SlideShare ist ein Scribd-Unternehmen logo
1 von 43
Getting Social: A 5 Step Road Map to Becoming
a Social & Collaborative Enterprise
Andrew Bishop
Principal Consultant
Jacobs (formerly Unique World)
@andrewbish
andrew.bishop@uniqueworld.net
www.uniqueworld.net
About Jacobs




Jacobs is a leading enterprise collaboration consultancy. We work with
Australia’s major enterprises to connect people to people and people to
information.

We transform their business through enabling technology to give them back
time and freedom for other important stuff.
WHAT IS A SOCIAL ENTERPRISE
         ANYWAY?
Imagine if…
• You could get rid of meetings and conference calls where
  the only purpose was to give someone an update

• You could find out that someone else in your organisation
  had already created a document about topic X before you
  invested lots of your time into creating a new one

• You always knew the latest
  information about the projects
  and topics that interest you?

• Simply clearing your in-box
  wasn’t cause for a major
  celebration
Imagine if…
• You had the same visibility into the actions of your
  interstate team members as you do for local team
  members

• You didn’t have to ask your team mates what they’re
  working on, because you already knew

• You knew exactly how to find out if
  someone in the organisation had
  the expertise you needed
What we’re describing here is what life
it like when your organisation becomes
a social enterprise.
What makes a social enterprise?
• People
• Connections
• Openness
People
• People are at the centre of a social enterprise.

• Its about recognising that workers are more than just
  resources – they are complex, multi-faceted individuals,
  with:
   –   Creativity
   –   Expertise
   –   Opinions
   –   Ideas
   –   Credibility
   –   Passion
   –   Feedback
   –   Contributions
   –   Activities
Rich User Profiles
  Photo and                                                Bio
contact details

                                                        Expertise

 Micro blogs

                                                       Communities

   Earned
   Badges


  • In a social enterprise, we enable people to know
    and be known via rich user profiles

  • Why do this? Engagement. Full value
Connectedness
   Connected in a Social Enterprise means..

   • Opening up channels for peer to peer collaboration and
     communication

   • Build up the ‘wirearchy’* of trusted, valued connections
     - within and around my organisation

   • Supporting the weak/strong, near/far links



* John Husband www.wirearchy.com
Connectedness
• Enable people to connect to and share with one
  another
   – Create content together using wikis
   – Have discussions using forums
   – Share and develop ideas using ideation
   – Share status updates and crowd-source solutions using
     micro-blogs
   – Acknowledge teammates using badges
   – Work together in communities
Collaboration by another name?
A Social Enterprise is differentiated by:

• New tools that aid a more social form of collaboration
   – Following
        • People, sites, topics
   –   Activity streams
   –   Micro blogging
   –   Communities of interest
   –   Badging and recognition


• Openness
Openness
Openness means:
• Working in way that has greater visibility
   – “Working aloud”, “Narrating”
   – Like an open plan office..but with a discoverable history
• Creating a chatter of activity and updates that we
  can tap into by selective following of people ,
  communities and topics
• Real-time awareness amongst team mates of what
  each other is doing
   – “Looking over each other’s shoulders”
But not in Big Brother way!
But not in Big Brother way!



.. And no FB-style stalking!
Why would we want openness?

• Cohesion, awareness, efficiency


For a stunning example of cohesion
watch this YouTube clip of the
murmuration of the starlings
of Otmoor
Why would we want openness?
• Widen the benefits


         When a query is handled via
         email, phone or instant chat,
         only the participants benefit;
           If on the other hand the
         question is posed in a micro
         blog, others can benefit too.
IS THERE A BUSINESS CASE FOR A
SOCIAL ENTERPRISE?
Value & Business Performance


Revenue                        Cost
• Improved customer            • Self service support
  satisfaction and loyalty     • Overcoming barriers to
• Better quality tenders,        collaboration: travel and
  improved win rate              communications costs




 Productivity                  Connected Culture
 •   Less duplication          • New hire ramp up
 •   Faster tender responses   • Quicker location of expertise
 •   Faster cycles             • Improved connections b/w
 •   Better decisions            teams
                               • Career diversity
Newsgator survey
Top recorded benefits
83% - Increased speed of access to knowledge
55% - Increased speed of access to experts
41% - Increased employee satisfaction
31% - Faster employee on-boarding & training
28% - Increased # of successful innovations
28% - Reduced travel costs
28% - Reduced communication costs

Newsgator 2011
Newsgator survey
Top recorded benefits
83% - Increased speed of access to knowledge
55% - Increased speed of access to experts
41% - Increased employee satisfaction
31% - Faster employee on-boarding & training
28% - Increased # of successful innovations
28% - Reduced travel costs
28% - Reduced communication costs

Newsgator 2011
The challenge of dis-engaged staff
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?
What do workers people want?



   People (that’s us!) are pretty clear about how we want to
   handle information outside work , so why not provide the
                   same sort of tools at work
Two great reasons for Social Enterprise
• The wonderful things about social business is that it
  makes 2 important things better at once:

• It improves business outcomes, and

• It improves the working lives of everyone in business.

