944’s tastemaking editors pick the best of the best, anywhere. “944 for a date, power lunch or night out with friends, our Food Issue is
Picks,” the most popular section in our magazine, expands and the perfect resource for readers. This issue also features our annual
becomes the short (and long) list of the people, places and things you list of “The Most Buzzworthy Chefs in America.”
need to know about right now. From where to dine to what to wear, city
to city, we’ve got the trends covered. The 411 on travel destinations, | The Smart Luxury Issue /
shopping, influential people, tech gadgets, home interior products, Holiday Gift Guide | Street Date: 11.30.10
beauty, fashion, sports and lifestyle is hand-picked and delivered by Always style-savvy, 944 brings you the best this holiday season.
our savvy editors with the insider’s perspective that 944 is known for. From must-haves to our editors’ personal picks, this issue
celebrates gifts, destinations, dining and décor. And since
June | The Summer Music Issue | Street Date: 05.31.10 receiving would be meaningless without giving, a special section
Get ready to rock, 944-style, with the bands and behind-the-scenes focuses on the individuals, companies and charitable organizations
hitmakers that matter most. Take a sneak peek at the blockbuster that are breaking new ground and making the world a better place.
tours of summer and music festivals including Bonnaroo and
Outside Lands. We’ll go backstage and beyond with our all-access
features on the brightest stars in music.
11. Atlanta
City Overview
Atlanta has become the southern mecca of cool. Whether it’s the latest trends in music,
food or design, the city has long left its Gone with the Wind tags in the dust. Atlanta
has become a first-rate foodie town with top chefs and five-star ratings. The city limits
are filled with awe-inspiring spaces, talented designers and renown architects. With
all of the major players, up-and-comers and what’s shaping the future of the city on our
pages, 944 isn’t Hotlanta, we are Nowlanta.
39
Percentages
19
11 10 13
7
1
Dining B2B Lounge Spa Luxury Hotels Transport Retail
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
10 Degrees South Intermix Q100 Radio Station The Mansion
30 Tables Je ery Rathbun’s Steak The Tavern
AJA LA Fitness Sage Boutique Tongue & Groove
Arista Spa Market Sauced Restautant Tuk Tuk
Bill Hallman Mercedes-Benz of Buckhead Serpas Restaurant Twist
Blue Med Spa Metropolis Building Sotto Sotto Two Urban Licks
Cantina MF Sushi Spa Sydel Urban Body Fitness
Craft Nan Thai Fine Dining Spice Market Van Michael Salon
Dass Salon & Spa Nava Spire Building – Midtown Whiskey Blue
David Yurman Octane Co ee & Lounge Stats Whiskey Park
Fabrik One Midtown Kitchen Swank
Fritti Opera Nightclub The Flying Buiscuit
Halo Lounge Palm Beach Tanning The Livingston
To become a distribution partner, contact your local representative or sales@944.com
13. Dallas
City Overview
Dallas has evolved from the good ol’ reputation it received from the ’80s TV
show of the same name, into a flourishing, fun city with a high concentration of
corporate headquarters to keep it strong. Great sports, dining, recreation and
arts keep it interesting. With a host of notable fashion designers, musicians and
entrepreneurs coming out of the area, it is clear that Dallas is on the rise.
30
Percentages
20
15
10 10 10
5
Dining B2B Lounge Spa Luxury Hotels Transport Retail
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
Acura Cafe Express Jaguar Park Place Lexus
Alexan Lofts Chrysler Jeep Dodge Jakes Hamburgers Park Place Mercedes
Avalon Snider Plaza Dallas Yoga Center Jimmy Choo Primos
Avalon West Village Darque Tan Manor House Apartments Salon Pompeo
Barnes & Noble Diesel Marriott Legacy Sewell Hummer
Barneys Northpark Equinox – Highland Park Matthew Tully Salon Sprinkles Cupcakes
bebe Equinox – Preston Hollow Mitsubishi Sunglass Hut
Blackfriar Ewing Buick Neiman Marcus, Downtown The Ashton
BMW Dallas Ewing Mercedes Neiman Marcus, Northpark Toni & Guy
Boardwalk Porsche Gold’s Gym – McKinney Nordstroms Galleria Trophy Fitness Club
Borders Hiatus Spa + Retreat Nordstroms Northpark University Park Audi
Breadwinners Cafe Hugo Boss Ocean Prime
Burger Bar/West Village Idle Rich Pub Palm Beach Tan
To become a distribution partner, contact your local representative or sales@944.com
15. Detroit
City Overview
There’s more to the Motor City than automobiles. Detroit is an entertainment
hotbed with a legendary music scene, thriving art community, burgeoning
fashion industry, incredible dining and nightlife, and one of the most creative
groups of young professionals in the country. 944 Detroit is their resource for
What’s Now and Next in the city and beyond.
