1. Future of Social Media
@gjeffnelson
#anduro
www.delicious.com/stacks/view/CHB3in

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3. Trends
 Real
 Flash
 Free
 Easy
 Now
 Facebook
 Apps
 Commerce
 Innovation
 Missing
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www.emarketer.com/Article.aspx?R=1008816&ecid=a6506033675d47f881651943c21c5ed4

4. Real / Authentic
 Real people
 Real pictures
 Real video
 It’s hard to hide
 Connections
 Sharing
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5. Flash Mobs
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http://abcnews.go.com/WNT/video/flash-mobs-terrorize-us-cities-14319807

6. History of Flash Mobs
 1973 “Flash Crowd” by Larry Niven
 2003 “Flash Mob” by Bill Wasik, author
 Social experiment
 “mob” - wink to the scary connotation of a
large group gathering for no good reason
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7. Free
www.communicatto.com/2012/02/07/six-social-networks-you-probably-
haven%E2%80%99t-heard-of/comment-page-1/
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8. Easy Easy
http://mashable.com/2012/02/07/pinterest-web-design/
http://mashable.com/2012/01/29/pinterest-retail-infographic/
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9. Now
3:00 – 4:45
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http://www.convinceandconvert.com/social-media-strategy/why-people-provide-the-power-of-now/

10. Audio
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www.businessinsider.com/mary-meekers-latest-awesome-web-20-presentation-about-the-state-of-the-web-2011-10#-26

11. Siri
 www.tuaw.com/2011/10/05/iphone-4s-what-can-you-say-to-siri/
 www.pcmag.com/article2/0,2817,2394834,00.asp
 www.youtube.com/watch?v=s8WFctIbt84
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12. Revenues
(estimated, in millions US$)
Year Revenue Growth
2006 $52 —
2007 $150 188%
2008 $280 87%
2009 $775 177%
2010 $2,000 158%
2011 $4,270 114%
Total active users
Users Monthly
Date (millions) Growth
 Facebook IPO is $5 billion 26-Aug-08 100 178.38%
08-Apr-09 200 13.33%
 Google’s was $2 billion 15-Sep-09
05-Feb-10
300
400
9.38%
6.99%
21-Jul-10 500 4.52%
05-Jan-11 600 3.57%
30-May-11 700 3.45%
22-Sep-11 800 3.73%
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13. eCommerce
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http://ethorlink.com/clients/case-studies/

14. Online Advertising
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www.emarketer.com/Article.aspx?R=1008804&ecid=a6506033675d47f881651943c21c5ed4

15. Typical Day Without….
You wake up and check your email on your
bedside iPad. During breakfast you browse
Facebook, Twitter, and The Calgary Herald. On
the way to the office, you listen to a podcast on
your smartphone. At work, you have
conversations on Skype and IM. At the end of the
day, you come home, make dinner while listening
to Pandora, play some games on Xbox Live, and
watch a movie on Netflix’s streaming service.
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16. Web is Dead
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Chris Anderson and Michael Wolff http://www.wired.com/magazine/2010/08/ff_webrip/all/1

17. iPad
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http://thenextweb.com/google/2012/01/16/its-a-mobile-world-android-set-to-eclipse-pc-sales-in-2012-ios-in-2013/

18. iPad
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www.bgr.com/2011/08/08/apples-ipad-will-still-dominate-tablet-market-after-a-decade-needham-says/

19. Innovation
 http://ana-white.com/anablog
 www.facebook.com/knockoffwood
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20. Missing
http://www.socialmediaexaminer.
com/how-small-businesses-can-
thrive-with-google/
www.webmarketingagency.com.au/conversion-rate-optimisation/
http://conversionxl.com/53-ways-to-increase-conversion-rate/
SoLoMo
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21. Other
Blogging Trends for 2012: What You Need to Know
Six Social Media Trends for 2012
Five Tech Trends Impacting Business Innovation in 2012
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22. Questions?
Jeff Nelson, MBA
403-410-3803
jeff.nelson@anduro.com
@gjeffnelson
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