   – How? It gives everyone a voice, and a chance to manifest
     what Nelson Mandela calls your "spark of genius“.
GETTING BUY-IN
Social is, well, different!
• No mistaking – it is change
• New tools, new attitudes
• Can’t run this like traditional corp change
  – Purposeful facilitation
  – More freedom, less control
  – Participation is encouraged, but optional
Buy-in and Adoption
• Seek out heavy hitters (management) and the
  influencers (power users)

• Identify the use cases that make it easy and
  rewarding to participate
What me, worry?



We’d need very
strict policies to        I feel anxious
specify who can           about ‘putting
do what                   myself out there’




                 Isn’t it just about
                 making people feel
                 good?
What me, worry?


 Address through:

 1. Education
We’d need very
strict policies to
           I feel anxious
specify who can
 2. Social policy
do what
           about ‘putting
           myself out there’

 3. Audits & analytics
                 Isn’t it just about
                 making people feel
                 good?
SELECTING SOCIAL TOOLS
Get the functionality you need
•   Profile (source of truth)
•   Activity streams
•   Communities of interest
•   Videos
•   Ideation
•   Badging and recognition
•   Reach (portal, desktop, mobile)
But don’t forget the ‘non-funcs’
•   Supportability by your IT apps department
•   Existing vendor relationships
•   Costs
•   Data sovereignty (who controls your data)
•   Systems of engagement needs the same rigor
    as systems of record
Social Integration – what are you connected to?




               Intranet            CRM             ERP              SCM



                                          Social everywhere
                                          Connective tissue

Gartner: “By 2016, 15% of businesses will deploy a horizontal social technology layer that
integrates with several business applications”.
What next?
1.   Take a strategic view
2.   Work out the requirements
3.   Decide on the tool
4.   Get your toe in the water
5.   Roll it out
Credits & further reading
•   ‘Social Business by Design’ Hinchcliffe & Kim 2012
•   www.jarche.com
•   www.wirearchy.com
•   www.uniqueworld.net/blog
•   http://the2minspconsultant.blogspot.com.au/

Weitere ähnliche Inhalte

Was ist angesagt?

Making Enterprise Collaboration Work
Making Enterprise Collaboration WorkMaking Enterprise Collaboration Work
Making Enterprise Collaboration WorkJacob Morgan
 
Socialise your business insights final
Socialise your business insights finalSocialise your business insights final
Socialise your business insights finalMike Handes
 
B2B Community Building - a discussion and roadmap - mesh conference 2010
B2B Community Building - a discussion and roadmap - mesh conference 2010B2B Community Building - a discussion and roadmap - mesh conference 2010
B2B Community Building - a discussion and roadmap - mesh conference 2010Spodek & Co.
 
Dell - Social Media Culture
Dell - Social Media CultureDell - Social Media Culture
Dell - Social Media CultureMimansha Bahadur
 
Behind the Curtain of a Hyper-Social Business
Behind the Curtain  of a Hyper-Social Business Behind the Curtain  of a Hyper-Social Business
Behind the Curtain of a Hyper-Social Business Human 1.0
 
Online Information 2007: KM goes Social
Online Information 2007: KM goes SocialOnline Information 2007: KM goes Social
Online Information 2007: KM goes SocialDavid Gurteen
 
IPHA presentation 7.31.12
IPHA presentation 7.31.12IPHA presentation 7.31.12
IPHA presentation 7.31.12michaelshmarak
 
Community leadership
Community leadershipCommunity leadership
Community leadershipCurtis Conley
 
Engage 2013 - Enterprise Social
Engage 2013 - Enterprise SocialEngage 2013 - Enterprise Social
Engage 2013 - Enterprise SocialAvtex
 
DNUG keynote - Social business with IBM Connections
DNUG keynote - Social business with IBM ConnectionsDNUG keynote - Social business with IBM Connections
DNUG keynote - Social business with IBM ConnectionsChristian Holsing
 
The Social and Community Strategist Role
The Social and Community Strategist RoleThe Social and Community Strategist Role
The Social and Community Strategist RoleEngaged Organizations
 
Business in a Networked World
Business in a Networked WorldBusiness in a Networked World
Business in a Networked WorldRichard Binhammer
 
People culture behavior creating social outcomes
People  culture  behavior   creating social outcomesPeople  culture  behavior   creating social outcomes
People culture behavior creating social outcomesJon Ingham
 
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes | Paul Dombowsky
 
Personalization, Beyond Recommenders by Edward Chenard
Personalization, Beyond Recommenders by Edward ChenardPersonalization, Beyond Recommenders by Edward Chenard
Personalization, Beyond Recommenders by Edward ChenardEdward Chenard
 
Social Media for HR masterclass to Philips India HR Team
Social Media for HR masterclass to Philips India HR TeamSocial Media for HR masterclass to Philips India HR Team
Social Media for HR masterclass to Philips India HR TeamGautam Ghosh
 
Personalization, beyond recommenders
Personalization, beyond recommendersPersonalization, beyond recommenders
Personalization, beyond recommendersEdward Chenard
 