34
Percentages
26
9 10 11
3 5
2
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
6 Salon CBS Station Maalouf Salon Royal Oak Music Theatre
American Apparel Center Street Lofts Macy’s Personal Shopping SAAB of Troy
American Laser Center Chen Chow Market Square Sephora
Andiamo Restaurants Don Gooley Cadillac Maserati of Troy The Annex
Aqua Salon Douglas J. Aveda Institute Meade Lexus The Fifth
Bally Total Fitness Figo Salon Metro Lofts The Palace of Auburn Hills
Bar Louie Franklin Athletic Club Michael Kors The Suburban Collection
Bianchi’s Salon & Spa Hamilton Room Michigan Eyecare Institute V Nightclub MGM Grand
Big Rock Chop House Heidi Bashar Salon Mon Jin Lau
Birmingham Medical Jax Kar Wash Mosaic
Bocci Salon & Spa Kona Grill Ocean Prime
Body Creations Lamborghini Troy Pitaya
Borders Bookstore Laser Eye Institute Plum Market
Cameron’s Steakhouse Luigi Bruni Powerhouse Gym
To become a distribution partner, contact your local representative or sales@944.com
17. Las Vegas
City Overview
Exhilarating, thrilling and one of the most sought-after destinations in the world,
Las Vegas leads the way in trendsetting fashion, nightlife and food. The city
boasts the nation’s largest collection of celebrity chefs and signature restaurants,
as well as master sommeliers; its retail venues are the most profitable and draw
the largest amount of tra c. For five months out of the year, from May to Septem-
ber, nightlife turns into to daylife with a full-scale assault on pool partying. 944 Las
Vegas is the city’s source for the newest, the hottest and the best way to live the good life.
48
Percentages
12 14
10 8
4 3 1
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
A/X C Level Ho rau Hause Mundo
Allure Las Vegas Co ee Pub Hottie World Panevino – Deli
Allure Las Vegas Concierge It’s A Grind Panorama Tower 1 and 2
American Apparel Cup Cakery Juhl Park Avenue
Aquea Sulis Spa – JW Marriott Diesel Kira Plastinina Polo Towers Concierge
bebe DKNY Krave PT’s Gold
Ben Sherman Dolce and Gabana Lindo Michoacan Suite 160
Betty Page Donald Pliner Lindo Michoacan Tan Factory
Bikram Yoga Erotic Heritage Meseum Manhattan Condominiums Ted Baker
BJ’s Cocktail Lounge Fitness 19 Marakesh Deli The District at Green Valley Ranch
Brenden Theatres Gold’s Gym Michael Stars Three Angry Wives
Bronzed Hash House A Go Go Mocha Joe’s Wells Fargo Tower Concierge
Burger Bar Hennessy’s Tavern Mr. Bills
Hotels / In-room
Alexis Park Resort Hotel Hard Rock Hotel and Casino MGM Grand Palms Resort & Casino
Artisan Hotel and Spa Loews Lake Las Vegas Resort Monte Carlo Resort and Casino Sky Lofts at MGM Grand
Aruba Hotel and Spa Luxor Las Vegas Palms Place Hotel & Spa
To become a distribution partner, contact your local representative or sales@944.com
19. Los Angeles
City Overview
Home to the world’s glitterati, Los Angeles is the Since the 1960s, it’s been said
entertainment capital of the world. The place that that “everything entertainment
dreams are made of, it attracts talented individuals happens in the Thirty Mile Zone.”
from all walks of life. From independent fashion The area known as the Thirty
designers and up-and-coming rockstars, to starlets Mile Zone represents the center
and forward-thinking entrepreneurs, Los Angeles of Hollywood ... Welcome to
truly sets the stage for What’s Now and Next. Los Angeles.
Percentages
22
18 15 12 13 12
3 5
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
Air Venice FIDM Louis Vuitton Unami Burger
American Apparel Ford Models Madison Union Lofts
Amoeba Music Fred Segal Met Lofts Urban Outfitters
Archstone Properties Frederic Fekkai Salon Packard Lofts Urth Ca e
bebe Gianni Versace Palazzo East, West, Westwood Wesfield Century City
Bodies In Motion Historic Gas Co. Lofts Promenade MDR Whole Foods
Burke Williams Spa House of Blues Salon’s/Spas/Fitness William Morris
Christian Dior Housing/ Condos: SBE Yoga Works
Coach Intermix Smashbox Studios Yves Saint Laurent
Crunch Jet Clothing Sports Club LA
Diavolina Ken Paves Salon Sunset Tan
Diesel Kitson The Chapman
Dolce & Gabbana LACMA The Legacy
Equinox Lisa Kline Two Rodeo
Hotels / In-room
Casa Del Mar Huntley Santa Monica Millennium Biltmore Hotel The Grafton on Sunset
Chamberlain West Hollywood Le Montrose Hotel Mondrian Hotel Thompson Hotel
Custom Hotel Loews Santa Monica Beach Hotel Roosevelt Hotel Viceroy Santa Monica
Farmer’s Daughter London West Hollywood Shutters on the Beach W Los Angeles – Westwood
Hotel Angeleno Luxe Hotel Sunset Sunset Marquis Hotel
To become a distribution partner, contact your local representative or sales@944.com
21. Miami
City Overview
North meets South America in this tropical urban beach metropolis. No longer seasonal,
Miami is now a year-round city where the world’s brands come to find sophisticated global
consumers enjoying designer hotels, unstoppable nightlife and breathtaking beaches —
all of which have spawned signature events such as Art Basel, Miami Fashion Week, The
South Beach Food & Wine Festival, and the Winter Music Conference. These internationally
recognized festivities leave behind a legacy of top-notch restaurants, hip boutiques, an
exploding art scene and a local appreciation for the best of the best, which 944 explores.
