Personal SWOT analysis - why you need it and how to do it.

1. Smart Personal SWOT

2. Why do you need it?

3. To help yourself to know
who you are, where you are, and what you can do.

4. What makes you different from others?
Who you are?

6. Personal SWOT analysis
Identify your Strengths and Weaknesses, and
analyze the Opportunities and Threats that
flow from them.

7. It can help you focus on strengths, uncover
opportunities, understand your weaknesses
and eliminate threats that might stop you to
move forward.
Power of personal
SWOT

8. Strengths are your internal, positive attributes.
They show what you do better than others.
What are you good at?
What do you enjoy doing?
Think about your skills, competencies,
knowledge, work experience, network, passion.
Start with Strengths

10. Analyze Weaknesses
Weaknesses are your internal negative attributes,
skills and qualities you are less confident
about.
What do you lack in comparison with your peers?
What do you enjoy least about your job?
Be brutally honest.

12. Open to Opportunities
Opportunities are any external factors that you
can potentially leverage. They may
contribute to your personal or career progress.
Who may be willing to help you?
What need can you fill that other people can’t?
List every potential opportunity in your life.

14. Think through Threats
Threats are uncontrollable external factors that
may work against you and require you to take
protective action.
What challenges and obstacles are you afraid of?
What can complicate your career advancement?
Find all possible challenges to overcome.

16. Do your own SWOT analysis
Validate your current position.
Think about your personal branding.
Be self-confident.

17. Agnieszka Zawadka
marketer | blogger | theatre lover
life-long learner
www.agnieszkazawadka.pl