The Digital IBMer at ESMT Schloss Gracht October 2013
The Digital IBMer at ESMT Schloss Gracht October 2013The Digital IBMer at ESMT Schloss Gracht October 2013
The Digital IBMer at ESMT Schloss Gracht October 2013lmarten
 

Was ist angesagt? (20)

Making Enterprise Collaboration Work
Making Enterprise Collaboration WorkMaking Enterprise Collaboration Work
Making Enterprise Collaboration Work
 
Socialise your business insights final
Socialise your business insights finalSocialise your business insights final
Socialise your business insights final
 
B2B Community Building - a discussion and roadmap - mesh conference 2010
B2B Community Building - a discussion and roadmap - mesh conference 2010B2B Community Building - a discussion and roadmap - mesh conference 2010
B2B Community Building - a discussion and roadmap - mesh conference 2010
 
Dell - Social Media Culture
Dell - Social Media CultureDell - Social Media Culture
Dell - Social Media Culture
 
Behind the Curtain of a Hyper-Social Business
Behind the Curtain  of a Hyper-Social Business Behind the Curtain  of a Hyper-Social Business
Behind the Curtain of a Hyper-Social Business
 
Online Information 2007: KM goes Social
Online Information 2007: KM goes SocialOnline Information 2007: KM goes Social
Online Information 2007: KM goes Social
 
IPHA presentation 7.31.12
IPHA presentation 7.31.12IPHA presentation 7.31.12
IPHA presentation 7.31.12
 
Community leadership
Community leadershipCommunity leadership
Community leadership
 
Engage 2013 - Enterprise Social
Engage 2013 - Enterprise SocialEngage 2013 - Enterprise Social
Engage 2013 - Enterprise Social
 
Ideavibes ws nc-07182012
Ideavibes ws nc-07182012Ideavibes ws nc-07182012
Ideavibes ws nc-07182012
 
DNUG keynote - Social business with IBM Connections
DNUG keynote - Social business with IBM ConnectionsDNUG keynote - Social business with IBM Connections
DNUG keynote - Social business with IBM Connections
 
The Social and Community Strategist Role
The Social and Community Strategist RoleThe Social and Community Strategist Role
The Social and Community Strategist Role
 
Business in a Networked World
Business in a Networked WorldBusiness in a Networked World
Business in a Networked World
 
People culture behavior creating social outcomes
People  culture  behavior   creating social outcomesPeople  culture  behavior   creating social outcomes
People culture behavior creating social outcomes
 
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
Ideavibes and Urban Resilience - Crowdsourcing for Citizen Engagement and Ope...
 
Personalization, Beyond Recommenders by Edward Chenard
Personalization, Beyond Recommenders by Edward ChenardPersonalization, Beyond Recommenders by Edward Chenard
Personalization, Beyond Recommenders by Edward Chenard
 
Social Media for HR masterclass to Philips India HR Team
Social Media for HR masterclass to Philips India HR TeamSocial Media for HR masterclass to Philips India HR Team
Social Media for HR masterclass to Philips India HR Team
 
Ideavibes-Pres-Newmarket_0712
Ideavibes-Pres-Newmarket_0712Ideavibes-Pres-Newmarket_0712
Ideavibes-Pres-Newmarket_0712
 
Personalization, beyond recommenders
Personalization, beyond recommendersPersonalization, beyond recommenders
Personalization, beyond recommenders
 
The Digital IBMer at ESMT Schloss Gracht October 2013
The Digital IBMer at ESMT Schloss Gracht October 2013The Digital IBMer at ESMT Schloss Gracht October 2013
The Digital IBMer at ESMT Schloss Gracht October 2013
 

Andere mochten auch

Enterprise collaboration in the cloud
Enterprise collaboration in the cloudEnterprise collaboration in the cloud
Enterprise collaboration in the cloudAndrew Bishop
 
SPBiz - Practical Advice for developing your SharePoint Roadmap
SPBiz - Practical Advice for developing your SharePoint RoadmapSPBiz - Practical Advice for developing your SharePoint Roadmap
SPBiz - Practical Advice for developing your SharePoint RoadmapRene Modery
 
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360Richard Harbridge
 
Establishing a Collaboration Roadmap
Establishing a Collaboration RoadmapEstablishing a Collaboration Roadmap
Establishing a Collaboration RoadmapDrew Madelung
 
Microsoft PowerApps
Microsoft PowerAppsMicrosoft PowerApps
Microsoft PowerAppsRene Modery
 
Making the business case for your intranet
Making the business case for your intranetMaking the business case for your intranet
Making the business case for your intranetSam Marshall
 
Creating your Company's Roadmap to SharePoint Success
Creating your Company's Roadmap to SharePoint SuccessCreating your Company's Roadmap to SharePoint Success
Creating your Company's Roadmap to SharePoint SuccessC/D/H Technology Consultants
 
Sharepoint on-premise office365 and hybrid Pros, Cons and Comparison
Sharepoint on-premise office365 and hybrid Pros, Cons and ComparisonSharepoint on-premise office365 and hybrid Pros, Cons and Comparison
Sharepoint on-premise office365 and hybrid Pros, Cons and ComparisonFaisal Masood
 