Percentages
28
19 23
10 10
5 3 2
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
Acqualina Carolina Herrera King Jewelers Sunglass Hut
Adrienne Arsht Center Christian Audiger La Piaggia Sushi Samba
American Apparel Crunch LA Sweets Swatch
Ann Taylor Loft David Barton Gym Le Spa Lancome The Collection
Apogee Deel Motors Lexus of North Miami The Continuum
Arden B. Diesel Lucky Strike The Shops at Sunset Place
Armani Exchange Donald Pliner Luminaire The Sports Club LA
Artefacto Edward Beiner Merecedes-Benz Toni & Guy
Avant Gallery Elemis Spa Murano Trump Grande
Bank United Center Equinox News Cafe Turnberry Towers
Bayfront Park Flamingo South Beach Novecento Van Dyke Cafe
bebe Fortune International Realty Perry Ellis International Van Michael Salon
Bentley Bay South Beach French Connection Prestige Imports Vidal Sassoon
Blue Martini Hard Rock Prime 112 Y-3
Books and Books Hugo Boss Segafredo Zara
Bottega Veneta Jade Smoothie King
Bristol Tower Kenneth Cole Steven
Hotels / In-room
Casa Casuarina Hotel Chelsea Sagamore The Strand Ocean Drive
Chesterfield Hotel Hotel Victor Sanctuary South Beach The Wave Hotel
Delano Hotel Mercury Resort The Shelbourne Beach Resort Whitelaw Hotel
Gansevoort South Mondrian Hotel The Shore Club
Hotel Astor Royal Palm Resort The Standard
To become a distribution partner, contact your local representative or sales@944.com
23. Orange County
City Overview
Orange County is continuously reinventing itself from a bedroom
community into one of the trendiest and fastest-growing regions in the
nation. With its numerous hub cities spanning along the Pacific Ocean
and array of hip neighborhoods inland, 944 covers all aspects of this
ever-evolving urban mecca.
Percentages
20 23
17
10 13 10
4 3
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
Alta Co ee Warehouse Fletcher Jones Motorcars Lakeshore 24 Hour Fitness The CAMP
AnQi G Star Land Rover Service Department The Closet
Aston Martin Show Room Gelsons Memphis Soul Cafe The Cottage
Bare Tan Gypsy Den Michael Stars The Crow Bar and Kitchen
Barneys CO-OP Hush Miss Sixty The District at Tustin Legacy Valet
Beach Bunny Improv Irvine Mosun The Lab
Chapman University Intermix Muldoons The Slidebar Rock and Roll Café`
Chronic Tacos Jack’s Sur oard Pacific Whey Cafe The Spa at South Coast Plaza
Darque Tan Jerry’s Famous Deli Pelican Hill Spa The Sports Club/LA
Diamond Jamboree John Wayne Airport Port Toni & Guy
El Ranchito K’ya Renaissance Club Sport Tully’s Co ee
Equinox Kean Co ee Rudy’s Pub and Grill Whole Foods
FIDM La Perla Ted Baker
Hotels / In-room
Hotel Menage Montage Resort & Spa Surf & Sand Resort Westin South Coast Plaza
Hyatt Regency Huntington Beach Shorebreak Hotel The Atrium Hotel
Joie de Vivre Hotels St. Regis The Ritz-Carlton Dana Point
To become a distribution partner, contact your local representative or sales@944.com
25. Phoenix
City Overview
While the rest world may want to pigeonhole the Valley of the Sun as some kind of Old
West outpost from days of black-and-white movies, those who live here know this bustling
metropolis has its eyes set firmly on the future rather than the past. As the birthplace of
944, our locally-based sta of cultural insiders have been bringing our readers the next big
thing in fashion, music, food, business, philanthropic e orts and just about anything else
that makes life here great for the past nine years — just long enough to know that we (and
our readers) have only begun to scratch the surface.
