1. Supercharge Your
WordPress
Aaron Hockley

2. The Plan
• Foundations
• Writing & Editorial Tips
• Finding Your Audience & Keeping
‘em Around
• A Word on Social-izing
• Beyond the Blog and Into the Inbox
• Keep Track of Your Tasks

3. Foundations
• Hosting
• Updates

4. Speed Up Your Writing
• Write offline in plain text
• Sync writing drafts via Dropbox
• Use TextExpander for snippets
• Consider Markdown

5. Plugins: Editorial
• Dashboard: Scheduled Posts
• Editorial Calendar
• Markdown Quick Tags
• Markdown on Save

6. Readers
• Create interesting things
• Do it regularly
• Find your audience
• SEO the earned way

7. Fostering Your
Audience
• Make it Easy to Share... without
overload
• Identify and Interact with Fans
• Let them contact you easily. By
email.

8. Plugins: Audience
• WP Greet Box
• Digg Digg

9. Social-izing
• Auto-share when publishing...
• ... or do it manually?
• Once vs. many

10. Email Zombies
• Start a list
• Offer an incentive to join
• Email regularly
• Don’t just sell

11. Keep Track of Your
Tasks
• Writing Tasks
• Articles on Deadline (reviews, etc)
• Networking/Connections

12. Aaron Hockley
aaronhockley.com
aaron@hockleyphoto.com
@ahockley