Nintex, SharePoint, & Office 365 Roadmap for Workflow and Forms
Nintex, SharePoint, & Office 365 Roadmap for Workflow and FormsNintex, SharePoint, & Office 365 Roadmap for Workflow and Forms
Nintex, SharePoint, & Office 365 Roadmap for Workflow and FormsHaniel Croitoru
 
SharePoint Online vs On-premises vs Hybrid – 2016 edition
SharePoint Online vs On-premises vs Hybrid – 2016 editionSharePoint Online vs On-premises vs Hybrid – 2016 edition
SharePoint Online vs On-premises vs Hybrid – 2016 editionRene Modery
 

Andere mochten auch (11)

Enterprise collaboration in the cloud
Enterprise collaboration in the cloudEnterprise collaboration in the cloud
Enterprise collaboration in the cloud
 
SPS Dayton Roadmap to SharePoint success
SPS Dayton Roadmap to SharePoint successSPS Dayton Roadmap to SharePoint success
SPS Dayton Roadmap to SharePoint success
 
SPBiz - Practical Advice for developing your SharePoint Roadmap
SPBiz - Practical Advice for developing your SharePoint RoadmapSPBiz - Practical Advice for developing your SharePoint Roadmap
SPBiz - Practical Advice for developing your SharePoint Roadmap
 
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360
SharePoint In The Cloud: Evaluating Impact, Pros, and Cons - SPLive360
 
Establishing a Collaboration Roadmap
Establishing a Collaboration RoadmapEstablishing a Collaboration Roadmap
Establishing a Collaboration Roadmap
 
Microsoft PowerApps
Microsoft PowerAppsMicrosoft PowerApps
Microsoft PowerApps
 
Making the business case for your intranet
Making the business case for your intranetMaking the business case for your intranet
Making the business case for your intranet
 
Creating your Company's Roadmap to SharePoint Success
Creating your Company's Roadmap to SharePoint SuccessCreating your Company's Roadmap to SharePoint Success
Creating your Company's Roadmap to SharePoint Success
 
Sharepoint on-premise office365 and hybrid Pros, Cons and Comparison
Sharepoint on-premise office365 and hybrid Pros, Cons and ComparisonSharepoint on-premise office365 and hybrid Pros, Cons and Comparison
Sharepoint on-premise office365 and hybrid Pros, Cons and Comparison
 
Nintex, SharePoint, & Office 365 Roadmap for Workflow and Forms
Nintex, SharePoint, & Office 365 Roadmap for Workflow and FormsNintex, SharePoint, & Office 365 Roadmap for Workflow and Forms
Nintex, SharePoint, & Office 365 Roadmap for Workflow and Forms
 
SharePoint Online vs On-premises vs Hybrid – 2016 edition
SharePoint Online vs On-premises vs Hybrid – 2016 editionSharePoint Online vs On-premises vs Hybrid – 2016 edition
SharePoint Online vs On-premises vs Hybrid – 2016 edition
 

Ähnlich wie 5 steps to becoming a social & collaborative enterprise - Andrew Bishop - Jacobs

Social media training for Otago Southland Employers Association
Social media training for Otago Southland Employers AssociationSocial media training for Otago Southland Employers Association
Social media training for Otago Southland Employers AssociationRebecca Caroe
 
IBM Web 2 0 Goes To Work
IBM  Web 2 0 Goes To WorkIBM  Web 2 0 Goes To Work
IBM Web 2 0 Goes To WorkGina Poole
 
Supercharge Your Recruitment Efforts Through Social Media
Supercharge Your Recruitment Efforts Through Social MediaSupercharge Your Recruitment Efforts Through Social Media
Supercharge Your Recruitment Efforts Through Social MediaClearEdge Marketing
 
University of Buffalo - School of Social Work - Workshop
University of Buffalo - School of Social Work - WorkshopUniversity of Buffalo - School of Social Work - Workshop
University of Buffalo - School of Social Work - WorkshopBeth Kanter
 
Social media in recruiting
Social media in recruitingSocial media in recruiting
Social media in recruitingSneha Joy
 
The New World Of Work - 2010
The New World Of Work - 2010The New World Of Work - 2010
The New World Of Work - 2010Steve Patrizi
 
Our Digital Futures
Our Digital FuturesOur Digital Futures
Our Digital FuturesLisa Harris
 
Clean Potomac Watershed Trash Summit rm113-msola
Clean Potomac Watershed Trash Summit rm113-msolaClean Potomac Watershed Trash Summit rm113-msola
Clean Potomac Watershed Trash Summit rm113-msolaskippermj
 
Baku Social Media Seminar - Day 4
Baku Social Media Seminar - Day 4Baku Social Media Seminar - Day 4
Baku Social Media Seminar - Day 4Peter Svarre
 
Skillteam workshop social media final v1.0 05.10.2011
Skillteam workshop social media final v1.0 05.10.2011Skillteam workshop social media final v1.0 05.10.2011
Skillteam workshop social media final v1.0 05.10.2011Fishtank
 