42
Percentages
15
11 10 10
5 7
Dining B2B Lounge Spa Luxury Hotels Transport Retail
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
2BU Salon & Spa Ford Robert Black Morton’s Stash Clothing
42 Saint Clothing Gainey Village Health Club and Oliver Smith Jewelers Steven Paul Salon
5th and Wine Ganem Jewelers Palladium True Food Kitchen – Biltmore
ABC 15 Gelato Spot Phoenix Art Museum The Lofts on Rio Salado
AJ’s Fine Foods Gold’s Gym Pita Jungle The Mark
Barrett-Jackson Green with Envy Pucci Salon The Vue on Apache
Breakfast Club Grigio Pure Sushi North Third Avenue Lofts
CityCenter of CityNorth Here on the Corner Ra Sushi Toni and Guy Hairdressing
Cornells Hollander Designs High Point Roberto Bottecelli Toscana at Desert Ridge
DC Ranch Village Health Club La Grande Orange Co ee Cart Rolf’s Traditions at Kierland
Divaz Boutique Mesa Arts Center Rumors Urban Angels
Estilo Boutique Mood Swings Salon Scottsdale Airport Westgate City Center
Fleming’s Prime Steakhouse Moody Blues Spa
Hotels / In-room
3 Palms Oasis Resort Hotel Scottsdale Scottsdale Marriott Suites Old The Ritz-Carlton
Arizona Biltmore Resort & Spa Hotel Valley Ho Town W Scottsdale
Arizona Grand Resort Hyatt Place Scottsdale Princess Resort Wigwam Golf Resort & Spa
Chaparral Suites Resort Mondrian Hotel Scottsdale Resort & Athletic Club
Clarendon Hotel Renaissance Glendale Hotel & Spa Tempe Mission Palms
Hotel Indigo Royal Palms Resort and Spa The Phoenician
To become a distribution partner, contact your local representative or sales@944.com
27. San Diego
City Overview
No longer just a sleepy beach town, America’s Finest City has evolved
into a flourishing metropolis that doesn’t compromise its smalltown
charm. From downtown to North County to vibrant beach communities
to dynamic urban neighborhood pockets, 944 San Diego covers the
very latest trends and the San Diegans setting them — from culinary
phenoms to nightlife trailblazers emerging fashion designers to rising
music talents to every progressive entrepreneur and artist in between.
31
Percentages
23
10 11 12
7 4
2
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
A Robert Cromeans Salon Electra Condos Laser Away Stingaree
Aquatera Apartment Homes Fashion Career College Mercedes-Benz of San Diego Symbolic Motors
Armani Exchange Ferrari & Maserati of San Diego Michael Kors The Fleetwood
Art Institute of California FIDM Missoni Tory Burch
Aztec Center at San Diego State Firehouse Eatery + Lounge Neiman Marcus True Religion
Azzaria Boutique Fit Athletic Club Paul Mitchell School U-31
Bar West Frog’s Club One PB Bar and Grill UCSD Price Venter
Casbah Hold It Contemporary Home Porsche San Diego University
Ciro’s Pizza Hugo Boss Poseidon Restaurant Vespa of San Diego
Confidential Restaurant + Loft Hyde Edwards Salon and Spa Quiksilver Westfield Horton Plaza
Current Luxury Apartments iTan Sauvage Swimwear Westfield UTC
Diesel Salon La Mirage Apartments Schubach Aviation Whole Foods
Disconnected Salon Lacoste Side Bar
Hotels / In-room
Catamaran Resort Hotel Hotel Solamar Manchester Grand Hyatt San Diego Marriott Hotel & Marina
Four Seasons Resort Aviara Hyatt Regency Mission Bay Paradise Point Resort & Spa The Keating
Grand Colonial Hotel Ivy Hotel Porto Vista The Pearl Hotel
Hard Rock San Diego L’Auberge Del Mar Hilton San Deigo Gaslamp Quarter Tower23
Harrah’s Rincon Casino & Resort La Costa Resort & Spa San Diego Marriott Del Mar W San Diego
Hotel Parisi Loews Coronado Bay Resort San Diego Marriott Gaslamp
To become a distribution partner, contact your local representative or sales@944.com
29. San Francisco
City Overview
The Bay Area is an incubator of independent fashion, world-class dining,
technological innovation and environmental awareness — all driven by
grassroots action, street culture and a pinch of that famous SF funk. 944
San Francisco delivers tomorrow’s designers, chefs, gadgets and causes
celébrès — today.
