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Common Outsourcing Mistakes
Common Outsourcing Mistakes




According to McKinsey research, in 2005 only 4-8% of worldwide large offshore software engineering
market is related to packaged software R&D, and most of that has occurred only in the last 4-5 years.

Independent Software Vendors (ISVs) and Application Service Providers (ASPs) are challenged to
innovate faster than its competition and deliver their products to market first, supplement their
development teams and re-balance their development priorities in order to accelerate revenue
generation. Management and investors want to lower total cost of ownership and increase shareholder
value. Due to the standardization of software engineering processes, pricing pressure and margin
compression, evolving enterprise customer expectations, software companies are forced with the task of
delivering more complex product development with limited and decreasingly time frames.

Accelerating consolidation activity is a symptom of increasing competitive pressure, which is in turn driven
by fundamental changes in customers' purchasing behavior.

To overcome all or some of the above problems more and more software companies turn to Product
Outsourcing i.e. hiring external vendors to develop a product for the company.




One of the biggest advantages of outsourcing is the ability to use "leverage". "Leverage" is when the
outsourcer creates value for the company - client and thus becomes needed. For an outsourcing
company this means: access to scare materials, the ability to substitute expensive resources by cheaper
ones, the possession of expertise and access to capital. So a client feels most satisfied and regards the
outsourcing company valuable when the outsourcer can provide all or some of the above.



An outsourcer must always be responsible and accountable for its outsourcing process. Not always this is
the case. Outsourcers tend to avoid accountability since it can result in greater risks. Greater risks simply
mean that the outsourcers are responsible for everything that can go wrong in an outsourcing process.

So they do whatever they can so that they can legally remove the risk. But by doing so the risk moves to
the client, which now has the ability and the right to intervene to an outsourcing process, something that
always leads to disaster.



Outsourcing as mentioned before is like a marriage. So the relationship between the outsourcer and the
company - client is very intimate. One cannot manage such a relationship by using a third party. Usually a
managerial team, different from the outsourcing team and sometimes hired to do this job, takes over the
outsourcing relationship as soon as the outsourcing deal is signed. This results in dissatisfaction and
disappointment of the customer since he cannot get in touch with the outsourcing team.




                                                                                  © Altoros Systems     2
Common Outsourcing Mistakes




Regardless of size and maturity, offshore outsourcing is on the agenda of early staged, mid sized and
large software companies for many different reasons. Cost reduction is typically the basis for offshore
outsourcing, but the big picture for ISVs and ASPs is to build, retain and maintain its customer base by
constant innovation. Global outsourcing is an option vendors are exploring to remain cost competitive as
operational difficulties associated with global outsourcing are gradually removed.

Having the right strategic offshore roadmap and governance model is critical.

Outsourcing strategy checklist

BACKGROUND INFORMATION
Why outsourcing is needed?
How can outsourcing by used as a strategic tool?
What are the expectations from outsourcing?
DECISION MAKING
Who will decide what to outsource?
Who will select the outsourcer?
Who will approve variations to the outsourcing agreement?
Who will approve budgets, timelines and deliverables?
COMMUNICATION
With whom should the company communicate?
What will the outsourcer want to know and when?
What is the best way to conduct communications?
ENSURING A SUCCESSFUL OUTSOURCING PROCESS
What are the critical success factors?
What are the risks?
How does one overcome risks or problems?
What are the assumptions to be made before proceeding?
RESPONSIBILITIES
What are the company's responsibilities?
What are the outsourcers?
What knowledge - skills are required?
ASSETS - STAFF AND LICENSES
What assets, staff or licenses need to be acquired?
What assets, staff or licenses need to be transferred?
What assets, staff or licenses need to be redeployed?
What assets, staff or licenses need to be disposed of?
OBLIGATIONS - LEGAL MATTERS
Are there copies of all arrangements and agreements?
Is there any consent to be obtained from third parties?
Are there any obligations after the outsourcing process begins?



