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Co-created Design Services
     Design practice is a major part of any major
company. It is no different at The Ohio State
                                                                                                         choice. A series of cycles aimed at gaining this
                                                                                                         understanding will be performed in a
                                                                                                                                                                                 A Case Study on Co-Creation:
University (OSU). Design at OSU is of particular                                                         participatory fashion with the design
importance because of its direct connection to
university communication and therefore to the
                                                                                                         employees at the University. The research will
                                                                                                         start broadly with relatively open ended
                                                                                                                                                                                 The Creative Management and
overall University community. Whether that be
inside or outside the University, communication
                                                                                                         questions and work towards the more specific
                                                                                                         stakeholder-centric reflections. As the research                        the Scope of Design Services of
and design explains much about the University
overall.
                                                                                                         develops the participants themselves will learn
                                                                                                         more about there own practices so that                                  In-house Design Groups within
     This research project will seeks a formal                                                           eventually we will be able to co-create new
understanding of the in-house design practices
at an academic institution. In this instance, The
                                                                                                         opportunities as a group.                                               Academic Institution
Ohio State University will be the institution of
                                                                                                                                                                                 Environments.
  2009 Q1                                               Q2                                 Q3                                                            2011                                                                                          2012


  Research Timeline




         Area of Interest                                                                                       Community of Interest                                             Exploratory Pilot Study

Research Map                                                                                                      In-house Designers at                                            6 OSU designs have been
                                                                                                                  The Ohio State University                                        interviewed. Of those, 4
                                                                                                                                                                                   were asked to participate here.
 Technology




                                    Community Profile




                                                                                            Co-created
                                               OSU




                                                            Collective
                                                        Understanding



                                                                         Opportunity to
                                                                         Identify Issues




                                                                                             Synthesis




                                                                                                                                                        OSU
                 Questions
 Design




                                                        Compare                                                                Design
 Collaboration




                                   Who What                              Discuss                 Co-



                                                                                                                                                                                    001                               003                            004                                005
                                                                                                Create
                                  When Where




                                                                                                                                                                                   Participant Demographics:
* Research map that shows four distinct cycles of research                                                        Example:
overtop of driving questions and built on three core principles:
Technology, Design, Collaboration                                                                                 OSU Colleges with Designers                                      001          Senior-Level Manager    004                              Lower Mid-Level Manager
                                                                                                                                                                                                Reports to                                               Reports to
                                                                                                                  Allied Medical Professions                                                    OSU Administration                                       Upper Mid-Level
Research Questions                                                                                                Architecture                                                     003          Upper Mid-Level Manager 005                              Non-Manager
                                                                                                                  Arts                                                                          Reports to                                               Reports to
01                            How do differently sized design groups
                              within an academic organization
                                                                                                                  Biological Sciences
                                                                                                                  Humanities
                                                                                                                                                                                                Senior Management                                        Mid-Level Management

                              function externally: to other offices and
                                                                                                                  Mathematical and Physical Sciences
                              to the public?
                                                                                                                  Social and Behavioral Sciences
                                                                                                                                                                                   For my exploratory study, I focused on what people say and what people
                                                                                                                  Business
02                            How do differently sized design groups
                              within an academic organization
                                                                                                                  Dental Hygiene
                                                                                                                  Education and Human Ecology
                                                                                                                                                                                   make. Each participants’ session was formatted as follows: 1) an
                                                                                                                                                                                   introduction to my area of interest, 2) an interpretive activity geared at
                              function internally and manage                                                                                                                       rating the importance of abstract concepts (called an Importance
                                                                                                                  Engineering
                              workflow: project management and                                                                                                                     Bulls-eye), 3) a second interpretive activity for participants to describe
                                                                                                                  Environment and Natural Resources
                              creative management?                                                                                                                                 their daily work activities (called Time on Task), and 4) loosely structured
                                                                                                                  Food, Agricultural, & Environmental Science
                                                                                                                                                                                   interview questions about each of the interpretive activities. For each
                                                                                                                  Nursing
03                            How can these groups become
                              collectively aware of their own situations
                                                                                                                  Pharmacy
                                                                                                                                                                                   activity, participants were given a diagram and a set of sticky-notes.
                                                                                                                                                                                   Sessions took between 35 minutes and an hour.
                                                                                                                  Social Work
                              so that they better understand the
                                                                                                                  * List does not include departments and centers w/ designers
                              external and internal organization more
                              completely?                                                                                                                                                                                           Questions   3) Time O
                                                                                                                                                                                                                         ulls-eye &                      n Tas
                                                                                                                                                                                                                                                              k Ac
                                                                                                                                                                                                                     ce B                                         tivit

                                                                                                                  Keywords                                                                                       rtan                                                  y&

