This document outlines the work of an independent international project manager in communications. It describes working on short to medium term contracts for organizations, managing communication projects from beginning to end across multiple industries and locations. Key aspects of the role include being multilingual and multicultural, using technology to work remotely, and staying up to date through continuous learning. Examples of past projects include developing communication strategies for EU-funded research and developing advertising campaigns.

1. +
ISCOM
30
October
2014

2. +
**Disclaimer**

3. +
Star9ng
point

4. +
“Impar9ng
or
exchanging
of
informa9on
by
speaking
wri9ng
or
some
other
medium”

5. +
Increasingly
“some
other
medium”…

6. +
Independent
Interna9onal
Project
Manager
in
Communica9ons…
n Intervene
in
projects:
as
a
manager
or
contributor
n Beginning,
middle,
end…
n Between
2
weeks
>
to
4
years
(but
has
been
2
days!)
n With
a
brief,
objec9ves
&
expected
results
n Short(er)-­‐term
contracts
by
a
company,
ins9tu9on
or
individual:
n Can
be
a
very
informal,
quick
agreement
by
mail
or
even
by
phone
n By
someone
I
know,
or
have
been
referred
by
a
person
they
trust
n Way
of
working:
n Independent…
obviously;
but
not
alone
n Mobile,
interna9onal,
accessible/available
n Responsive,
reac9ve,
pro-­‐ac9ve
n Expected
to
have
my
own
resources/connec9ons
where
needed

7. +
The
‘mul9’plier…
n Mul9-­‐cultural
n Mul9-­‐language
n Mul9-­‐channel
n Mul9-­‐site
n Mul9-­‐client
n Mul9-­‐project
n Mul9-­‐task

8. +
The
pragma9st…
n Results
orientated
n Regular
reporter
n Analy9cal
(analy9cs/data)
n Efficient
n Rigorous
n Pricing

9. +
From
where…

10. +
How
did
I
get
here…?!?

11. +
Poli9cs
&
Paris…

12. +
Brussels,
Europe
&
beyond

13. +
And
then…

14. +
Back
to
school…

15. +
The
eureka!
moment…

16. +
Company
disconnect(ed)

17. +
I
knew
there
was
a
beber
way..
“A
collabora@ve,
transparent,
technology-­‐driven,
rapid-­‐cycle
way
of
doing
business.
What
the
open
source
model
did
for
soFware,
the
open
talent
economy
is
doing
for
work”
-­‐
Deloibe
Human
Capital
Trends

18. +
The
open
talent
economy…

19. +
Some
key
quali9es
of
an
open
economy
player…
n Technology:
learn,
share
and
work
anywhere
in
the
world
n Mobility:
Able
to
move
to
the
market,
work
on
the
move,
free
to
work
where
you
want
otherwise..
n Social
business:
Shares
informa9on,
connects
with
people
quickly,
works
and
mobilizes
dynamic
networks
of
people
&
skill
n Life-­‐long
learner:
Stays
on
top
of
the
curve
with
MOOCs,
podcasts,
social
networks,
associa9ons
n Data-­‐driven:
captures
&
analyses
task
impact
and
performance
results,
increases
business
insight
with
analy9cs

20. +
Some
of
my
first
commissions…
n Consultant
on
media
&
communica@on
strategies
for
a
variety
of
large
research
organiza@ons
and
EU-­‐funded
projects
in
a
variety
of
areas
including
ICT,
Environment,
Energy,
Health,
Transport
and
Nanotechnologies
(Europe)
n Delivery
of
a
B2C
adver@sing
and
social
media
campaign
for
a
major
interna@onal
news
channel
and
radio
sta@on
(MENA)
n Compe@tor
analysis
and
communica@ons
campaign
for
a
major
interna9onal
infrastructure
company
(France
–
US)
n Assignment
to
write
and
edit
a
major
European
tender
for
a
defense
and
aerospace
consultancy
(Europe)
n Wri@ng
&
Edi@ng
for
OECD
Dev
(France
-­‐
Africa)

21. +
My
network

22. +
My
network…

23. +
TOOLS
OF
WORK

24. +
How
I
work
-­‐
everyday
tools…

25. +
How
I
work
-­‐
everyday
tools…

26. +
How
I
work
-­‐
everyday
tools…

27. +
How
I
work
–
vital
connec9ons

28. +
How
I
learn
–
everyday
to
when
needed…

29. +
And
I
almost
forgot
one…!

