ABC US News | ABC Business NewsCopyAre the Super Bowl's sky-high ticket prices unfair to the public?...

1. NFL Sued for Withholding Super Bowl Tickets to the Public

2. ABC US News | ABC Business News
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Are the Super Bowl's sky-high ticket prices unfair to the public? That's what Josh Finkelman, from
New Brunswick, N.J., thinks, so he decided to sue the National Football League in what he hopes
will be certified as a class-action lawsuit.
Finkelman, who works in warehousing, sued this week in federal court in Newark, N.J., accusing the
NFL of unjust enrichment and violating New Jersey consumer fraud law, which prohibits withholding
more than 5 percent of seating from the public for any event to be sold at other than face value.
"I was upset about the price of I paid for the tickets," Finkelman said. "We found out this was an
illegal practice. "
In his lawsuit, Finkelman, 28, and his attorneys argue that just 1 percent, or 775 of 77,500 tickets,
are available to the public at face value for this year's Super Bowl XLVIII at MetLife Stadium in East
Rutherford, N.J. The capacity for MetLife Stadium is 82,500, according to the stadium website.
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For most people, a ticket to the Super Bowl is out of reach. The average ticket price now is
$3,432.90, according to TiqIQ, a bit less than prices last year around this time, which were
$3,521.44.
Finkelman bought two tickets to the Super Bowl on Dec. 30, 2013 at $2,000 each, which was "far in
excess of the face value of the tickets," the lawsuit states.
The most expensive seat now is in the Lower Club area at over $19,200, while the priciest suite is
$962,000 for 30 tickets, according to TiqIQ.
Diane Sammons, an attorney for Finkelman and partner with Nagel Rice LLP in New Jersey, said she
would hope that the lawsuit would force the NFL into compliance with New Jersey law, but
realistically, a court won't hear this case before the Super Bowl next month.
She says that she hopes the NFL will change its policies for future Super Bowl games.
"I think that could happen if more people were aware that only 1 percent go to general public
through a lottery system," she said. "Your chances are generally nil."
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In a statement provided by a spokeswoman, the NFL said it "would like for as many fans as possible
to attend."
"We can never fulfill all the requests for tickets. The NFL's Super Bowl ticket distribution process
has been in existence for years and is well documented. We are confident it is in compliance with all
applicable laws," the NFL said.
The NFL says "every ticket" the league distributes is sold at face value. The league says 75 percent

3. of tickets are distributed to the teams, including 35 percent to the two participating teams. Then,
teams hold lotteries among their fans from information submitted a year prior.
Teams also retain tickets for their sponsors.
Here's how the NFL breaks down the ticket distribution.
o Participating 2 teams share: 35 percent
o Host teams NYG/NYJ share: 6.2 percent
o Remaining 28 teams share 33.6 percent (1.2 percent each)
o League retains: 25.2 percent (NFL sells tickets to media members, media partners, and sponsors)
But Sammons says the team often distributes tickets to the secondary market in pricey packages
including transportation and entertainment, such as pre-parties. And the franchises get a cut of
these packages, Sammons said.
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