Percentages
29
22
19
11 13
2 3 1
Dining B2B Lounge Spa Luxury Hotels Transport Retail Other
Café Newsstands Nightclub Salon Auto Retail
Grocery 944 Locations Events Fitness
Direct/Condos Medical
Other Local Distribution Partners
AG Jeans Dylan Meggie Slide
Aldea Eve Mercedes Benz Smart Car
Armani Exchange Farmer Brown Oola Sushi Groove
Barneys Harlot Osha Thai Ted Baker
bebe Heidi Says Oxenrose Salon The Firm
Benefit Cosmetics Infusion Lounge Rainbow Foods The Parlor
Bentley Lamborghini Irish Bank Real Food Company Tres Agaves
Betsey Johnson Joseph Cozza Salons Redwood Room Vanity Beauty Lounge
Blowfish Local Kitchen Renaissance Salon Vidal Sassoon
BoConcept Mamacita Ruby Skye Vince
Christian Dior Mangarosa Saks Fifth Avenue Vino
Di Pietro Todd Salons Manor West Secret Agent Salons
Duke et Duchess Mas Sake Sip Bar & Lounge
Hotels / In-room
Carneros Inn Hotel Del Sol Hotel Palomar W Hotel
Cavallo Point Hotel Diva Hotel Triton
Four Seasons Hotel Frank Hotel Union Square
Hotel Adagio Hotel Metropolis The Clift
To become a distribution partner, contact your local representative or sales@944.com
30. media
kit
2010
300,000 Circulation: National
E F
A C
D
B
G
ht Tri
m ea
t h g l Ar
S ize W
id
Hei Fina Liv
e
A Spread Bleed 16.85 11.00 16.60 x 10.75 16.10 x 10.25
B 1/2 Spread Horiz. 16.10 2.375
C Full Page Bleed 8.55 11.00 8.30 x 10.75 7.80 x 10.25
D 2/3 Vertical 4.80 10.25
E 1/3 Square 4.80 5.00
F 1/6 Vertical 2.275 5.00
G 1/6 Horiz. 4.80 2.375
Cover 2 Spread 16.85 11.00 16.60 x 10.75 16.10 x 10.25
Bleed
Cover 3 8.55 11.00 8.30 x 10.75 7.80 x 10.25
Bleed
Cover 4 8.55 11.00 8.30 x 10.75 7.80 x 10.25
Bleed
Rates are based on guaranteed circulation. 944 is fully audited and stands behind its printed circulation
and distribution model — a promise competitors won’t be able to match.
944 is audited by Verified Audit. View the latest report at 944links.com/audit
** All artwork must be the same in national placement to get national rates.
31. 300,000 Circulation
National Rate Card
1x 3x 6x 12x
Cover 4 79,700 76,200 69,000
Cover 2 Spread 69,000 65,600 60,400
A Spread 58,300 54,900 51,800
Cover 3 52,800 50,100 46,000
Custom 38,600
B 1/2 Spread Horiz. 37,700 35,700 33,800 31,600
C Full Page 31,400 29,700 28,200 26,400
D 2/3 Vertical 30,000 27,900 25,000 21,500
1/3 Vertical 20,800 19,100 16,600 14,500
1/2 Page 20,695 19,575 18,586 17,400
E 1/3 Square 18,500 17,000 14,800 12,900
F 1/6 Vertical 10,500 9,600 8,400 7,300
G 1/6 Horizontal 10,500 9,600 8,400 7,300
Ad Submission 2010 – 2011 Ad
944 Client Center Submission Deadlines
The client center is accessible at
. You can log on with the e
dlin
e-mail address on your account. Your default ea e
password is 944magazine. For other questions or ia
lD
Dat
ue nt
h er et
help logging into our Client Center, please contact o at e
your 944 account executive. Iss M M Str
9.7 July ’09 06.16.10 07.06.10
File Formats 9.8 August ’09 07.16.10 08.02.10
In order to best serve our clients, the 944 Client 9.9 September ’09 08.13.10 09.02.10
Center only accepts files in PDF format. This 9.10 October ’09 09.17.10 10.04.10
allows us to save on production costs, which keeps 9.11 November ’09 10.15.10 11.01.10
our ad rates below the industry standard. 9.12 December ’09 11.12.10 12.06.10
10.1 January ’10 01.13.10 12.28.10
All high-resolution images and fonts must be 10.2 February ’10 02.17.10 01.31.10
included when the file is saved. 10.3 March ’10 03.17.10 02.28.10
10.4 April ’10 04.14.10 04.02.10
Images included in the final PDF must be 10.5 May ’10 05.19.10 05.06.10
at a resolution of 300 dpi. Spot colors must be 10.6 June ’10 06.16.10 06.04.10
arranged with the production department prior to 10.7 July ’10 07.14.10 07.01.10
submitting the ad (additional charges will apply). 10.8 August ’10 08.18.10 09.05.10
All spot colors not intended to print must be 10.9 September ’10 09.15.10 10.03.10
converted to CMYK. 10.10 October ’10 10.13.10 10.31.10
10.11 November ’10 11.17.10 12.05.10
When naming the file please use alpha-numeric 10.12 December ’10 12.15.10 12.28.10
and underscores only, do not use symbols.
Rates are based on guaranteed circulation. 944 is fully audited and stands behind its printed circulation
and distribution model — a promise competitors won’t be able to match.
