The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Finding and posting content on social media
1. Finding and Posting Content on
Social Media
1Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
2. Finding and Posting Content on
Social Media
2Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Finding and posting
content across 1 or
more Social Media
sites is time
consuming which is
why many
companies give up &
miss out
Don’t be one of
them!
3. Finding and Posting Content on
Social Media
3Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
However, it doesn’t
have to be that
difficult if you use
some of the many
tools that are
available, many
either zero cost or
very inexpensive
4. Finding and Posting Content on
Social Media
4Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Here’s a way that
I’ve found to be
particularly effective.
It saves me HOURS
a month and yet
produces a ready
stream of Quality
updates
5. Finding and Posting Content on
Social Media
5Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
• Go to www.Buffer.com and set
up an account
• Connect a Social Media
Account using
• If you use more than one
Social Media platform,
consider upgrading to
“Awesome” for $10/Month
6. Finding and Posting Content on
Social Media
6Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Free
• 1 per platform
• 10 Scheduled posts
•
Pro - $10.00/month
• 12 Social Profiles
• 200 Scheduled posts
• 2 Additional Team
Members
7. Finding and Posting Content on
Social Media
7Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
If you don’t use
Chrome, Safari or
Firefox, NOW is the
time to start
8. Finding and Posting Content on
Social Media
8Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Buffer – Add the Browser Extension
9. Finding and Posting Content on
Social Media
9Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Set your schedule
when you want your
updates to be posted
You can have unique
schedules for each
Social Media
platform and splat
weekdays/weekends
too
10. Finding and Posting Content on
Social Media
10Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
When you want to
share an article,
simply click the
Buffer icon in your
Browser
Buffer – Share a story
11. Finding and Posting Content on
Social Media
11Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Buffer – Share a story
• Click on the Social
Media platform you
want to share with
• Edit the Message
•
• Choose a Picture
12. Finding and Posting Content on
Social Media
12Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Buffer – Choose when to share
Click “Add to Queue”
to add the update to
your message queue
to be posted at the
next available
schedule time
OR . . . .
13. Finding and Posting Content on
Social Media
13Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Buffer – Choose when to share
….click the Drop
Down arrow and
select the most
relevant time to
share
14. Finding and Posting Content on
Social Media
14Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
www.drumup.io
15. Finding and Posting Content on
Social Media
15Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
• Go to www.DrumUp.io
and set up an account
by using a Social Media
Account
• Go to “Settings” and put
in some relevant
Keywords
16. Finding and Posting Content on
Social Media
16Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
• Now, in the “Content”
tab, you’ll see a range
of articles.
• Scroll down and open
the ones that you are
interested in.
17. Finding and Posting Content on
Social Media
17Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
• I hold down the “CTRL”
key when clicking so
that each article opens
in a new Browser Tab
18. Finding and Posting Content on
Social Media
18Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
When you want to
share an article,
simply click the
Buffer icon in your
Browser
Buffer – Share a story
19. Finding and Posting Content on
Social Media
19Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
What are you waiting for?
Get Started NOW
20. Finding and Posting Content on
Social Media
20Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
REMEMBER
21. Finding and Posting Content on
Social Media
21Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Web Marketing is a Marathon
There are very few quick wins
22. Finding and Posting Content on
Social Media
22Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
What’s Next……..
• Understand WHERE Social Media fits in your Marketing Mix
• WHICH Social Media sites are used by your market
• WHO in your business is the best person
• SET UP business accounts and profiles
• RESEARCH how the competition are using Social Media
• FIND people/businesses to Like/Follow/Connect
• GET POSTING
• KEEP AT IT
23. Finding and Posting Content on
Social Media
23Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
And if you get stuck
or need help then
Find me
www.enterprise-oms.co.uk
andy@enterprise-oms.co.uk
Follow me
Twitter @andypoulton
Linkedin AndyPoulton
Phone me
01793 23 80 20
07966 54 71 46
24. Finding and Posting Content on
Social Media
24Enterprise Online Marketing Solutions < SEO > < PPC > < Social Media > www.enterprise-oms.co.uk
Find me
www.enterprise-oms.co.uk
andy@enterprise-oms.co.uk
Follow me
Twitter @andypoulton
Linkedin AndyPoulton
Phone me
01793 23 80 20
07966 54 71 46