3. The Rectangle:
BA is a golden
rectangle
B is a perfect square
A is a smaller
rectangle
A is proportional to
BA
Thus, A is also a
golden rectangle
4. Why is it special?
Golden Ratio- creates rectangles with
special proportions.
Golden Rectangle- most visually
appealing rectangle.
Appear perfect.
A Square and smaller, proportional
rectangle always exist inside.
5. Graphic Design & Rectangles
3:5
2:3:5 (size of most business card)
Layouts- create definite units
Variety of rectangles add interest
“Perfection”
Comfortable, familiar, appealing.
Use to simplify or structure.