SASUG April - Building Social Networks and the Social Journey
SASUG April - Building Social Networks and the Social JourneySASUG April - Building Social Networks and the Social Journey
SASUG April - Building Social Networks and the Social JourneyDavid Broussard
 
ThinkDigital - Social Media at Work
ThinkDigital - Social Media at WorkThinkDigital - Social Media at Work
ThinkDigital - Social Media at Worktwintangibles
 
IT Leadership: The People Domain
IT Leadership: The People DomainIT Leadership: The People Domain
IT Leadership: The People Domainjeremychobbs
 
Launching Salesforce Communities: Flipping the Switch and Making them Work
Launching Salesforce Communities: Flipping the Switch and Making them WorkLaunching Salesforce Communities: Flipping the Switch and Making them Work
Launching Salesforce Communities: Flipping the Switch and Making them WorkSalesforce.org
 
Ipha social media presentation 11.14.12
Ipha social media presentation 11.14.12Ipha social media presentation 11.14.12
Ipha social media presentation 11.14.12michaelshmarak
 

Ähnlich wie 5 steps to becoming a social & collaborative enterprise - Andrew Bishop - Jacobs (20)

LinkedIn for Mergers and Acquisitions
LinkedIn for Mergers and Acquisitions LinkedIn for Mergers and Acquisitions
LinkedIn for Mergers and Acquisitions
 
Social media training for Otago Southland Employers Association
Social media training for Otago Southland Employers AssociationSocial media training for Otago Southland Employers Association
Social media training for Otago Southland Employers Association
 
IBM Web 2 0 Goes To Work
IBM  Web 2 0 Goes To WorkIBM  Web 2 0 Goes To Work
IBM Web 2 0 Goes To Work
 
Supercharge Your Recruitment Efforts Through Social Media
Supercharge Your Recruitment Efforts Through Social MediaSupercharge Your Recruitment Efforts Through Social Media
Supercharge Your Recruitment Efforts Through Social Media
 
University of Buffalo - School of Social Work - Workshop
University of Buffalo - School of Social Work - WorkshopUniversity of Buffalo - School of Social Work - Workshop
University of Buffalo - School of Social Work - Workshop
 
Social media in recruiting
Social media in recruitingSocial media in recruiting
Social media in recruiting
 
Think Digital - developing agile, responsive organisations | Dave Briggs | Oc...
Think Digital - developing agile, responsive organisations | Dave Briggs | Oc...Think Digital - developing agile, responsive organisations | Dave Briggs | Oc...
Think Digital - developing agile, responsive organisations | Dave Briggs | Oc...
 
The Future of PR
The Future of PRThe Future of PR
The Future of PR
 
The New World Of Work - 2010
The New World Of Work - 2010The New World Of Work - 2010
The New World Of Work - 2010
 
Our Digital Futures
Our Digital FuturesOur Digital Futures
Our Digital Futures
 
Social Business Adoption - a plan to succeed!
Social Business Adoption - a plan to succeed!Social Business Adoption - a plan to succeed!
Social Business Adoption - a plan to succeed!
 
Clean Potomac Watershed Trash Summit rm113-msola
Clean Potomac Watershed Trash Summit rm113-msolaClean Potomac Watershed Trash Summit rm113-msola
Clean Potomac Watershed Trash Summit rm113-msola
 
Baku Social Media Seminar - Day 4
Baku Social Media Seminar - Day 4Baku Social Media Seminar - Day 4
Baku Social Media Seminar - Day 4
 
Skillteam workshop social media final v1.0 05.10.2011
Skillteam workshop social media final v1.0 05.10.2011Skillteam workshop social media final v1.0 05.10.2011
Skillteam workshop social media final v1.0 05.10.2011
 
SASUG April - Building Social Networks and the Social Journey
SASUG April - Building Social Networks and the Social JourneySASUG April - Building Social Networks and the Social Journey
SASUG April - Building Social Networks and the Social Journey
 
ThinkDigital - Social Media at Work
ThinkDigital - Social Media at WorkThinkDigital - Social Media at Work
ThinkDigital - Social Media at Work
 
IT Leadership: The People Domain
IT Leadership: The People DomainIT Leadership: The People Domain
IT Leadership: The People Domain
 
Launching Salesforce Communities: Flipping the Switch and Making them Work
Launching Salesforce Communities: Flipping the Switch and Making them WorkLaunching Salesforce Communities: Flipping the Switch and Making them Work
Launching Salesforce Communities: Flipping the Switch and Making them Work
 
Stay Connected: LinkedIn for Nonprofits
Stay Connected: LinkedIn for Nonprofits Stay Connected: LinkedIn for Nonprofits
Stay Connected: LinkedIn for Nonprofits
 
Ipha social media presentation 11.14.12
Ipha social media presentation 11.14.12Ipha social media presentation 11.14.12
Ipha social media presentation 11.14.12
 

Kürzlich hochgeladen

So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfpanagenda
 
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...panagenda
 
QCon London: Mastering long-running processes in modern architectures
QCon London: Mastering long-running processes in modern architecturesQCon London: Mastering long-running processes in modern architectures
QCon London: Mastering long-running processes in modern architecturesBernd Ruecker
 
