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Reebok employee
Advocacy program
• The success of Reebok’s employee advocacy program
revolved around encouraging employees to share their
passion for fitness and then incorporating a
provocative hashtag.
• As a result, the company can easily track the content
that employees were sharing and evolve their
approach over time.
• Reebok also valued the openness within the
organization and encouraged employees to be
authentic.
• To keep the brand relevant, they wanted employees to
focus on sharing fitness activities such as weight-
lifting, running, and cycling.
◎ Share the right content with employees
◎ Help them to schedule it on social media
◎ Save time and create a great brand online
Check out Amplispot for your employee Advocacy planning
Thank You !
Any questions?
You can connect with me on LinkedIn or drop me a
message at tom@amplispot.com and do visit our
website at www.amplispot.com
Credits
Special thanks to all the people who made and released these awesome resources for free:
◎ Presentation template by SlidesCarnival
◎ Photographs by Unsplash & Death to the Stock Photo (license)
◎ Dark wood background by The pattern library

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Reebok employee advocacy

  • 2. • The success of Reebok’s employee advocacy program revolved around encouraging employees to share their passion for fitness and then incorporating a provocative hashtag. • As a result, the company can easily track the content that employees were sharing and evolve their approach over time. • Reebok also valued the openness within the organization and encouraged employees to be authentic. • To keep the brand relevant, they wanted employees to focus on sharing fitness activities such as weight- lifting, running, and cycling.
  • 3.
  • 4. ◎ Share the right content with employees ◎ Help them to schedule it on social media ◎ Save time and create a great brand online Check out Amplispot for your employee Advocacy planning
  • 5. Thank You ! Any questions? You can connect with me on LinkedIn or drop me a message at tom@amplispot.com and do visit our website at www.amplispot.com
  • 6. Credits Special thanks to all the people who made and released these awesome resources for free: ◎ Presentation template by SlidesCarnival ◎ Photographs by Unsplash & Death to the Stock Photo (license) ◎ Dark wood background by The pattern library