Blogging guest presentation at Boulder Digital Works.

1. Blogging
Alex King

2. What is a blog?

3. • Content in reverse-chronological order
• Informal (traditionally)

4. Should I have a blog?

5. • Own your message and brand
• Communicate directly with your
customers/users
• Push new messages to the top

6. What will make my
blog successful?

7. • Be human
• Be interesting
• Be honest
• Be real

8. Why will people visit?

9. • Make your content compelling
• Two-way conversation
(most of the time)

10. What features
should my blog have?

11. • Relevant, compelling content
• Photos and video (screencasts)
• Social media integration
• Comments?

12. Corporate vs.
Personal Blogs

13. • What is the right fit for your business?
• Do you have the right personalities to
elevate personal blogs?

19. Discussion
we specialize in
WordPress • Development • Design