Accelerating Enterprise Software Engineering with Platformless
Accelerating Enterprise Software Engineering with PlatformlessAccelerating Enterprise Software Engineering with Platformless
Accelerating Enterprise Software Engineering with PlatformlessWSO2
 
Microservices, Docker deploy and Microservices source code in C#
Microservices, Docker deploy and Microservices source code in C#Microservices, Docker deploy and Microservices source code in C#
Microservices, Docker deploy and Microservices source code in C#Karmanjay Verma
 
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...Nikki Chapple
 
Kuma Meshes Part I - The basics - A tutorial
Kuma Meshes Part I - The basics - A tutorialKuma Meshes Part I - The basics - A tutorial
Kuma Meshes Part I - The basics - A tutorialJoão Esperancinha
 
Generative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfGenerative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfIngrid Airi González
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Strongerpanagenda
 
React JS; all concepts. Contains React Features, JSX, functional & Class comp...
React JS; all concepts. Contains React Features, JSX, functional & Class comp...React JS; all concepts. Contains React Features, JSX, functional & Class comp...
React JS; all concepts. Contains React Features, JSX, functional & Class comp...Karmanjay Verma
 
Design pattern talk by Kaya Weers - 2024 (v2)
Design pattern talk by Kaya Weers - 2024 (v2)Design pattern talk by Kaya Weers - 2024 (v2)
Design pattern talk by Kaya Weers - 2024 (v2)Kaya Weers
 
Which standard is best for your content?
Which standard is best for your content?Which standard is best for your content?
Which standard is best for your content?Rustici Software
 
Deliver Latency Free Customer Experience
Deliver Latency Free Customer ExperienceDeliver Latency Free Customer Experience
Deliver Latency Free Customer ExperienceOpsTree solutions
 
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...Jeffrey Haguewood
 
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesHow to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesThousandEyes
 
React Native vs Ionic - The Best Mobile App Framework
React Native vs Ionic - The Best Mobile App FrameworkReact Native vs Ionic - The Best Mobile App Framework
React Native vs Ionic - The Best Mobile App FrameworkPixlogix Infotech
 
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...Nikki Chapple
 
Connecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfConnecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfNeo4j
 
QMMS Lesson 2 - Using MS Excel Formula.pdf
QMMS Lesson 2 - Using MS Excel Formula.pdfQMMS Lesson 2 - Using MS Excel Formula.pdf
QMMS Lesson 2 - Using MS Excel Formula.pdfROWELL MARQUINA
 
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...JET Technology Labs White Paper for Virtualized Security and Encryption Techn...
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...amber724300
 

Kürzlich hochgeladen (20)

So einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdfSo einfach geht modernes Roaming fuer Notes und Nomad.pdf
So einfach geht modernes Roaming fuer Notes und Nomad.pdf
 
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...
Why device, WIFI, and ISP insights are crucial to supporting remote Microsoft...
 
QCon London: Mastering long-running processes in modern architectures
QCon London: Mastering long-running processes in modern architecturesQCon London: Mastering long-running processes in modern architectures
QCon London: Mastering long-running processes in modern architectures
 
Accelerating Enterprise Software Engineering with Platformless
Accelerating Enterprise Software Engineering with PlatformlessAccelerating Enterprise Software Engineering with Platformless
Accelerating Enterprise Software Engineering with Platformless
 
Microservices, Docker deploy and Microservices source code in C#
Microservices, Docker deploy and Microservices source code in C#Microservices, Docker deploy and Microservices source code in C#
Microservices, Docker deploy and Microservices source code in C#
 
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...
Microsoft 365 Copilot: How to boost your productivity with AI – Part two: Dat...
 
Kuma Meshes Part I - The basics - A tutorial
Kuma Meshes Part I - The basics - A tutorialKuma Meshes Part I - The basics - A tutorial
Kuma Meshes Part I - The basics - A tutorial
 
Generative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdfGenerative Artificial Intelligence: How generative AI works.pdf
Generative Artificial Intelligence: How generative AI works.pdf
 
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better StrongerModern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
Modern Roaming for Notes and Nomad – Cheaper Faster Better Stronger
 
React JS; all concepts. Contains React Features, JSX, functional & Class comp...
React JS; all concepts. Contains React Features, JSX, functional & Class comp...React JS; all concepts. Contains React Features, JSX, functional & Class comp...
React JS; all concepts. Contains React Features, JSX, functional & Class comp...
 
Design pattern talk by Kaya Weers - 2024 (v2)
Design pattern talk by Kaya Weers - 2024 (v2)Design pattern talk by Kaya Weers - 2024 (v2)
Design pattern talk by Kaya Weers - 2024 (v2)
 
Which standard is best for your content?
Which standard is best for your content?Which standard is best for your content?
Which standard is best for your content?
 
Deliver Latency Free Customer Experience
Deliver Latency Free Customer ExperienceDeliver Latency Free Customer Experience
Deliver Latency Free Customer Experience
 
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...
Email Marketing Automation for Bonterra Impact Management (fka Social Solutio...
 
