In universal web design, content sliders are ubiquitous. They are customizable and simple to set up and in a comparatively small footprint it will allow you to showcase creative content.

1. In universal web design, content sliders are ubiquitous. They are
customizable and simple to set up and in a comparatively small footprint
it will allow you to showcase creative content. Because of their flexibility,
to tell a compelling story becomes easy and thus designers love them.
And website owners can promote multiple elements of their business,
thus they too love them.
For most web sites, adding sliders is an easy task. And you will be getting
number of options out there especially for the WordPress users.
Do keep in mind that, there is always a right time to use the content
sliders.
Well, London based web design companies are makers of WordPress
slider and they constantly search for innovative and unique
implementations of sliders. So just try it once and you will definitely
experience the difference.
Here are some examples which may inspire you to a productive
solution
Take product tours
Sliders can be made for product tours. As when large quantities of
information are presented all at once, it may overwhelm site visitors. And
if it's broken down into more organizable pieces then they are less likely
to get distracted. So prefer using a slider in the product tours, when you
Engage Your Visitors Using Content Sliders

2. need to present information sequentially.
Illuminating new content
The sites which are regularly updated for them sliders can be the ideal
device. It is one of the common tools if each morning you are accessing
your news online, you perhaps face content sliders. As they are great
when you want to deliver large amount of contents, peculiarly video
content, which changes repeatedly.
Glittering photo galleries
In sliders, photo galleries glitters. To communicate everything about
your brand, sometimes you require a great image which can be smaller
ones or a high-resolution full-page image. And slider thus plays a great
role when you want to show a photo gallery.
Online portfolios
In online portfolios, for all kinds of artists from graphic designers to
photographers to web developers, sliders have become the standard.
Sliders really needs less space which will virtually display in a very
creative manner.
E-commerce
For showcasing products, sliders can be the brilliant choice. As you can
display the full range of products, highlight the latest additions, there are
plentiful ways to use sliders in E-commerce.
Text snippets
When you need to showcase a series of related snippets of some written
stuff in regard of your site, they are handy as well as not limited to visual
content.
Great in Storytelling
For the promotional book slider can be the great option for telling a story.
As there are some transitions which have an amazing effect of
page-turning.
Thus, content sliders are a great way to engage visitors, and it can turn
them into your customers for sure and will help you get more business.

3. As it really brings your site into existence.
Source:
http://www.mytechlogy.com/professionals/blogs-iteas/forum-details/1
390/engage-your-visitors-using-content-sliders/