Weitere ähnliche Inhalte Ähnlich wie Innovation Powered By Collaboration (20) Mehr von Alan Lepofsky (20) Kürzlich hochgeladen (20) Innovation Powered By Collaboration2. Innovation reimagines an
existing process or market, or creates a
brand new one.!
Improvement enhances an
existing process or market, but
does not create disruption.!
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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3. Characteristics Of Innovation
• Transforms a product, process or experience!
• Creates new ecosystems and opportunities!
• Redefines perceptions and expectations!
• These points differ based on point of view!
• What’s old in one area, may be new in another!
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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5. Improvements Are Good, But Not Innovation
Upsell
Customers
With
Similar
Idea
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6. Innovation Changes Not Just Products,
But Processes
How
do
you
purchase?
Trip
to
the
store
iTunes
What
do
you
purchase?
En:re
album
Individual
songs
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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10. Innovation Redefines An Experience
Does
an
MRI
need
to
be
scary?
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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11. Failing To Innovate Has Consequences
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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12. Collaboration /
Social Software
Your Secret Weapon
For Innovation
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
12
13. Collaboration in the Innovation Process
• Promote
the
outcomes
• Communicate
with
customers/
employees
• Gather
feedback
and
refine
• Rewards
and
mo:va:on
Discover
Deliver
• Open
communica:on
enables
companies
to
learn
what
problem
customers/employees
are
having
• Idea
can
happen
at
any
:me
• Innova:on
Communi:es:
Social
media,
forums,
IdeaJams,
Idea:on
tools
Design
• Discuss,
vote
and
priori:ze
ideas
• Crea:ng
/
edi:ng
/
brainstorming
/
documen:ng
• Assigning
tasks
(find
right
people)
and
project
workflow
• Ensuring
repeatable
processes
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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14. Innovation Across Your Organization
HR
Marke:ng
Sales
Support
Engineering
Leadership
Payments
Shipping
Adver:sing
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
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