42. SWOT
Analysis
Internal Origin
!
Attributes of the
Individual
External Origin
!
Helpful
to achieving the
objective
S W
O T
Strengths
Opportunities
Attributes of the
Environment
Harmful
to achieving the
objective
Weaknesses
Threats
77. Personally Meaningful
• Tied to Student’s
Identity
• Personally
Interesting
• Integral to the
Student’s Vision of
the future
• Viewed as Useful
(Eccles & Wigfield)
84. Relevancy
The usefulness of the information that exists
about you and how consistent that
information is with you you say you are and
what you claim to value
85. Purity
The amount of information that comes up in
an Internet search that is about you and not
someone with a similar name or similar
interests
86. Diversity
The mixture of information found when you
are searched online:
•
•
•
Do you have a website?
Are you found in real time content?
Are there images and video of you?
91. How To
Control the Message
• Find Out What’s on the Web
• Clean Up Content that You Don’t Want
Everyone in the World to See
• Create a More Flattering Image Online
93. Remove Unflattering
Content
Start with what you have posted:
• Delete any negative comments you’ve made
• Delete inappropriate photos or videos
• Check all sites!
!
• Edit blog entries that are negative
94.
95.
96. Remove Unflattering
Content
You Can Start Fresh Too:
• Delete all of your accounts
• Create new ones with a unique name for
yourself
• Use your middle initial
• Use your nickname
• Remember...Nothing really ever goes away.
97.
98. Remove Unflattering
Content
• Ask others to remove negative
content about you.
• Remove “tags” from photos
• Paid services:
reputation.com
internetreputation.com
99.
100. Remove Unflattering
Content
Reset Privacy Settings:
• Block groups or individuals from viewing
content that you would prefer to be
private
• Manage our groups regularly and
remove unsupportive members
101. Other Message
Management Tips
• Avoid overly prolific status updates
• Claim your domain name
GoDaddy.com
• Create a More Flattering Image Online
102. The BEST Way To
Control the Message
Create Favorable Content
• Set up a linkedin.com profile that is public
• Get people to “endorse” you professionally
• Update profiles regularly
• Blog on a topic of interest
• Contribute in positive ways to the online
community - and do so often!