Renat Khasanshyn is CEO of Altoros Systems, Inc. www.altoros.com

                                                                                © Altoros Systems   3

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Common Outsourcing Mistakes

  • 2. Common Outsourcing Mistakes According to McKinsey research, in 2005 only 4-8% of worldwide large offshore software engineering market is related to packaged software R&D, and most of that has occurred only in the last 4-5 years. Independent Software Vendors (ISVs) and Application Service Providers (ASPs) are challenged to innovate faster than its competition and deliver their products to market first, supplement their development teams and re-balance their development priorities in order to accelerate revenue generation. Management and investors want to lower total cost of ownership and increase shareholder value. Due to the standardization of software engineering processes, pricing pressure and margin compression, evolving enterprise customer expectations, software companies are forced with the task of delivering more complex product development with limited and decreasingly time frames. Accelerating consolidation activity is a symptom of increasing competitive pressure, which is in turn driven by fundamental changes in customers' purchasing behavior. To overcome all or some of the above problems more and more software companies turn to Product Outsourcing i.e. hiring external vendors to develop a product for the company. One of the biggest advantages of outsourcing is the ability to use "leverage". "Leverage" is when the outsourcer creates value for the company - client and thus becomes needed. For an outsourcing company this means: access to scare materials, the ability to substitute expensive resources by cheaper ones, the possession of expertise and access to capital. So a client feels most satisfied and regards the outsourcing company valuable when the outsourcer can provide all or some of the above. An outsourcer must always be responsible and accountable for its outsourcing process. Not always this is the case. Outsourcers tend to avoid accountability since it can result in greater risks. Greater risks simply mean that the outsourcers are responsible for everything that can go wrong in an outsourcing process. So they do whatever they can so that they can legally remove the risk. But by doing so the risk moves to the client, which now has the ability and the right to intervene to an outsourcing process, something that always leads to disaster. Outsourcing as mentioned before is like a marriage. So the relationship between the outsourcer and the company - client is very intimate. One cannot manage such a relationship by using a third party. Usually a managerial team, different from the outsourcing team and sometimes hired to do this job, takes over the outsourcing relationship as soon as the outsourcing deal is signed. This results in dissatisfaction and disappointment of the customer since he cannot get in touch with the outsourcing team. © Altoros Systems 2
  • 3. Common Outsourcing Mistakes Regardless of size and maturity, offshore outsourcing is on the agenda of early staged, mid sized and large software companies for many different reasons. Cost reduction is typically the basis for offshore outsourcing, but the big picture for ISVs and ASPs is to build, retain and maintain its customer base by constant innovation. Global outsourcing is an option vendors are exploring to remain cost competitive as operational difficulties associated with global outsourcing are gradually removed. Having the right strategic offshore roadmap and governance model is critical. Outsourcing strategy checklist BACKGROUND INFORMATION Why outsourcing is needed? How can outsourcing by used as a strategic tool? What are the expectations from outsourcing? DECISION MAKING Who will decide what to outsource? Who will select the outsourcer? Who will approve variations to the outsourcing agreement? Who will approve budgets, timelines and deliverables? COMMUNICATION With whom should the company communicate? What will the outsourcer want to know and when? What is the best way to conduct communications? ENSURING A SUCCESSFUL OUTSOURCING PROCESS What are the critical success factors? What are the risks? How does one overcome risks or problems? What are the assumptions to be made before proceeding? RESPONSIBILITIES What are the company's responsibilities? What are the outsourcers? What knowledge - skills are required? ASSETS - STAFF AND LICENSES What assets, staff or licenses need to be acquired? What assets, staff or licenses need to be transferred? What assets, staff or licenses need to be redeployed? What assets, staff or licenses need to be disposed of? OBLIGATIONS - LEGAL MATTERS Are there copies of all arrangements and agreements? Is there any consent to be obtained from third parties? Are there any obligations after the outsourcing process begins? Renat Khasanshyn is CEO of Altoros Systems, Inc. www.altoros.com © Altoros Systems 3