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CARRINHO DE
SUPERMERCADO
HISTÓRIA
• Sylvan Nathan Goldman (1898/1984)
• “...primeiro carrinho de compras foi baseando em uma cadeira dobrável
de madeira...” (4 de junho de 1937)
• Cestinha de aço usada no primeiro carrinho de supermercado
Carrinho de supermercado2
HISTÓRIA
• Primeiro carrinho de supermercado sugiu em 1937;
• Logo de inicio não foi bem aceito pelo seus clientes.
Carrinho de supermercado3
MATÉRIA PRIMA
Carrinho de supermercado4
Processo de fabricação do aço carbono
MATÉRIA PRIMA
Carrinho de supermercado5
Polietileno
MODELOS DE CARRINHOS
Carrinho de supermercado6
Aço carbono Plástico
DESVANTAGENS
• Verduras, legumes, frutas e algumas outras embalagens frágeis
acabam sendo danificadas;
• Os produtos ficam bagunçados dentro do cesto;
• O cliente fica com as mãos desocupadas para poder pegar os
produtos e analisar as informações do rótulo;
• Acento para crianças e bebês não possui nível de segurança
adequado, podendo o mesmo cair e/ou se ferir nas ferragens;
• O carrinho nem sempre vira com facilidade para a direção que
deseja;
Carrinho de supermercado7
TRAUMA DO CARRINHO DE SUPERMERCADO
• Estima-se que ocorreram 75.200 traumatismos e lesões
relacionadas aos carrinhos de supermercado.
• Deste total de atendimentos, 2,7% dos pacientes necessitaram
hospitalização.
• “...sendo que a maior incidência foi em crianças menores de 5
anos, onde ocorreram 84% das lesões e 93 % das hospitalizações.”
FONTE: Jornal de Pediatria (Rio J.) vol.78 no.2 Porto Alegre Mar./Apr. 2002
Carrinho de supermercado8
TRAUMA DO CARRINHO DE SUPERMERCADO
• Os acidentes possuem maior probabilidade de ocorrerem quando
o tempo de compra excede a 23 minutos.
• As lesões mais comuns são:
• traumatismo crânio-encefálico (> 75%);
• lesões superficiais, como equimoses e escoriações (> 45%);
• fraturas ósseas, incluindo as fraturas de crânio (18%);
• lacerações de partes moles (14%).
FONTE: Jornal de Pediatria (Rio J.) vol.78 no.2 Porto Alegre Mar./Apr. 2002
Carrinho de supermercado9
Carrinho de supermercado10
“O segredo da inovação, está em entender o que o cliente precisa.”
Sylvan Nathan Goldman
Obrigado!
Seminário 1 TCC
Anderson Barboza e Tiago Ferraresi
Prof. Me. José E. Zago

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Apresentação seminário tcc

  • 2. HISTÓRIA • Sylvan Nathan Goldman (1898/1984) • “...primeiro carrinho de compras foi baseando em uma cadeira dobrável de madeira...” (4 de junho de 1937) • Cestinha de aço usada no primeiro carrinho de supermercado Carrinho de supermercado2
  • 3. HISTÓRIA • Primeiro carrinho de supermercado sugiu em 1937; • Logo de inicio não foi bem aceito pelo seus clientes. Carrinho de supermercado3
  • 4. MATÉRIA PRIMA Carrinho de supermercado4 Processo de fabricação do aço carbono
  • 5. MATÉRIA PRIMA Carrinho de supermercado5 Polietileno
  • 6. MODELOS DE CARRINHOS Carrinho de supermercado6 Aço carbono Plástico
  • 7. DESVANTAGENS • Verduras, legumes, frutas e algumas outras embalagens frágeis acabam sendo danificadas; • Os produtos ficam bagunçados dentro do cesto; • O cliente fica com as mãos desocupadas para poder pegar os produtos e analisar as informações do rótulo; • Acento para crianças e bebês não possui nível de segurança adequado, podendo o mesmo cair e/ou se ferir nas ferragens; • O carrinho nem sempre vira com facilidade para a direção que deseja; Carrinho de supermercado7
  • 8. TRAUMA DO CARRINHO DE SUPERMERCADO • Estima-se que ocorreram 75.200 traumatismos e lesões relacionadas aos carrinhos de supermercado. • Deste total de atendimentos, 2,7% dos pacientes necessitaram hospitalização. • “...sendo que a maior incidência foi em crianças menores de 5 anos, onde ocorreram 84% das lesões e 93 % das hospitalizações.” FONTE: Jornal de Pediatria (Rio J.) vol.78 no.2 Porto Alegre Mar./Apr. 2002 Carrinho de supermercado8
  • 9. TRAUMA DO CARRINHO DE SUPERMERCADO • Os acidentes possuem maior probabilidade de ocorrerem quando o tempo de compra excede a 23 minutos. • As lesões mais comuns são: • traumatismo crânio-encefálico (> 75%); • lesões superficiais, como equimoses e escoriações (> 45%); • fraturas ósseas, incluindo as fraturas de crânio (18%); • lacerações de partes moles (14%). FONTE: Jornal de Pediatria (Rio J.) vol.78 no.2 Porto Alegre Mar./Apr. 2002 Carrinho de supermercado9
  • 10. Carrinho de supermercado10 “O segredo da inovação, está em entender o que o cliente precisa.” Sylvan Nathan Goldman
  • 11. Obrigado! Seminário 1 TCC Anderson Barboza e Tiago Ferraresi Prof. Me. José E. Zago