WordPress Ecommerce

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John Housholder of Ah So Designs presents on "Wrestling with E-Commerce within WordPress". Highlights include Foxycart, Foxyshop, WPEngine, and Hulk Hogan.

Business Technologie

Wresting with E-Commerce for
WordPress
Beautiﬁed: IN JORTS

@ahsodesigns #WPejorts www.ahsodesigns.com

WHO AM I?

✤ Professor at the Art
Institute of TN

✤ WordPress jortsman

✤ Jort Jammer

✤ Nashville WordPress
MeetUp organizer

@ahsodesigns #WPejorts www.ahsodesigns.com

today
YOU WILL LEARN

✤ METHODS TO WRESTLE THE E-COMMERCE BEAST

✤ IDEAS FOR PLUGINS

✤ JORTIFICATION OF E-COMMERCE SOLUTIONS

@ahsodesigns #WPejorts www.ahsodesigns.com

E-COMMERCE is a lot like
wrestling

✤ YOU NEED:

✤ moves (THE ESSENTIALS)

✤ an intro song (PLUGINS)

✤ trash talking (WHAT REALLY MAKES YOU THE MONEY)

@ahsodesigns #WPejorts www.ahsodesigns.com

your essential moves
FOR E-COMMERCE
✤ HOSTING: (big boot)

✤ MERCHANT ACCOUNT: (body slam)

✤ SSL CERTIFICATE: (clothesline)

✤ SECURITY COMPLIANCE (corner foot choke)

@ahsodesigns #WPejorts www.ahsodesigns.com

@ahsodesigns #WPejorts www.ahsodesigns.com

your essential moves
FOR E-COMMERCE

✤ HOSTING: (big boot)

✤ WP Engine

✤ they know WordPress
hosting

✤ have had some difﬁculties
with regular hosting

@ahsodesigns #WPejorts www.ahsodesigns.com

your essential moves
FOR E-COMMERCE

✤ MERCHANT ACCOUNT: (body
slam)

✤ about $40 a month

✤ 2.3%-4.5% transaction fee +.35

✤ Authorize.net or PayPal pro for
small transactions

@ahsodesigns #WPejorts www.ahsodesigns.com

your essential moves
FOR E-COMMERCE

✤ SSL CERTIFICATE: (clothesline)

✤ around $70 a year

@ahsodesigns #WPejorts www.ahsodesigns.com

your essential moves
FOR E-COMMERCE

✤ SECURITY COMPLIANCE (axe bomber)

✤ PCI Data Security Standards Council

✤ PCI-DSS
✤ Making Sure Your Customer’s Data is Secure
✤ Your Merchant Account Will Require Monthly or Annual Security
Scans
Saved Credit Cards are Like Nuclear Waste

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE

✤ PayPal

✤ No Monthly Fee

✤ Manual Setup

✤ Copy Buttons to Blog

✤ Third Party Required

✤ Not Professional

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE
✤ GOOGLE CHECKOUT

✤ not as many members

✤ similar to Paypal

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE
✤ Transforms WordPress into an E-Commerce Management System

✤ Install in your WordPress Admin

✤ Manage Products in Admin

✤ Add Buttons to pages

✤ Manage Checkout Process

✤ View Orders

✤ Manage Customers
@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE

✤ Shopp

✤ WP Ecommerce

✤ Cart66

✤ Woo Commerce: now available with Genesis

✤ FoxyCart: Foxy Shop

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE
✤ Cart66
✤ Digital and Physical Products
✤ Memberships
✤ Integrations and Gateways
✤ Free Upgrades
✤ $89 to purchase
✤ Free Version with PayPal only support
✤ WEBSITE: cart66.com

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE
✤ WP ECOMMERCE
✤ Lots of store-based features
Sales, Quantity Discounts, Variations, More

✤ Shortcodes and Template Tags
Put [product name=“my-widget"] in a page

✤ Free Upgrades
✤ Lots of Payment Gateways
✤ Cost: Free - but some premium features cost
✤ WEBSITE: getshopped.org