30. +
WHERE
I
WORK

31. +
Where
I
work…

32. +
Where
I
DON’T
work…

33. +
When
I
DON’T
commute…

34. +
SOME
PITFALLS

35. +
Some9mes…

36. +
Some9mes…

37. +
SOME
OF
MY
WORK

38. +
EU
Science
&
Research
#scicomm

39. +
Science
&
research
media…

40. +
youris.com
-­‐
content
anchor

41. +
B2B
media
push
to
mul9pliers
&
newswires…

42. +
Social
interac9on
–
B2B
&
public

43. +
B2B
resources
for
TV
journalists…

44. +
Some
projects
in
areas
concerned:

45. +
What
is
the
bioeconomy?
n INDUSTRIAL:
providing
bio-­‐
fuels,
parts,
more
effec9ve/less
pollu9ng
detergents
n HEALTHCARE:
50%
of
medicines
will
come
from
biotech
by
2015
including
insulin,
vaccines,
cancer
treatments
n AGRICULTURE:
Built-­‐in
protec9on
against
insects,
more
yield,
less
fuel
&CO2
Represents
2
TRILLION
€
Of
EU
economy
22
million
directly
related
3,593
jobs
biotech
firms
-­‐
2011

46. +
The
fascina9ng
world
of
biotech

47. +
Know
what
this
is…?

48. +
Mul9ple
projects
in
Energy
&
Smart
Ci9es
n 5
current
projects
in
Energy
n 15
large-­‐scale
demo
sites
n 23
replica9on
ci9es
n 80
partners
–
from
industry
to
research
via
high
tech
SMEs
n 16
countries
n Work
includes
Industrial,
retrofisng,
new
build,
public
housing
&
municipal
buildings
n New
work
including
large-­‐scale
grids
for
renewables
EU
investment
2014-­‐20
€38
billion
42%
of
all
electricity
50%
of
consumed
energy
&
water
wasted

49. +
CITYFIED

50. +
CITYFIED
technology
transfer
&
replica9on
network

51. +
Architects
of
communica9on
at
mul9ple
levels
with
mul9ple
partners
D&C
through
the
Ci9es
Three
mini-­‐sites
in
local
languages
Partners’
networks
Local
teams

52. +
All
part
of
a
Smart
City
drive…

53. +
SOME
“HARD”
PROJECT
MANAGEMENT
SKILL
SETS

54. +
Behind
the
comms
-­‐Tasks
&
9ming..
Start Finish 12 24 36 48 60
Dissemination, Communication and Exploitation Plan 01-04-2014 30-06-2014 0 0 0 0 0
The Dissemination and Communication Secretariat 01-04-2014 31-03-2019 1 1 1 1 1
Project Website 01-04-2014 31-03-2019 1 1 1 1 1
Dissemination materials 02-07-2014 31-10-2014 0 0 0 0 0
Participation to Fairs and Conferences 01-04-2014 28-02-2019 1 1 1 1 0
CITyFiED Workshops 01-12-2016 31-12-2018 0 0 1 1 0
Study Tours to Demo Sites 01-04-2017 31-03-2019 0 0 0 1 1
Professional training and webinars 01-01-2017 31-03-2019 0 0 1 1 1
Final Conferences 01-04-2017 31-03-2019 0 0 0 1 1
Best practices book and e-guides 01-04-2017 31-03-2019 0 0 0 1 1
Social networks 01-04-2014 31-03-2019 1 1 1 1 1
Public web communication 01-04-2014 31-03-2019 1 1 1 1 1
Video News Releases (VNRs) for TV media distribution 01-04-2016 31-03-2019 0 0 1 1 1
Localization of dissemination and communication contents 01-04-2014 31-03-2019 1 1 1 1 1
Task 5.1
Task 5.2
Task 5.3
Task 5.4
Task 5.5
Task 5.6
Task 5.7
Task 5.8
Task
Task 5.9
Task 5.10
Task 5.11
Task 5.12
Task 5.13
Task 5.14