944 is audited by Verified Audit. View the latest report at 944links.com/audit
** All artwork must be the same in national placement to get national rates.
32. media
kit
2010
50,000 Circulation: Las Vegas & Los Angeles
E
A C G
I
H J
D
B F
ht Tri
m ea
th g l Ar
Size W
id
Hei F ina Liv
e
1x 3x 6x 12
x
A Spread Bleed 16.85 11.00 16.60 x 10.75 16.10 x 10.25 12,300 11,575 10,925 10,300
B 1/2 Spread Horiz. 16.10 2.375 7,890 7,530 7,140 6,660
C Full Page Bleed 8.55 11.00 8.30 x 10.75 7.80 x 10.25 6,575 6,275 5,950 5,550
D 2/3 Vertical 4.80 10.25 6,340 5,885 5,235 4,550
E 1/2 Square 4.80 7.625 4,875 4,525 4,025 3,500
F 1/2 Horizontal 7.80 5.00 4,875 4,525 4,025 3,500
G 1/3 Vertical 2.50 10.25 4,425 4,425 3,550 3,050
H 1/3 Square 4.80 5.00 3,920 3,570 3,150 2,700
I 1/6 Horiz. 4.80 2.375 2,220 2,020 1,780 1,530
J 1/6 Vertical 2.275 5.00 2,220 2,020 1,780 1,530
x
1x 3x 6x 12
Cover 3 10,000 9,725 8,925
Rates are based on guaranteed circulation. 944 is fully audited and stands behind its printed circulation
and distribution model — a promise competitors won’t be able to match.
944 is audited by Verified Audit. View the latest report at 944links.com/audit
** All artwork must be the same in national placement to get national rates.
33. 30,000 Circulation: Miami, Phoenix, San Diego & San Francisco
E
A C G
I
H J
D
B F
ht Tri
m ea
th g l Ar
Size W
id
Hei F ina Liv
e
1x 3x 6x 12
x
A Spread Bleed 16.85 11.00 16.60 x 10.75 16.10 x 10.25 6,850 6,475 6,075 5,775
B 1/2 Spread Horiz. 16.10 2.375 4,440 4,200 3,960 3,720
C Full Page Bleed 8.55 11.00 8.30 x 10.75 7.80 x 10.25 3,700 3,500 3,300 3,100
D 2/3 Vertical 4.80 10.25 3,545 3,285 2,925 2,535
E 1/2 Square 4.80 7.625 2,725 2,525 2,250 1,950
F 1/2 Horizontal 7.80 5.00 2,725 2,525 2,250 1,950
G 1/3 Vertical 2.50 10.25 2,450 2,250 1,950 1,700
H 1/3 Square 4.80 5.00 2,170 2,000 1,730 1,510
I 1/6 Horiz. 4.80 2.375 1,230 1,130 980 860
J 1/6 Vertical 2.275 5.00 1,230 1,130 980 860
x
1x 3x 6x 12
Cover 3 4,900 4,475 4,125
Rates are based on guaranteed circulation. 944 is fully audited and stands behind its printed circulation
and distribution model — a promise competitors won’t be able to match.
944 is audited by Verified Audit. View the latest report at 944links.com/audit
** All artwork must be the same in national placement to get national rates.
34. media
kit
2010
20,000 Circulation: Atlanta, Dallas, Detroit & Orange County
E
A C G
I
H J
D
B F
ht Tri
m ea
th g l Ar
Size W
id
Hei F ina Liv
e
1x 3x 6x 12
x
A Spread Bleed 16.85 11.00 16.60 x 10.75 16.10 x 10.25 6,650 6,275 5,900 5,600
B 1/2 Spread Horiz. 16.10 2.375 4,320 4,080 3,840 3,600
C Full Page Bleed 8.55 11.00 8.30 x 10.75 7.80 x 10.25 3,600 3,400 3,200 3,000
D 2/3 Vertical 4.80 10.25 3,445 3,185 2,860 2,470
E 1/2 Square 4.80 7.625 2,650 2,450 2,200 1,900
F 1/2 Horizontal 7.80 5.00 2,650 2,450 2,200 1,900
G 1/3 Vertical 2.50 10.25 2,375 2,200 1,900 1,650
H 1/3 Square 4.80 5.00 2,110 1,950 1,690 1,470
I 1/6 Horiz. 4.80 2.375 1,200 1,110 960 840
J 1/6 Vertical 2.275 5.00 1,200 1,110 960 840
x
1x 3x 6x 12
Cover 3 4,750 4,350 4,000
Rates are based on guaranteed circulation. 944 is fully audited and stands behind its printed circulation
and distribution model — a promise competitors won’t be able to match.
944 is audited by Verified Audit. View the latest report at 944links.com/audit
** All artwork must be the same in national placement to get national rates.
36. media
kit
2010
944 Digital
944.com is an integrated, multimedia product designed for 21-44-year-old influential and
aspirational users who are informed and expect a broader view of the world around them.
944.com delivers fresh, up-to-the-minute content in the world of Fashion, Entertainment
and Lifestyle. We celebrate the regions we call home with stories of the people, places and
pursuits that reflect our passion for our city.
944.com o ers the capability for clients to sponsor specific
content or sections of the site, which allows for prime visibility
46% Male/54% Female and the ability to forge deep connections with 944.com users.
Media Age: 32
AVG HHI is $122K (online norm is 68K)
56% own a home
95% are online 13 hours per week (norm is 77%)
67% are influenced by 944 magazine content to start a search 944 helps advertisers use the social Web to extend market-
online. ing campaigns, identify and grow audience, and distribute
targeted messages across multiple channels using 944 Social
Innovative advertising solutions Media Platform we work collaboratively to schedule updates
to help your brand or business meet its objectives. and content on Twitter and Facebook.