@ahsodesigns #WPejorts www.ahsodesigns.com

plugin options
FOR E-COMMERCE
✤ FOXYCART
✤ Completely Different E-Commerce Strategy
✤ Ofﬂoads Security and Checkout to FoxyCart
✤ No Security Concerns or SSL needed
✤ Easily setup products catalog
✤ Total Template Flexibility
Cost: Free Plugin, FoxyCart $19/mo

WEBSITE: foxy-shop.com, foxycart.com

@ahsodesigns #WPejorts www.ahsodesigns.com

WHAT WE DO:

✤ JORTIFICATION OF E-COMMERCE

✤ “short and to the point”

@ahsodesigns #WPejorts www.ahsodesigns.com

foxycart and foxyshop
✤ check out the front end. ain’t it jortiful!

✤

@ahsodesigns #WPejorts www.ahsodesigns.com

let’s check out the backend......

@ahsodesigns #WPejorts www.ahsodesigns.com

QUESTIONS

✤ don’t be shy

✤ what do you use for e-commerce on WordPress?

@ahsodesigns #WPejorts www.ahsodesigns.com

CONTACT THE
JORTMEISTER

✤ JOHN HOUSHOLDER

✤ @ahsodesigns

✤ @jhous1 (for denim and jort tweets)

✤ www.ahsodesigns.com

✤ john@ahsodesigns.com

@ahsodesigns #WPejorts www.ahsodesigns.com

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WordPress Ecommerce

1. Wresting with E-Commerce for WordPress Beautiﬁed: IN JORTS @ahsodesigns #WPejorts www.ahsodesigns.com

2. WHO AM I? ✤ Professor at the Art Institute of TN ✤ WordPress jortsman ✤ Jort Jammer ✤ Nashville WordPress MeetUp organizer @ahsodesigns #WPejorts www.ahsodesigns.com

3. today YOU WILL LEARN ✤ METHODS TO WRESTLE THE E-COMMERCE BEAST ✤ IDEAS FOR PLUGINS ✤ JORTIFICATION OF E-COMMERCE SOLUTIONS @ahsodesigns #WPejorts www.ahsodesigns.com

4. E-COMMERCE is a lot like wrestling ✤ YOU NEED: ✤ moves (THE ESSENTIALS) ✤ an intro song (PLUGINS) ✤ trash talking (WHAT REALLY MAKES YOU THE MONEY) @ahsodesigns #WPejorts www.ahsodesigns.com

5. your essential moves FOR E-COMMERCE ✤ HOSTING: (big boot) ✤ MERCHANT ACCOUNT: (body slam) ✤ SSL CERTIFICATE: (clothesline) ✤ SECURITY COMPLIANCE (corner foot choke) @ahsodesigns #WPejorts www.ahsodesigns.com

6. @ahsodesigns #WPejorts www.ahsodesigns.com

7. your essential moves FOR E-COMMERCE ✤ HOSTING: (big boot) ✤ WP Engine ✤ they know WordPress hosting ✤ have had some difﬁculties with regular hosting @ahsodesigns #WPejorts www.ahsodesigns.com

8. your essential moves FOR E-COMMERCE ✤ MERCHANT ACCOUNT: (body slam) ✤ about $40 a month ✤ 2.3%-4.5% transaction fee +.35 ✤ Authorize.net or PayPal pro for small transactions @ahsodesigns #WPejorts www.ahsodesigns.com

9. your essential moves FOR E-COMMERCE ✤ SSL CERTIFICATE: (clothesline) ✤ around $70 a year @ahsodesigns #WPejorts www.ahsodesigns.com