55. Dissemina9on
Workflow
dialogue
with
the
stakeholders
55
CITyFiED
Consor@um
(progress
and
achievements)
Fairs,
Conferences
&
Workshops
Informa(on,
deliverables,
milestones,
etc
.
CITyFIED
Communica@on
Secretariat
Ins(tu(onal
informa(on,
project
intermediate
results,
Professional
Training
and
webinars
The
Web
and
web
2.0
tools
&
social
networks
project
final
achievements
Materials
(Newslefers
brochures,
DVD,
e-­‐guide)
Final
conferences
study
tours
STAKEHOLDERS
at
Large
(Research,
Policy-­‐makers,
Industry,
SMEs,
Professionals,
End-­‐Users)

56. Communica9on
Workflow
CITyFiED
Consor@um
(progress
and
achievements)
Informa(on,
deliverables,
etc
.
CITyFIED
Communica@on
Secretariat
TV WEB
56
Satellite
gateways
(Eurovision/EBU,
EbS) 1-­‐to-­‐1
communica@on
(200+
individual
contacts
at
world
TV
sta@ons)
PUBLIC
WEB
COMMUNICATION
3-­‐minutes
VNRs
plus
12-­‐minutes
b-­‐rolls
EUROPEAN
TV
STATIONS
broadcasters’
edits
Web
streaming
GENERAL
PUBLIC
and
CITIZENS
SOCIAL
MEDIA
VNRs
,
ar(cles,
interviews,
etc.

57. How
the
D&C
Secretariat
will
manage
Local
Dissemina9on
57
CITyFiED
Consor@um
(progress
and
achievements)
City
Cluster
Secretariat
Local
events,
workshops,
training
Periodical
e-­‐newslefer
Informa@on
campaigns
CITIES
OF
THE
CLUSTER
&
COMMUNITY
OF
INTEREST
Dedicated
web
sec@ons
to
exchange
docs
and
inFo
Dissemina(on
&
Exploita(on
at
local
level
Board
of
representa@ves
of
City
members
CITyFIED
D&C
Secretariat

58. +
How
it
should
be
done…

59. +
How
it
should
be
done…

60. +

61. +
Changing
our
world…

62. +
Closing
remarks

63. +
The
open
talent
economy…

64. +
Deliver
results,
regardless
of
9me
&
place
n Bring
Your
Own
Device
(BYOD)
–
even
for
corpora9ons
will
be
a
major
trend
n Mul@
disciplinary
skillsets
will
be
essen9al
(web,
analy9cs,
code,
design,
video,
social
media..)
n Digital
currencies
&
smart
contracts:
will
be
quicker
to
formalise
a
job
and
quicker
to
get
paid
n Outsourcing
of
high-­‐level
jobs:
legal,
finance,
communica9ons…
n Death
of
the
company:
many
of
the
reasons
mega-­‐corps
have
been
successful
&
had
compe99ve
advantage
–like
high
capital
costs,
regulatory
barriers
to
entry,
transac9ons
costs
–
won’t
be
around
(as
much)
any
more…
and
therefore
big
corpora9ons
won’t
either

65. +
Costs
–
DOWN,
Compe99vity
-­‐
UP
?
=
Differen9a9on
#project
management
#scicomm
Communica9 Basic
educa9on
ons
specialist

66. +
Projects,
of
all
shapes
&
sizes
NEED
communica9on…

67. +
There
is
a
NEED
for
communica9ons
specialists…in
projects

68. +
There
is
a
NEED
for
communica9ons
specialists…in
science
&
research

69. +
Watch
out
for
trends
&
emerging
sectors…

70. +
Watch
out
for
trends
&
emerging
communica9ons/business
prac9ces…
n Move
from
textual
&
ra9onal
to
visual
&
emo@onal
n Content
strategy
and
deployment
across
mul9ple
channels
n Metrics,
metrics,
metrics…
n Authen9city,
caring
&
sharing,
ethical,
sustainable
n Personalized,
individual
=
power
n Digital
everything…

71. +
Thank
you
@alecwalkerlove
fr.linkedin.com/in/alecwalkerlove/