5. ASUS& ADG hada deep
thoughtover : How Can
weBring thislife online?
6. After rounds of discussions...ADG
put in the strategy in place!
7. THE STRATEGY
Runcontests creating brandawareness
Engage with the right audience
Buildinginsightfulbrand content
Understandconsumer sentiments
Leverage influencer relations
8. Social Media
App development
Promotion through SM
channels
Display branding
Banner ads on high
yield websites
Google Search
Contextual Ads,
Remarketing and
Targeting thru
mobile
Digital Biosphere....
29. Activity And Engagement
30th Oct ~ 7th Nov’ 13 was the most active week in the selected period where
98 tweets were sent thereby generating maximum engagement - 998(852
Retweets and 146 Mentions).
Twitter Analysis by using ‘Konnect Social’
363
Retweets
261 Retweets
228 Retweets
146 Mentions
30. Engagement Details
28 Followers were
added on the day of
contest
228 Retweets (The content
shared by followers to their
followers
146 mentions (@ASUSIndia
was mentioned in the tweets
by followers)
Engagement include retweeting your post or mentioning you in the tweet. These
people out spread your message to their followers. Total Engagement is 374.
9.93 % of the people you reach have interacted with your content(Retweeted).
Twitter Analysis by using ‘Konnect Social’
31. Most Engaged Users
Most Engaged users on the
day of contest
#AsusDiwaliMoments
Twitter Analysis by using ‘Konnect Social’
32. ASUS was mentioned 33 times
in the Tweets and Retweets
Top Keywords used in the Tweets
Twitter Analysis by using ‘Konnect Social’
KEYWORDS