10. your essential moves FOR E-COMMERCE ✤ SECURITY COMPLIANCE (axe bomber) ✤ PCI Data Security Standards Council ✤ PCI-DSS ✤ Making Sure Your Customer’s Data is Secure ✤ Your Merchant Account Will Require Monthly or Annual Security Scans Saved Credit Cards are Like Nuclear Waste @ahsodesigns #WPejorts www.ahsodesigns.com

11. plugin options FOR E-COMMERCE ✤ PayPal ✤ No Monthly Fee ✤ Manual Setup ✤ Copy Buttons to Blog ✤ Third Party Required ✤ Not Professional @ahsodesigns #WPejorts www.ahsodesigns.com

12. plugin options FOR E-COMMERCE ✤ GOOGLE CHECKOUT ✤ not as many members ✤ similar to Paypal @ahsodesigns #WPejorts www.ahsodesigns.com

13. plugin options FOR E-COMMERCE ✤ Transforms WordPress into an E-Commerce Management System ✤ Install in your WordPress Admin ✤ Manage Products in Admin ✤ Add Buttons to pages ✤ Manage Checkout Process ✤ View Orders ✤ Manage Customers @ahsodesigns #WPejorts www.ahsodesigns.com

14. plugin options FOR E-COMMERCE ✤ Shopp ✤ WP Ecommerce ✤ Cart66 ✤ Woo Commerce: now available with Genesis ✤ FoxyCart: Foxy Shop @ahsodesigns #WPejorts www.ahsodesigns.com

15. plugin options FOR E-COMMERCE ✤ Cart66 ✤ Digital and Physical Products ✤ Memberships ✤ Integrations and Gateways ✤ Free Upgrades ✤ $89 to purchase ✤ Free Version with PayPal only support ✤ WEBSITE: cart66.com @ahsodesigns #WPejorts www.ahsodesigns.com

16. plugin options FOR E-COMMERCE ✤ WP ECOMMERCE ✤ Lots of store-based features Sales, Quantity Discounts, Variations, More ✤ Shortcodes and Template Tags Put [product name=“my-widget"] in a page ✤ Free Upgrades ✤ Lots of Payment Gateways ✤ Cost: Free - but some premium features cost ✤ WEBSITE: getshopped.org @ahsodesigns #WPejorts www.ahsodesigns.com

17. plugin options FOR E-COMMERCE ✤ FOXYCART ✤ Completely Different E-Commerce Strategy ✤ Ofﬂoads Security and Checkout to FoxyCart ✤ No Security Concerns or SSL needed ✤ Easily setup products catalog ✤ Total Template Flexibility Cost: Free Plugin, FoxyCart $19/mo WEBSITE: foxy-shop.com, foxycart.com @ahsodesigns #WPejorts www.ahsodesigns.com

18. @ahsodesigns #WPejorts www.ahsodesigns.com

19. WHAT WE DO: ✤ JORTIFICATION OF E-COMMERCE ✤ “short and to the point” @ahsodesigns #WPejorts www.ahsodesigns.com

20. foxycart and foxyshop ✤ check out the front end. ain’t it jortiful! ✤ @ahsodesigns #WPejorts www.ahsodesigns.com

21. foxycart and foxyshop ✤ check out the front end. ain’t it jortiful! ✤ @ahsodesigns #WPejorts www.ahsodesigns.com

22. foxycart and foxyshop ✤ check out the front end. ain’t it jortiful! ✤ @ahsodesigns #WPejorts www.ahsodesigns.com

23. let’s check out the backend...... @ahsodesigns #WPejorts www.ahsodesigns.com

24. QUESTIONS ✤ don’t be shy ✤ what do you use for e-commerce on WordPress? @ahsodesigns #WPejorts www.ahsodesigns.com

25. CONTACT THE JORTMEISTER ✤ JOHN HOUSHOLDER ✤ @ahsodesigns ✤ @jhous1 (for denim and jort tweets) ✤ www.ahsodesigns.com ✤ john@ahsodesigns.com @ahsodesigns #WPejorts www.ahsodesigns.com

WordPress Ecommerce

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