In today's hyper competitive online world, it is absolutely imperative for an e-commerce website to have a quality shopping cart with all the latest features. In order to make the ecommerce website development...

1. Ecommerce Shopping Cart Must Possess Important Features
In today's hyper competitive online world, it is absolutely imperative for an e-commerce website to
have a quality shopping cart with all the latest features. In order to make the ecommerce website
development a success, it is important to include a good e-commerce shopping cart. Although there are
a number of shopping carts available in the market, it should be ensured that you select a good
shopping cart with all the requisite features. Read further and you will find out what features should a
good ecommerce software possess?
• Search engine friendly: First and foremost, it should be search engine friendly. A shopping cart
should provide you the control over your own title tags, meta descriptions and keywords so that
you can easily optimize the site for the search engines. It should also allow your solution to
automatically generate keyword-rich URLS based on your product and category names and to
generate page code that is XHTML 1.0 compliant.
• Product review feature: Product reviews are a very powerful product marketing tool. In fact,
according to the researches conducted over a period of time, even bad reviews help to sell more
product than not showing reviews for a product at all. Thus your ecommerce solution should let
you enable customers to post reviews of the products that you sell. You can always review the
posts before you choose to display them or choose to display reviews automatically on the
website.

2. • Flexible price management: Make sure you select a shopping cart that offers flexible pricing
features and allows you to set-up multiple pricing options to accommodate things like
promotional pricing for any product, customer, order, or time frame, wholesale or retail pricing
(or both) displayed to your customers via the same catalog interface. It should also allow you to
set-up affiliate pricing, accept coupon codes, allow for quantity-based pricing and should have
tax-exempt support.
• Good templates: An online store should have good and appealing templates. The templates
should be beautiful and easy to customize. The templates should allow you to change the way
certain items are displayed and also allow you to add in your own company logo or images
easily without any problems. They should also be professionally designed and allow you to
interchange with other templates in their selection seamlessly.
These are some of the features that a good shopping cart must possess. Always hire a good ecommerce
web development service to ensure that you get a perfect shopping cart with all the required and latest
features incorporated in it.
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