1. El derecho a la privacidad del consumidor y las nuevas tecnologías Pontificia Universidad Católica del Perú Dra. Analía Aspis 25 de junio de 2010

4. Identificación?

6. Identidades

13. Protección de datos personales (Tribunal Supremo de España) SALUD MILITAR DERECHOS HUMANOS LABORAL SINDICAL EMPRESARIAL PENAL CONTRACTUAL CONSUMIDOR

14. Consumer’s privacy rights online

15. Panóptico y consumidor Minority Report, 2002

16. Publicidad

26. TAGS y LECTORES: Como son?

28. Lectores

32. Cómo funciona el RFID? Tag info EPC 2489343 DVD LECTOR PC Sr. Perez Red

33. Ejemplo de la tecnología RFID

35. E-ZPass is an electronic toll-collection system used on most tolled roads , bridges , and tunnels in the Northeastern US , south to Virginia and West Virginia, and west to Illinois. Currently, there are 25 agencies spread across 14 states that make up the E-ZPass Interagency Group (IAG) . All member agencies use the same technology, allowing travelers to use the same E-ZPass transponder throughout the IAG network. Various independent systems that use the same technology have been integrated into the E-ZPass system. These include Fast Lane in Massachusetts , I-Pass in Illinois , i-Zoom in Indiana , and the defunct M-Tag in Maryland and Smart Tag in Virginia .

37. Investigación científica (1)

40. Preocupación del consumidor

42. Reacciones de los consumidores

43. Ocultamiento de los tags

44. El boycott a Gillete

45. Internacional Tecnológica Europa REGULACION (3) OCDE ITU WIPO International conference on Data Protection and Privacy Comissionars Auto-ID CENELEC (UE) IETF IRTF W3C EPC Global CEN CEPT ETSI ICNIRP IEC ISO US patent office Institute for Prospective Technological Studies Bridge Project TAC RFID consultation Data Protection Working Partiy European Network and Information Security Agent Comission of the European Communities Fidis Council of Europe of Data Protection EuropeaCommittee on legal Cooperation (CDCS) European Radio Communications Office European data protection supervisor Comité d’ expert sur la prtection des donnes Council of Europe of Data Protection

46. Privacy international CASPIAN Privacy rights clearinghouse EPIC Privacilla ANEC BEUC EDRI EFF Transatlantic RFID consumer UK: Nacional RFID Centre Canada: Netherlands: Consumentenbound Germany: Federation of German Consumer Organisations (VZBV) Denmark: Danish Consumer Council Norway: The Consumer Council of Norway (Forbrukerrader) Note: Survey Federal legislation State legislation Federal Trade Commission regulation EPC National Institute of Standards and Technology: Guidelines for Securing Radio Frequency Identification (RFID) Systems Sector regulation Consumers US Self-regulation

50. Cómo funciona el RFID? Tag info EPC 2489343 DVD LECTOR PC Sr. Perez Red

54. RFID patent’s registration

56. RFID AND THE PRIVATE SECTOR SUPPLY CHAIN RETAIL INTERNET OF THE THINGS Internet Network Nanotechnology Sensors Transborder flow of data Ubiquitous Wireless sensor networks Ad-hoc sensor networks Applications Transport Pharmacy Events

57. En cual parte del sistema puede existir una mayor amenaza para los consumidores? Identificando atentados a la privacidad Tag EPC 2489343 DVD LECTOR PC Sr. Perez 2489343 tag Sr. Perez (NN) Linqueo de datos Perfil Seguimiento RETAILER DATABASE Dato(s) Network Reconocimiento ? (1) (2) Localización

59. Cómo funciona el RFID? LECTOR PC Sr. Perez Red LECHE Sr. Perez LECHE Sector A 13.55 AM 9-6-2009 SECTOR B 14.00 AM 9-6-2009 Sr. Perez LECHE Sector C 14.10 9-6-2009 (o NN) Sr Perez o NN A: 13.55 B: 14.00 C: 14.10

82. Datos personales EPC 288024824 288024824 No figuran un dato personal La persona puede ser rastreada = Dato Personal Agregación de información Correlaciones Probabilidad de la re-utilización del producto

86. Gracias! Dra. Analía Aspis [email_address]