1. Loyal
Connections
Connections:
Online Marketing Programs
“In less than a year, Eagle Marketing has grown
our loyalty club member base more than 80%.”
− Linda Granger, Creative Services Director, Bay News 9, Tampa
These days, your job is much more than convincing your customers to tune in. You’ve
hese
gotta get them to turn on – the conversation, the interaction, the loyalty, the love. Our
Loyal Connections™ online marketing programs help companies nationwide connect
with their audience through targeted, turnkey loyalty marketing solutions.
Eagle’s an expert in building completely customized loyalty clubs specifically designed
for your target market. At their core they include a loyalty club website and
personalized e-blasts targeted to the specific interests of your audiences. When your
blasts audience
customers are part of a “members only” group, their interest and interaction grows
grows.
Loyalty Club Features:
eatures:
• Surveys, Trivia Questions and P Polls: • Birthday Club: Automatically send
It’s the age-old question: what are our
old members a personalized birthday email
customers thinking? Poll your members and/or video greeting from your company.
about topics that interest them – which Further customize it with a special
helps further your connection. Then message or include a complimentary gift
share the results. Everyone loves to see to show your appreciation (coupon,
how their answers com
compare with other company merchandise, free download,
club members. etc).
• Customized E-blasts: Stay on your
blasts: • Promote Your Company Website:
members’ radar with weekly e e-blasts. Incorporate quick links to key areas on
Share the hot topics in you industry or in
your your website or integrate your social
the club. Put them in the driver’s seat by media feeds.
letting them set content preferences
preferences.

2. • Downloadable Content: Offer • Advertising Opportunities:
members exclusive discounts or Downloadable content and polls are a
downloadable content like ringtones great way to integrate third-party sponsors
and wallpaper. or advertisers into the loyalty club website.
Simply integrate their logos and members’
the
• Prize Giveaways/Sweepstak
Giveaways/Sweepstakes: Who only offers to drive traffic and increased
doesn’t love free stuff? Offer regular exposure for your partners.
partners
prize giveaways for participating in the
club, or jump-start participation by
start • Custom Features: Don’t see a feature
launching a sweepstakes to drive you want included? Just ask. Eagle’s
membership. happy to customize projects to your
specific audience needs.
needs
• Refer a Friend: Eagle’s sim
simple, easy-
to-use web interface allows your
use
members to easily share their loyalty
club experience – and inspire others to
join in.
All Gain, No Strain
Eagle’s got years of experience with loyalty marketing and an award-winning team ready
winning
to execute a true turnkey solution. So there’s virtually no impact on your limited
resources − or your time. From concept to completion, Eagle does it all – from
.
writing the weekly e-blast copy to managing all aspects of the club website. Here are the
blast
services we provide:
• Website concept, copy and design
oncept, • Technical support
• E-blast concept, copy, and design
blast • Project management
• Web development • E-blast deployment
• Reporting • Database management
• Website maintenance
ite
“The Bay News 9 Club produces consistently strong
open rates as high as 25%! We’re thrilled to be able
to better connect with our audience in this way.”
− Linda Granger, Creative Services Director, Bay News 9, Tampa