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyesHow to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
How to Effectively Monitor SD-WAN and SASE Environments with ThousandEyes
 
React Native vs Ionic - The Best Mobile App Framework
React Native vs Ionic - The Best Mobile App FrameworkReact Native vs Ionic - The Best Mobile App Framework
React Native vs Ionic - The Best Mobile App Framework
 
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...
Microsoft 365 Copilot: How to boost your productivity with AI – Part one: Ado...
 
Connecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdfConnecting the Dots for Information Discovery.pdf
Connecting the Dots for Information Discovery.pdf
 
QMMS Lesson 2 - Using MS Excel Formula.pdf
QMMS Lesson 2 - Using MS Excel Formula.pdfQMMS Lesson 2 - Using MS Excel Formula.pdf
QMMS Lesson 2 - Using MS Excel Formula.pdf
 
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...JET Technology Labs White Paper for Virtualized Security and Encryption Techn...
JET Technology Labs White Paper for Virtualized Security and Encryption Techn...
 

5 steps to becoming a social & collaborative enterprise - Andrew Bishop - Jacobs

  • 1. Getting Social: A 5 Step Road Map to Becoming a Social & Collaborative Enterprise Andrew Bishop Principal Consultant Jacobs (formerly Unique World) @andrewbish andrew.bishop@uniqueworld.net www.uniqueworld.net
  • 2. About Jacobs Jacobs is a leading enterprise collaboration consultancy. We work with Australia’s major enterprises to connect people to people and people to information. We transform their business through enabling technology to give them back time and freedom for other important stuff.
  • 3. WHAT IS A SOCIAL ENTERPRISE ANYWAY?
  • 4. Imagine if… • You could get rid of meetings and conference calls where the only purpose was to give someone an update • You could find out that someone else in your organisation had already created a document about topic X before you invested lots of your time into creating a new one • You always knew the latest information about the projects and topics that interest you? • Simply clearing your in-box wasn’t cause for a major celebration
  • 5. Imagine if… • You had the same visibility into the actions of your interstate team members as you do for local team members • You didn’t have to ask your team mates what they’re working on, because you already knew • You knew exactly how to find out if someone in the organisation had the expertise you needed
  • 6. What we’re describing here is what life it like when your organisation becomes a social enterprise.
  • 7. What makes a social enterprise? • People • Connections • Openness
  • 8. People • People are at the centre of a social enterprise. • Its about recognising that workers are more than just resources – they are complex, multi-faceted individuals, with: – Creativity – Expertise – Opinions – Ideas – Credibility – Passion – Feedback – Contributions – Activities
  • 9. Rich User Profiles Photo and Bio contact details Expertise Micro blogs Communities Earned Badges • In a social enterprise, we enable people to know and be known via rich user profiles • Why do this? Engagement. Full value
  • 10. Connectedness Connected in a Social Enterprise means.. • Opening up channels for peer to peer collaboration and communication • Build up the ‘wirearchy’* of trusted, valued connections - within and around my organisation • Supporting the weak/strong, near/far links * John Husband www.wirearchy.com
  • 11. Connectedness • Enable people to connect to and share with one another – Create content together using wikis – Have discussions using forums – Share and develop ideas using ideation – Share status updates and crowd-source solutions using micro-blogs – Acknowledge teammates using badges – Work together in communities
  • 12. Collaboration by another name? A Social Enterprise is differentiated by: • New tools that aid a more social form of collaboration – Following • People, sites, topics – Activity streams – Micro blogging – Communities of interest – Badging and recognition • Openness
  • 13. Openness Openness means: • Working in way that has greater visibility – “Working aloud”, “Narrating” – Like an open plan office..but with a discoverable history • Creating a chatter of activity and updates that we can tap into by selective following of people , communities and topics • Real-time awareness amongst team mates of what each other is doing – “Looking over each other’s shoulders”
  • 14. But not in Big Brother way!
  • 15. But not in Big Brother way! .. And no FB-style stalking!
  • 16. Why would we want openness? • Cohesion, awareness, efficiency For a stunning example of cohesion watch this YouTube clip of the murmuration of the starlings of Otmoor
  • 17. Why would we want openness? • Widen the benefits When a query is handled via email, phone or instant chat, only the participants benefit; If on the other hand the question is posed in a micro blog, others can benefit too.
  • 18. IS THERE A BUSINESS CASE FOR A SOCIAL ENTERPRISE?
  • 19. Value & Business Performance Revenue Cost • Improved customer • Self service support satisfaction and loyalty • Overcoming barriers to • Better quality tenders, collaboration: travel and improved win rate communications costs Productivity Connected Culture • Less duplication • New hire ramp up • Faster tender responses • Quicker location of expertise • Faster cycles • Improved connections b/w • Better decisions teams • Career diversity
  • 20. Newsgator survey Top recorded benefits 83% - Increased speed of access to knowledge 55% - Increased speed of access to experts 41% - Increased employee satisfaction 31% - Faster employee on-boarding & training 28% - Increased # of successful innovations 28% - Reduced travel costs 28% - Reduced communication costs Newsgator 2011
  • 21. Newsgator survey Top recorded benefits 83% - Increased speed of access to knowledge 55% - Increased speed of access to experts 41% - Increased employee satisfaction 31% - Faster employee on-boarding & training 28% - Increased # of successful innovations 28% - Reduced travel costs 28% - Reduced communication costs Newsgator 2011
  • 22. The challenge of dis-engaged staff
  • 23. What do workers people want?
  • 24. What do workers people want?
  • 25. What do workers people want?
  • 26. What do workers people want?
  • 27. What do workers people want?
  • 28. What do workers people want?
  • 29. What do workers people want?
  • 30. What do workers people want?
  • 31. What do workers people want? People (that’s us!) are pretty clear about how we want to handle information outside work , so why not provide the same sort of tools at work
  • 32. Two great reasons for Social Enterprise • The wonderful things about social business is that it makes 2 important things better at once: • It improves business outcomes, and • It improves the working lives of everyone in business. – How? It gives everyone a voice, and a chance to manifest what Nelson Mandela calls your "spark of genius“.
  • 34. Social is, well, different! • No mistaking – it is change • New tools, new attitudes • Can’t run this like traditional corp change – Purposeful facilitation – More freedom, less control – Participation is encouraged, but optional
  • 35. Buy-in and Adoption • Seek out heavy hitters (management) and the influencers (power users) • Identify the use cases that make it easy and rewarding to participate
  • 36. What me, worry? We’d need very strict policies to I feel anxious specify who can about ‘putting do what myself out there’ Isn’t it just about making people feel good?
  • 37. What me, worry? Address through: 1. Education We’d need very strict policies to I feel anxious specify who can 2. Social policy do what about ‘putting myself out there’ 3. Audits & analytics Isn’t it just about making people feel good?
  • 39. Get the functionality you need • Profile (source of truth) • Activity streams • Communities of interest • Videos • Ideation • Badging and recognition • Reach (portal, desktop, mobile)
  • 40. But don’t forget the ‘non-funcs’ • Supportability by your IT apps department • Existing vendor relationships • Costs • Data sovereignty (who controls your data) • Systems of engagement needs the same rigor as systems of record
  • 41. Social Integration – what are you connected to? Intranet CRM ERP SCM Social everywhere Connective tissue Gartner: “By 2016, 15% of businesses will deploy a horizontal social technology layer that integrates with several business applications”.
  • 42. What next? 1. Take a strategic view 2. Work out the requirements 3. Decide on the tool 4. Get your toe in the water 5. Roll it out
  • 43. Credits & further reading • ‘Social Business by Design’ Hinchcliffe & Kim 2012 • www.jarche.com • www.wirearchy.com • www.uniqueworld.net/blog • http://the2minspconsultant.blogspot.com.au/

