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Talking at Barcamp

                             al3x / Alex Payne



                             Blaine / Blaine Cook



                             benfu / Ben Fullerton




Thursday, February 5, 2009
ever
                       Biggest week
                   (page views at twitter.com and number of updates)




Thursday, February 5, 2009
Website




Thursday, February 5, 2009
Website




Thursday, February 5, 2009
Service




Thursday, February 5, 2009
What’s important?




Thursday, February 5, 2009
Communication




Thursday, February 5, 2009
Simplicity




Thursday, February 5, 2009
Thursday, February 5, 2009
Constraints




Thursday, February 5, 2009
Localization




Thursday, February 5, 2009
Thursday, February 5, 2009
Relevance




Thursday, February 5, 2009
Usage:




Thursday, February 5, 2009
Shared experiences




Thursday, February 5, 2009
Thursday, February 5, 2009
Thursday, February 5, 2009
Recording life experiences




Thursday, February 5, 2009
EXAMPLE HERE




Thursday, February 5, 2009
Promotions




Thursday, February 5, 2009
Thursday, February 5, 2009
Tracking




Thursday, February 5, 2009
Reporting




Thursday, February 5, 2009
Thursday, February 5, 2009
Engineering




Thursday, February 5, 2009
Stability




Thursday, February 5, 2009
API += 1




Thursday, February 5, 2009
Hacks we’d like to do




Thursday, February 5, 2009
Questions!




Thursday, February 5, 2009

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Hinweis der Redaktion

  1. (introductions)
  2. So, I’m going to talk a little about the things we consider when we talk about new features at Twitter. Now, I can’t talk about any specific new features, but what I’m going to do is try to highlight a few important themes. And after I’ve done that, Alex and Blaine will talk a bit more about the where Twitter has been recently and is headed in the future from an engineering perspective.
  3. First of all, here’s some news. We recently had our biggest week ever in terms of activity - here, we’ve counted page views and number of updates. Again, I can’t talk about specific numbers, other than to say that they’re very good.
  4. - importance of number of updates vs. page views (since people use twitter over channels other than the web, this is more important for us than page views in many respects - it’s a measure of how many people are actually using the service)
  5. - this is backed up by what we here from our users.
  6. - that twitter isn’t a website
  7. - but rather a service, that they use from the web, API clients like Twitterific, and their mobile device, whether it’s SMS or the mobile web.
  8. - so any feature we design must work across all of those touchpoints, even if the experience might differ.
  9. - okay, so this is an easy one. but twitter is all about communication, and that is always our focus when thinking about improving the service.
  10. - does this new feature make it easier for people to update?
  11. - does it mean that people will be compelled to update more, or find more utility in updating?
  12. - perhaps another obvious one
  13. - but a huge part of the compelling experience of twitter is grounded in it’s simplicity
  14. - we don’t want to dilute that core function of communication, which is what we’re all about
  15. - as an example: people have done some fantastic things with our API
  16. - we could roll lots of this functionality into the site
  17. - but we don’t want to. we definitely can do a better job of promoting that this exists and point users in the direction of it, because some it is incredibly cool, but adding this stuff into the web experience could detract from what we really want people to do with twitter - communicate with each other.
  18. - and it also helps us to focus more on the essential core of the service
  19. - another important way we reinforce our simplicity is through constraints.
  20. - 140 characters
  21. - what are you doing? now some people ignore The Question, but having it present means you’ve never stuck looking at an input box thinking of something to type... it’s a pretty easy question. you can always say what you’re doing... even if sometimes you perhaps shouldn’t.
  22. - another thing we have to bear in mind is that twitter is a global service - we have users in countries all around the world. here’s a recent graph from our blog which illustrates this: