If you want to learn onpage SEO then must read this presentation. In these slides we have described all important onpage activities.
For more details visit: http://www.aksinteractive.com/search-engine-optimization
3. Title and Meta Tags
Titles and meta descriptions should be unique for each
page.
Titles length should be between 50 – 65 characters.
Description tag should be between 150-160 characters.
Description tag should be properly stuffed with
keywords.
4. Content Optimization
Content on the web site should be fresh and unique.
Content Should be in small paragraphs and use of
bold, italics.
Make sure content length not too large.
Keyword density is 2% within content.
Proper stuffing of primary and secondary keywords
within content.
Use proper heading tags(h1,h2,h3…h6). Maintain
structure of heading tags(h1>h2>h3>…>h6).
5. Anchor Text
Make sure all links made by using anchor text.
Put title on anchor text.
Use broad keywords as anchor text.
Do not use exact keywords as anchor text.
6. Image Optimization
Image filename is descriptive. You can use keywords in
filename.
All image must have alt tag. Use keyword in image alt
tag.
Do not use large size heavy image. Always minimize
the image size.
7. XML Sitemap
Create xml sitemap for your website.
Mention all public Urls within sitemap.
Put xml sitemap in root folder of your website.
8. robots.txt
Create robots.txt file to authenticate and restrict
crawler to crawl your website.
Disallow all robots to crawl your site:
User-Agent: *
Disallow: /
Allow all robots to crawl your site:
User-Agent: *
Allow: /
For particular crawler use: “User-Agent: Crawler Name”
For particular part and page use: “Disallow: /abc/page.html”
9. Internal Linking
Make internal links using anchor text.
Link all important pages with home page.
Put 2-10 internal links per page.