944.com’s clean, neatly-designed pages help your message
really stand out! Using a variety of eye-catching ad sizes, you’ll
be sure to grab our audience’s attention.
The “ScanLife” platform provides a fast and easy way for
Our Weekly Dose newsletter will help you target the advertisers to provide information to consumers through
consumers you WANT to reach. The newsletters gives our the use of barcodes and camera phones. With ScanLife, out
readers insider information and exclusive access to What’s advertisers can place two-dimensional barcodes into an ad
Now and Next. within 944 magazine or on 944.com. By using their ScanLife-
enabled camera phones to view the barcode, consumers can
immediately access information such as product reviews,
Integrate 944 mobile advertising into your traditional exclusive content and coupon o ers. With one click, users can
marketing plan. From print, TV, radio or Web, to a text link to a website, launch a video or share information via social
message, mobile site, or iPhone application, mobile improves networking sites like Facebook or Twitter.
your ROI in all channels. We have three e ective tools for you
to reach our young, engaged, a uent audience throughout the
day utilizing mobile advertising executions: text messaging,
mobile Web and mobile apps.
Lead Generation Tools:
Advertisers have the ability to be an exclusive sponsor of
a customized contest, sweepstakes and/or promotion that
allows for high-impact brand exposure and e ective lead
generation. 944.com can partner with you through the Most mobile Internet users with a camera phone (94%) are
entire process, from concept to execution to maintenance to interested in using ScanLife to access mobile content and
building a data base of your desired audience. information. The reason is simple: ScanLife is solving a basic
and universal need to make the experience easier and faster.
37. 944.com
Up-to-the-minute on What’s Now and Next
More than 200,000,000 page views per month
As the premiere media outlet
A for an a uent and influential
audience, 944.com o ers
innovative perspectives on
a variety of exciting topics.
Working with industry
E
insiders in the area of Fashion,
Entertainment and Lifestyle,
944.com is able to provide
cutting-edge coverage of
current and future trends with
D D
stirring editorial and amazing
photography.
944.com o ers a multimedia
platform for behind-the-scenes
B
videos and exclusive looks
at premiere events. With
a dedicated following and
thriving readership, 944’s Web
presence continues to expand
daily and is firmly cementing
itself as an influential digital
C
platform for a sophisticated
audience.
A 728 x 90 $600 $1000
Banner Size
50K Impressions
100K Impressions
B 300 x 250 $500 $800
C 160 x 600 $600 $1000
Road Block $900 $1600
728x90 + 300x250
D Web Skin $1500 $2200
E Video Ad $2000 $3000
with pre-roll
38. media
kit
2010
944 Weekly Dose Newsletter
250,000 subscribers nationally | Delivered every Wednesday
Get your message into the inboxes of our sophisticated,
information seeking, opt-in subscribers. The 944 Weekly
Dose newsletters, tailored to each market, o er a weekly
update on What’s Now and Next. Each week our readers
get access to information on exclusive events, trends, new
products and giveaways.
Marketing Extensions:
Internet Exposure:
Weekly Dose content is placed
online via 944.com, with hotlinks
to advertisers websites.
Promotion:
Custom programs can be tailored
to include targeted marketing
extensions.
A
New Media:
B 944.com can o er extended reach
with online advertising through
C 944.com, increase exposure with
online sweepstakes, or highlight
your brand through a custom
microsite.
D
A 620 x 170 $600 $4500
Size
Regional
National
B 620 x 90 $550 $4000
C 305 x 170 $500 $3500
D Skin Ad $1200 $5000
Regional only $2000
40. media
kit
2010
Special Inserts
Digest Size Custom Insert: 5½ x 8¼
944 magazine will be producing four special inserts to highlight some of the
most energetic weekends of the year and summer destinations. Don’t miss the
opportunity to generate new clientele and extend brand awareness to the 39
million jetsetters who travel on vacation each year, as well as local a uent and
savvy readers in each of our 10 markets.
Las Vegas Custom Inserts
Full Page $14,500 944 will print 35,000 over-runs to be distributed at
Spread $26,000 the following:
Cover 2 $19,800
Cover 3 $18,900
Cover 4 $22,000
Cover upgraded to a spread: $7,000 additional
Summer kicks o into high gear during Memorial Day
weekend and isbest experienced kicking back at one of Las
Vegas’ hottest pools, dining at one of the city’s unrivaled
restaurants, experiencing world-class shopping, sipping on
cocktails at one of the hippest clubs and, of course, taking
your chance at the tables. The 944 Memorial Day insert is the
ultimate getaway guide.
Labor Day usually represents the ending of carefree, cloudless
days full of outdoor picnics and pool parties; but in Vegas, Labor
Day means even bigger parties and endless warm-weather fun.
This will o er readers an inside look at the city’s best, from world-
class shopping destinations to delicious recommendations, and
the hottest social spots and local restaurants.
944 is ready to pop open some champagne and toast to 2011!
The 944 Las Vegas special insert will o er readers an insider’s
glimpse into the city’s top NYE parties and entertainment
with celebirty hosts, in-depth overviews on Sin City’s newest
restaurants and how to get reservations, the best Vegas
shopping and, of course, where to party like a rockstar for the
new year.
41. California is one of the world’s premier travel destinations and 944’s
Summer in Southern California program is sure to enhance its splendor.
944 will highlight the best in South California lifestlyle to keep it top-
of-mind as a premier travel destination for our readers. Summer in
California is undeniably spectacular!
Size Full Page New or 1x
5½ x 8¼ $6,000 $9,000
43. Custom Publications
GAME
An annual, oversized, glossy publication that takes a hip
and entertaining look into the sports lifestyle. GAME
will take readers inside the lives, toys, fashion and history of
the people who run the game both on and o the field.
is a sports lifestyle publication focused on in the sporting world. Alongside cutting-edge fashion spreads
providing a unique look at the culture of global athletics. From featuring the latest sneakers, suits and tee time apparel, our
player exposés, to cutting-edge product features and irreverent team highlights the essential products for any fan. Boasting
pieces that celebrate the positive nature of sports, GAME is a articles that examine the globalization of basketball, to
must-read that captures the essence of competition both on how boxing legend Joe Louis ended segregation in golf, to
and o he field. With stunning photography, in-depth stories embarrassing sports trends from yesteryear and the state of
and a witty tone throughout the book, GAME gives readers an American tennis, GAME strives to explore the world of sports
inside look at some of the biggest names, venues and events far beyond box scores and stat lines.
GAME 2011 Rate Card
30,000 copies during the biggest weekends in sports — NBA All-Star and Super Bowl Weekends
Oversized, four-color glossy magazine
Ad Rate 944 Existing Client Rate
Full Page $10,000 $4,200
Half Page $6,500 $2,500
Spread $15,000 $8,000
Cover 2 Spread $25,000
Cover 3 Spread $20,000
Cover 4 $30,000
Significant Dates Web Stats
Issue
Game 2011 exclusively for . We accept banners in 728
Collector’s Edition x 90 pixels, or 300 x 250 pixel sizes.
01.28.11
50,000 $1,000
01.30.11 100,000 $1,800
200,000 $3,000
02.09.11
Distribution: Includes gifting to guests in luxury hotels and resorts through limousine
and luxury car companies, retailers, restaurants, lounge, bars and nightclubs.
45. Custom Publications
Cirque
Enlacing the hearts and minds of its one-of-a-kind
audience, Cirque du Soleil dazzles 4 million-plus visitors
each year o ering something for everyone, from the
sublime to the unconventional to the comedic.
a quarterly publication, features an array and through the exploration of other resident productions.
of spectacular profiles, intriguing features, behind-the-scenes The INSIDE CIRQUE DU SOLEIL reader is a uent,
reportage and A-list celebrity sightings, capturing the creativity educated, passionate about the arts, inspired, established
and eccentricity that Cirque du Soleil is known for, worldwide. and well-traveled. The magazine is a unique opportunity to
The editorial aims to awe, inspire and educate, driving the reader reach the diverse demographic of Las Vegas visitors. No other
to develop a richer knowledge of Cirque du Soleil via its content publication has the same level of access to influencers.
CIRQUE 2011 Rate Card
Distribution: 3,000,000 per year
Digest size Custom Insert, Approximately 5½ x 8¼ inches
1x 4x
Full Page 22,500 18,000
Spread 38,000 35,000
Cover 2 Spread 43,700 40,250
Center Spread 41,040 37,800
Cover 3 25,875 20,700
Cover 4 25,000
Key Facts Key Sales Verticals
46. Where in the World is 944?
Detroit New York
San Francisco Chicago
Las Vegas
Los Angeles
Orange County
San Diego Phoenix Atlanta
Dallas
Miami
Chicago and NewYork are selected distribution points
3108 Piedmont, Ste. 236 3070 W. Post Road 4445 N. Buckboard Trail
Atlanta, GA 30305 Las Vegas, NV 89118 Scottsdale, AZ 85251
P: 678.528.3210 P: 702.386.6944 P: 480.423.1944
300 N. Akard 9100 Wilshire Boulevard, Ste. 700W 241 14th Street
Dallas, TX 75201 Beverly Hills, CA 90212 San Diego, CA 92101
P: 214.969.9042 P: 310.652.2944 P: 619.230.0944
30777 Northwestern Hwy. Ste. 300 1691 Michigan Avenue, Ste. 340 220 Montgomery Street, Ste. 144
Farmington Hills, MI 48334 Miami Beach, FL 33139 San Francisco, CA 94104
P: 248.855.4666 P: 305.695.9990 P: 415.434.1944
9 Executive Circle, Ste. 215
Irvine, CA 92614
P: 949.252.8944