A small effort made to understand strategic planing, organization history, swot analysis, mission visions statement analysis , Porters 5 force analysis, and BCG matrix to understand the product and service portfolio of Time Warner worlds 2nd largest entertainment company.

2. AGENDA
 About ‘Time Warner’.
 Understanding
companies
mission
and
visio
statement.
 Level operandi at the Time Warner organization.
 SWOT analysis for Time Warner organization.
 Porters 5 force analysis for the organization
 BCG matrix analysis for its various service
catered.
 Conclusion

3. ABOUT TIME WARNER
nd
The world's 2 largest entertainment conglomerate in terms of
revenue just (behind Disney).
The history of the company goes back when it was started by 4
brothers Harry, Albert , Sam and Jack in 1903.
The company has currently 34, 000 + employees around the
globe.
In January 2014 the company has received 4 golden globe
awards.
The current share price is $63.32

4. VARIOUS SERVICES AND PRODUCTS

5. MISSION AND VISION STATEMENT
Being global leader in media and entertainment with
businesses
in
entertainment
industry-leading
television
and
networks,
publishing,
operating
and
scale
film
and
TV
to
uses
its
brands
to
and
create, package and deliver high-quality content
worldwide through multiple distribution outlets.

6. VISION STATEMENT
Creativity
CUSTOMER FOCUS
AGILITY
TEAMWORK
RESPONSIBILITY
DIVERSITY
INTEGRITY

7. DIFFERENT LEVELS MODUS
OPERANDI

8. SWOT ANALYSIS
Strengths
• Strong Financial Performance
• Strong Brand Equity
• Diversified Media Operations
• Significant Filmed
Entertainment Content
Opportunities
• Strategic Combinations
• Scope of DBS Market
• Growing Focus on eCommerce
• Growing Pay-TV Market
Weaknesses
• Revenue Concentration in the
US
• Ongoing Litigations
Threats
• Intensifying Market
Competition
• Rising Piracy Menace
• Stringent Regulatory
Environment
• Declining DVD Sales
Ti
m
e
W
ar
ne
r
In
S
W
O
T

9. Degree of
Rivalry

10. Applying the BCG Matrix to Time Warner Inc.
Film production
12
Cash Flow
Earnings
low,
unstable
growing
Negative
low,
unstable
growing
-4
Music
AOL
High,
stable
growing
Cash Flow
Cable TV
Networks
Earnings
Neutral
Earnings
High
stable
Bakery Cash Flow
division
0
4
8
Cable
-8
Annual real rate of market growth (%)
Earnings
High,
Stable
Magazine Publishing
Cash Flow
Neutral or
negative
Relative market share
Prepared by: Sweety, Namrata, Milind, Mahesh, Alay, Ameet

11. CONCLUSION
 Time Warner is an innovator in technology, in other words the Apple
of entertainment industry and also in its products and services, and not
only a collection of brands owned under one roof.
 Here Time warner has shown number of times the importance of
mergers in achieving the common desired goal.
 With the industry’s growing focus on e-Commerce, one way Time
Warner might begin to strengthen their position in foreign markets is by
providing more global online content.