04                            Through a collective understanding of                                                                                                                                            po                                                           Qu
                                                                                                                                                                                                             Im                                                               es
                                                                                                                                                                                                          2)                                                                    tio
                                                                                                                                                                                                                                                                                   ns
                              their situation, how can differently sized                                                                                                                          at
                                                                                                                                                                                                    ion
                                                                                                                                                                                                                                                                                        4)
                                                                                                                                                                                                rs                                                                                         N
                              design groups within an academic                                                                                                                                ve
                                                                                                                  Design Team
                                                                                                                                                                                          n




                                                                                                                                                                                                                                                                                           ex
                                                                                                                                                                                        Co




                                                                                                                                                                                                                                                                                             tS




                              organization provide a more                                                         Collaboration
                                                                                                                                                                                     1)




                                                                                                                                                                                                                                                                                               te
                                                                                                                                                                                                                                                                                                 ps




                              comprehensive service to themselves
                                                                                                                  Project Management
                              and their target audiences?
                                                                                                                  Creative Management
                                                                                                                  Design Process
                             Contact                                                                              Participatory Inquiry
                             For more information or to contact, please visit                                     Co-Creation                                                                                                     Session
                             www.allenjcochran.com                                                                Action Research
                             or write allenjcochran@gmail.com.
                             Thank you for your interest                                                          Technology
                                                                                                                                                                                                                                  Format

                                      Copyright 2010 Allen J Cochran

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Allenjcochran 06 poster

  • 1. Co-created Design Services Design practice is a major part of any major company. It is no different at The Ohio State choice. A series of cycles aimed at gaining this understanding will be performed in a A Case Study on Co-Creation: University (OSU). Design at OSU is of particular participatory fashion with the design importance because of its direct connection to university communication and therefore to the employees at the University. The research will start broadly with relatively open ended The Creative Management and overall University community. Whether that be inside or outside the University, communication questions and work towards the more specific stakeholder-centric reflections. As the research the Scope of Design Services of and design explains much about the University overall. develops the participants themselves will learn more about there own practices so that In-house Design Groups within This research project will seeks a formal eventually we will be able to co-create new understanding of the in-house design practices at an academic institution. In this instance, The opportunities as a group. Academic Institution Ohio State University will be the institution of Environments. 2009 Q1 Q2 Q3 2011 2012 Research Timeline Area of Interest Community of Interest Exploratory Pilot Study Research Map In-house Designers at 6 OSU designs have been The Ohio State University interviewed. Of those, 4 were asked to participate here. Technology Community Profile Co-created OSU Collective Understanding Opportunity to Identify Issues Synthesis OSU Questions Design Compare Design Collaboration Who What Discuss Co- 001 003 004 005 Create When Where Participant Demographics: * Research map that shows four distinct cycles of research Example: overtop of driving questions and built on three core principles: Technology, Design, Collaboration OSU Colleges with Designers 001 Senior-Level Manager 004 Lower Mid-Level Manager Reports to Reports to Allied Medical Professions OSU Administration Upper Mid-Level Research Questions Architecture 003 Upper Mid-Level Manager 005 Non-Manager Arts Reports to Reports to 01 How do differently sized design groups within an academic organization Biological Sciences Humanities Senior Management Mid-Level Management function externally: to other offices and Mathematical and Physical Sciences to the public? Social and Behavioral Sciences For my exploratory study, I focused on what people say and what people Business 02 How do differently sized design groups within an academic organization Dental Hygiene Education and Human Ecology make. Each participants’ session was formatted as follows: 1) an introduction to my area of interest, 2) an interpretive activity geared at function internally and manage rating the importance of abstract concepts (called an Importance Engineering workflow: project management and Bulls-eye), 3) a second interpretive activity for participants to describe Environment and Natural Resources creative management? their daily work activities (called Time on Task), and 4) loosely structured Food, Agricultural, & Environmental Science interview questions about each of the interpretive activities. For each Nursing 03 How can these groups become collectively aware of their own situations Pharmacy activity, participants were given a diagram and a set of sticky-notes. Sessions took between 35 minutes and an hour. Social Work so that they better understand the * List does not include departments and centers w/ designers external and internal organization more completely? Questions 3) Time O ulls-eye & n Tas k Ac ce B tivit Keywords rtan y& 04 Through a collective understanding of po Qu Im es 2) tio ns their situation, how can differently sized at ion 4) rs N design groups within an academic ve Design Team n ex Co tS organization provide a more Collaboration 1) te ps comprehensive service to themselves Project Management and their target audiences? Creative Management Design Process Contact Participatory Inquiry For more information or to contact, please visit Co-Creation Session www.allenjcochran.com Action Research or write allenjcochran@gmail.com. Thank you for your interest Technology Format Copyright 2010 Allen J Cochran