Hinweis der Redaktion

  1. WE ARE SPECIALISTS IN THIS DOMAIN:This is a TAG cloud we used a program to create this based on the feedback of a survey we did at a major organisation. The larger the words the more times they came up in the survey. The survey asked what could be done in the organisation to improve their working life – and how they service the customers…This is where we come in as Unique World.We have been in business 12 years. We are called Unique World because when the business was started by Eddie Geller in 1998 we were developing the back-end commerce engines – whereas most other DOT.COM start-ups were focusing on the web front end. This means we have a huge legacy in web and application engineering and development.As demonstrated in the eCommerce engines we have sold off to the likes of DickSmith and Tandy’s. And also illustrated more recently with our RecordPoint software that enables eDMRS on SharePoint – but more of that later...So how are we structured to support you?
  2. @jonhusband  (www.wirearchy.com) coined the term wirearchy to refer to the informal networks created between the people that make up an organisation.
  3. I suppose for some of you this all sounds like collaboration and maybe it is just another phase of collaboration – perhaps we should call it Collab2.0 or perhaps social collaborationThe distinction here is that in a social enterprise adds two more characteristic
  4. Cohesion, better, more efficient teams, Left hand knows what the right hand is doing, Starlings in England (YouTube 2007)
  5. Cohesion, better, more efficient teams, Left hand knows what the right hand is doing, Where we work with openness, we can benefit not just those who are part of the initail communication, but all those who might benefit from the insights that came of it.
  6. Buz case important for corpgov committees and BoDs, who stake their goodwill and reputation on the thoroughness and accuracy of them
  7. Dachis GroupMcKinsey
  8. Benchmark study from pre-Collective 2011. Our clients responses. Anecdotal business benefits. Inline with McKinsey study.
  9. Benchmark study from pre-Collective 2011. Our clients responses. Anecdotal business benefits. Inline with McKinsey study.
  10. Poll of 700 US workersModern Survey measures employee engagement using five questions that gauge the following:.. Do employees take pride in their company?.. What is an employee’s intent to stay with their company?.. Is an employee inspired to put in extra effort to help their company succeed?.. Would an employee recommend their company to others?.. Does an employee see a promising future for themselves at their company?
  11. Integration with your core knowledge systems eg. SharePoint, WebSphere -
  12. Lay the foundationTry it out: Nick Milton They won’t really know it until they do it. from 8 demand-side KM principles