Have a great idea for starting an affiliate site, but not sure how to turn it into an actual business? Learn the steps you need to take to outline an executable plan – turning your ideas into reality. Experience level: Beginner Target audience: Affiliates/Publishers Niche/vertical: Startup Rachel Honoway, Founder, Honoway Interactive, LLC (Twitter @rachelhonoway)

1. GOTIDEAS? LET’S MAKE THEM A REALITY! Rachel Honoway | HONOWAY.COM EXIT

5. Social Networks

7. Money

10. ToolsRachel Honoway | HONOWAY.COM EXIT

12. $0

13. $1 BillionRachel Honoway | HONOWAY.COM EXIT

15. 10 Minutes a day

16. 20 Hours a dayRachel Honoway | HONOWAY.COM EXIT

18. … or an EIN

19. … or a bank account

20. … or employees

21. … or office spaceRachel Honoway | HONOWAY.COM EXIT

23. Keep reading

24. Keep learning

25. Figure out “why”

26. Figure out “to what end”

27. Test

28. Make your own decisionsRachel Honoway | HONOWAY.COM EXIT

30. You really don’t have to buy trafficRachel Honoway | HONOWAY.COM EXIT

32. There are no sure-fire answers, there are no exact steps

33. If you are not failing, you are not tryingRachel Honoway | HONOWAY.COM EXIT

35. Delivers someone from their pain

36. Saves them time

37. Saves them money

38. Enhances their life

39. Allows them to do the things they want to doRachel Honoway | HONOWAY.COM EXIT

41. Demand

42. Supply

43. Idea Spawn

44. End Game

45. Get Going!Rachel Honoway | HONOWAY.COM EXIT

47. What are they looking for?

48. What can I give them?Rachel Honoway | HONOWAY.COM EXIT

49. AFFILIATE SUMMIT EAST 2011 12 SEARCHDATA Rachel Honoway | HONOWAY.COM EXIT

51. Recipes

52. Restaurants

53. Coupons

54. Supply: What can I give them?

55. Recipes

56. Directory/List/Reviews of Restaurants

57. CouponsRachel Honoway | HONOWAY.COM EXIT

59. A burger recipe site

60. An online cooking show / podcast

61. Organic or vegetarian burger recipes

62. TOOLS

63. An upload YOUR recipe site

64. A directory specifically for burger joints

65. A burger joint review site

66. A burger recipe review site

67. A greasy spoon report/beware site

68. Mobile app for any of the above

69. Mobile app for sharing awesome burger photosRachel Honoway | HONOWAY.COM EXIT

71. Build

72. Auto-pilot

73. Rinse-and-repeat

74. STEADY BUSINESS

75. Build slowly

76. Focus on visitors, members and engagement

77. BUY OUT

78. Targeted exit

79. Focus on what will make you attractive to the buyer Rachel Honoway | HONOWAY.COM EXIT

81. Pick a name

82. Get cozy with Wordpress

83. Build the site

84. Build the toolsRachel Honoway | HONOWAY.COM EXIT

86. Amazon

87. CPCs: AdSense

88. CPMs: AdBriteRachel Honoway | HONOWAY.COM EXIT

90. AFFILIATE SUMMIT EAST 2011 19 TRAFFICTIZEIT Google Traffic Rachel Honoway | HONOWAY.COM EXIT

92. Tweet (auto-schedule tweets for the future)

93. Facebook

94. Video - YouTube

95. LinkedInRachel Honoway | HONOWAY.COM EXIT

97. 52 Weeks

98. 5 Days a Week

99. 12 MonthsRachel Honoway | HONOWAY.COM EXIT

101. Blogs

102. LinkedIn Groups

103. Quora

104. Focus

105. HARO

106. Relevant Contributions

107. Provide value

108. “BTW” AdvertisingRachel Honoway | HONOWAY.COM EXIT

110. Determine the demand

111. Identify what you are going to supply

112. Build it

113. Fill it

114. Monetize it

115. Get trafficRachel Honoway | HONOWAY.COM EXIT

116. AFFILIATE SUMMIT EAST 2011 24 SOMERESOURCES Rachel Honoway | HONOWAY.COM EXIT

117. AFFILIATE SUMMIT EAST 2011 25 THANKYOU IT HAS BEEN A PLEASURE! Rachel Honoway | HONOWAY.COM EXIT