5. THE BEGINNINGS OF UNILEVER
WHO ARE WE?
Unilever was formed in
1930 from two
companies: Margarine
Unie and Lever Brothers
It was a full business
merger, operating as a
single business entity
Margarine Unie
(Netherlands)
Lever Brothers
(UK)
6. ABOUT UNILEVER
Unilever is one of the
world’s leading
suppliers of fast-
moving consumer
goods.
Our products are sold in
over 190 countries and
used by 2 billion
consumers every day.
7. THE MAN AND THE VISION
“To make cleanliness common place; to lessen work for
women; to foster health and contribute to personal
attractiveness, that life may be more enjoyable and
rewarding, for the people who use our products”
William Hesketh Lever, 1890
Invented by William Hesketh Lever in 1894
Affordable Hygiene Against Cholera Outbreak
in Victorian England
8. PAUL POLMAN - CEO
“Under the Unilever Sustainable Living Plan
we want to improve the health and wellbeing
of a billion people around the world”.
9. We are a Successful, Growing, Sustainable Business
We work to create a better future every day.
We help people feel good, look good and get more out
of life with brands and services that are good for them
and good for others.
We will inspire people to take small everyday actions
that can add up to a big difference for the world.
We will develop new ways of doing business that will
allow us to double the size of our company while
reducing our environmental impact.
10. Our vision
● We work to create a better future
every day.
● We help people feel good, look good
and get more out of life with brands
and services that are good for them
and good for others.
● We will inspire people to take small
everyday actions that can add up to a
big difference for the world.
● We will develop new ways of doing
business that will allow us to double
the size of our company while reducing
our environmental impact.
12. Fast facts - 2009
163,000
employees
at the end of
the year
20 nationalities
among our top tier
managers
More than 170
countries in which
our products are
sold
264 manufacturing
sites worldwide
€891 million invested
in R&D worldwide
€89 million
invested in
community
programmes
worldwide
13. People are the heart of our business.
Our people
● We aim to create an environment in
which all employees can fulfil their
potential.
● Unilever is one of the world’s most
culturally diverse companies. Our
Board is made up of six nationalities
and the nine members of the Unilever
Executive come from six different
countries.
17. Opportunities for the company
Hygiene Consciousness
Increasing Population
Innovation (R&D)
Product Diversification
Explore New Markets
18. Tall Organization Structure
High Operating Expenses
High Cost of Production
Long term strategies
Only few products
Weakness of the company
19. Product smuggling
Increase demand for Antibacterial Soaps
Counterfeit Products
International Trends
Local Competition
Threat to the company
20.
21. Pest analysis of the company
Political legal factors
Due to the huge amount of the investment in Pakistan the Govt. has not any
Type of thing which effect the performance of the company
The Govt. legally allow the Unliver to import of any thing in Pakistan
22. Economical factors
The economical condition of the Pakistan is not so good
The company face all that problem which the other company
also face
The inflation rate also effect the company
23. Socio cultural factors
In Pakistan the people are more demand
the information about the quality of the
product
The literacy rate of the Pakistan is
increased that create the awareness
between the people
24. Technological factors
Technological factors introduce the
product in the market but in Pakistan
the
People are not demand new
innovative things as demand in the
developed countries
25. Our deep roots in local cultures and markets around the world give us
our strong relationship with consumers and are the foundation for our
future growth. We will bring our wealth of knowledge and
international expertise to the service of local consumers – a truly
multi-local multinational.
Our long-term success requires a total commitment to exceptional
standards of performance and productivity, to working together
effectively, and to a willingness to embrace new ideas and learn
continuously.
Our corporate purpose
26. To succeed also requires, we believe, the highest
standards of corporate behaviour towards everyone
we work with, the communities we touch, and the
environment on which we have an impact.
This is our road to sustainable, profitable growth,
creating long-term value for our shareholders, our
people, and our business partners.
Our corporate purpose
27.
28. 1.Winning with brands and
innovation
●Deliver superior products, design,
branding and marketing
●Bigger, better, faster innovations
●Appeal to more consumers across needs
and price points
29.
30.
31. 2.Winning with people
●Organisation and diverse talent pipeline
ready to match our growth ambitions
●Performance culture which respects our
values
●Leverage our operating framework for
competitive advantage
32.
33. 3.Winning in the marketplace
●Lead market development
●Win with winning customers
●Be an execution powerhouse
34.
35. 4.Winning through continuous improvement
●Lean, responsive and consumer-led value chain
●Drive return on brand support
●Agile, cost-competitive organisation
36. On the shelf availability:
●Its means that the product are available at every palace
and the product is also normal use of life
37. Capex stand for :
Capital expenditure, or Capex,
are funds used by a company to acquire
or upgrade physical assets such as
property, industrial buildings or
equipment.
38. 50%investment of the
company on innovation
20% on maintenance and
IT
39. Finance Department
Chief Financial Officer
"Finance plays a critical role across every
aspect of our business. We enable the
business to turn our ambition and strategy
into sustainable, consistent and superior
performance” -
40. MIS in unilever
The MIS of the unilever is very strong it
have record of all employee
And the previous practices that the
company perform
All the information kept in a secret way
41. To ensure the smooth operations of Unilever’s software (Ultra) at distributor’s
level in Jhelum
Region.
Visit the market to ensure the proper work according to Ultra Business Flow.
Discussion with RSM / ROM to improve business / sales by using Ultra.
Responsible for discipline & effective utilization of Ultra MIS Team.
Provide the various data in Analysis form along with Graphs for Meetings.
Provide the extended support to Regional Managements in various Analyses.
Provide the extended support to ‘Head Office’ team for new Ultra Modules /
Versions as well as Bugs fixing.
Responsible to conduct training sessions for new Ultra Versions / Modules to
new joining MIS member / KPOs / AMs / TMs and Food Solution Department..
MIS continue
42. R & D department of the unilever
We apply our scientific capabilities and
consumer insights to contribute to
advances in nutrition, health and well-
being.
43. Marketing department of the company
After carrying out a market survey we found out that
there existed a need of a disposable product as many
individuals shared with us there experiences where
they had dropped something over their clothes in a
formal gathering and had to face the guests there with
those stained clothes on.
We provided people with questionnaires and
interviewed individuals. They replied positively about
a constant 'need' for such a product.
